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S Swaminathan aka Swami, National Head, iContract, is moving on after a 14-year stint. Parag Sen, who currently heads iContract Bangalore, will replace Swami as National Head.
Tasneem Limbdiwala Aug 7, 2007 8:13 PM

Sajjad Chunawala, Station Head, Fever FM, has put in his papers. He is currently serving his notice period. There is an official communiqué confirming the movement. According to sources, Chunawala quit as he wanted to seek new opportunities.
Tasneem Limbdiwala Aug 7, 2007 9:23 AM

UTI Bank has been renamed as Axis Bank, and the awareness campaign for the name change is based on the premise of identical twins. The campaign has been created by O&M and is the brainchild of Sumanto Chattopadhyay.
Tasneem Limbdiwala Aug 6, 2007 9:38 AM
Corporate Communications meet focusses on communication as driving force for perfect corporate value

Day two of the third Annual Corporate Communications meet had Renu Kakkar from Apeejay Surrendra Group sharing the core value of communication as the driving force for a corporate value. Kakkar spoke about focussing communication as a driving force for corporate value that can aid in sustaining productivity, reduce attrition and energise an organisation.
Tasneem Limbdiwala Aug 4, 2007 9:35 AM

The third Annual Corporate communications meet brought under the scanner corporate communication involvement, with industry luminaries. The first half of the day had speakers talking on how to effectively link both internal and external communication efforts to achieve company goals.
Tasneem Limbdiwala Aug 3, 2007 9:28 AM

Govindraj Ethiraj of Business Standard has put in his papers. He is expected to move to UTV’s forthcoming business news channel. There is intense buzz that building on its ties with Walt Disney, the UTV Group is planning a JV to launch a business channel with ABC News, though there is no official confirmation.
Tasneem Limbdiwala Aug 1, 2007 9:20 AM

Govindraj Ethiraj of Business Standard has put in his papers. He is expected to move to UTV’s forthcoming business news channel. There is intense buzz that building on its ties with Walt Disney, the UTV Group is planning a JV to launch a business channel with ABC News, though there is no official confirmation.
Tasneem Limbdiwala Jul 31, 2007 12:02 PM

Saatchi & Saatchi has bagged the creative business of three of SET India’s channels – PIX, AXN, and Animax – following a multi-agency pitch. The incumbent agencies are Leo Burnett and Euro RSCG. The account size is pegged at upwards of Rs 10 crore.
Tasneem Limbdiwala Jul 21, 2007 9:04 AM

Saatchi & Saatchi has bagged the creative business of three of SET India’s channels – PIX, AXN, and Animax – following a multi-agency pitch. The incumbent agencies are Leo Burnett and Euro RSCG. The account size is pegged at upwards of Rs 10 crore.
Tasneem Limbdiwala Jul 20, 2007 9:49 AM

STAR India has called for a creative pitch for three of its channels – Star One, Star Movies and Star World. Even as channel officials offered no comments, industry sources informed that a couple of agencies had already met the client. The business is pegged well upwards of Rs 10 crore.
Tasneem Limbdiwala Jul 20, 2007 9:20 AM

STAR India has called for a creative pitch for three of its channels – Star One, Star Movies and Star World. Even as channel officials offered no comments, industry sources informed that a couple of agencies had already met the client. The business is pegged well upwards of Rs 10 crore.
Tasneem Limbdiwala Jul 19, 2007 7:32 PM

Joe Thailath has been elevated as Chief Operating Officer at Interface Communications. Prior to this appointment, Thailath was Vice-President. He will continue to report to Niteen Bhagwat, Executive Director, Interface Communications.
Tasneem Limbdiwala Jul 19, 2007 9:21 AM

With the success of Bournvita Quiz Contest on Sony Television, Cadbury India is back with another new concept of Advertising Funded Programme (AFP) in the kids’ domain. The new format is based on a reality show called ‘Bournvita Confidence Academy’ and premiered on July 15 on Pogo.
Tasneem Limbdiwala Jul 16, 2007 9:27 AM

SET’s Chief Creative Officer, Sandip Sikand, has put in his papers finally. While his next destination is not yet known, he is currently serving a month’s notice period.
Tasneem Limbdiwala Jul 14, 2007 8:54 AM

SET’s Chief Creative Officer, Sandip Sikand, has put in his papers finally. While his next destination is not yet known,
Tasneem Limbdiwala Jul 13, 2007 1:46 PM

Following its summer programming line-up and various activities, July will experience a weekend dose with Disney Channel’s movie line-up. The channel will air a host of movies every Saturday and Sunday.
Tasneem Limbdiwala Jul 11, 2007 9:09 AM

Saatchi & Saatchi has added two new businesses to its kitty – Novartis’ brand Calcium Sandoz and Ezeego1.com. Industry sources peg the Calcium Sandoz creative business at around Rs 8-10 crore, while Ezeego1.com is pegged at around Rs 10-12 crore.
Tasneem Limbdiwala Jul 10, 2007 9:12 AM

Saatchi & Saatchi has added two new businesses to its kitty – Novartis’ brand Calcium Sandoz and Ezeego1.com. Industry sources peg the Calcium Sandoz creative business at around Rs 8-10 crore, while Ezeego1.com is pegged at around Rs 10-12 crore.
Tasneem Limbdiwala Jul 9, 2007 5:22 PM

SAB TV has brought about new innovations in its marketing and programming strategy. After being recognised at the Promax-BDA Asia and World awards, a lot more exciting innovations are in the pipeline.
Tasneem Limbdiwala Jul 9, 2007 9:19 AM

The latest Hollywood flick ‘Harry Potter and the Order of Phoenix’ has roused huge attention among the media players. exchange4media.com looks at the movie’s various media tie-ups and the lack of brand associations.
Tasneem Limbdiwala Jul 9, 2007 9:17 AM

Contract Advertising has bagged the creative duties for the entire range of Dabur Vatika products. The pitch took place between the two agencies that used to handle the creative duties previously -- Mudra and Contract. The estimated account size is around Rs 20 crore.
Tasneem Limbdiwala Jul 7, 2007 9:10 AM

Contract Advertising has bagged the creative duties for the entire range of Dabur Vatika products. The pitch took place between the two agencies that used to handle the creative duties previously -- Mudra and Contract. The estimated account size is around Rs 20 crore.
Tasneem Limbdiwala Jul 6, 2007 4:48 PM

Is it pasta or is it a pizza? ITC Food has come out with a new TVC for its Sunfeast Pasta Treat brand, which has recently launched a pizza flavour. The TVC features SRK having fun in the kitchen.
Tasneem Limbdiwala Jul 6, 2007 9:30 AM

Nick has introduced its new property ‘Nick Home Cinema’, whereby latest Nick movies will be shown. The property will be aired every Sunday at 11 am.
Tasneem Limbdiwala Jul 3, 2007 9:06 AM

Walt Disney has announced the elevation of Aparna Bhosle as Director-Programming and Production, Walt Disney Television International (India). She will spearhead the production and programming for The Walt Disney bouquet of channels -- Disney Channel, Jetix and Hungama TV.
Tasneem Limbdiwala Jun 27, 2007 5:13 PM

Cadbury Dairy Milk has launched another campaign on the same theme of ‘Kuch Meetha Ho Jaye’, featuring Amitabh Bachchan. It has been made by O&M.
Tasneem Limbdiwala Jun 26, 2007 9:20 AM

TBWA India believes in ‘Disruption’. It has been the best way for the agency to keep the creative juices flowing among their younger professionals. At the agency, the route taken to unshackle the creativity is to introduce their own ‘Disruptive Temple’ where they call for a ‘Disruption Day’.
Tasneem Limbdiwala Jun 25, 2007 9:06 AM

Miditech Pvt Ltd has appointed Milind Naik as Chief Technical Officer. At Miditech, Naik will be tasked with building a strong IT infrastructure for the company. He will be based in Bangalore and will report to Nikhil Alva, CEO, Miditech.
Tasneem Limbdiwala Jun 21, 2007 8:53 AM

JWT’s Senior Creative Director Vishal Singh has decided to move on. He has launched his own production house, which will be called ‘Orchid Land Film’. Singh intends to be pursue his career in film direction.
Tasneem Limbdiwala Jun 15, 2007 9:51 AM

Leo Burnett’s Creative Director Harshad Rajadhyaksha has put in his papers. He will join JWT as Senior Creative Director. He will join JWT by next month.
Tasneem Limbdiwala Jun 15, 2007 9:50 AM