Date-wise News

G K Singh, Deputy General Manager, Marketing, Media Transasia India Ltd, is joining Sandesh as Head of Marketing, North, from August 1. At Media Transasia, he was handling Swagat, the in-flight magazine of Indian. Singh began his career with Indian Express in 1990 and was there for eight years. He then joined Chitralekha Gujarati as Branch Manager in 1998 before moving to Amar Ujala, where he was involved in the launch of the daily's Varanasi edition. Singh joined Navabharat Mediamarketing as Regional Manager in 2003. He switched to Media TransasiaI in 2005.

exchange4media Staff Jul 20, 2007 8:50 PM

Anurag Agarwal has joined India TV as AVP, North and East. He will be reporting to Chintamani Rao, CEO, India TV. Prior to this, he was working with ETV Network and was responsible for ad sales for their Hindi channel. In his career spanning 12 years in electronic media, he has spent close to four years at SaharaOne as Senior Manager, Ad Sales.

exchange4media Staff Jul 20, 2007 8:48 PM

Saeed Ansari and Shilpa Vaswani are on their way to join the upcoming news channel from BAG Films. Ansari has been with Star News and Sahara in the past, and is joining BAG as Associate Executive Producer. Vaswani will be taking on the role of Supervising Producer and has worked with both Sony and Zee in the past.

exchange4media Staff Jul 20, 2007 8:47 PM

Neville Bastawalla has joined Mid-Day as Marketing Head. He moves from Nickelodeon, where he was Senior Manager, Marketing. He will report to Abhijit Pradhan, Director, Sales & Marketing, Mid-Day. His mandate will be to consolidate the marketing functions of the company in Mumbai, New Delhi and Bangalore. He has eight years' experience in advertising and marketing. After spending close to a year with Advertising Avenues, he moved to Mudra and worked there for three years. Thereafter, he joined Contract Advertising for two years. In his next stint, he switched to marketing and joined Disney channel in 2004.

exchange4media Staff Jul 20, 2007 8:45 PM

R Subramaniam has joined Law & Kenneth Mumbai as Senior Creative Director. Subramaniam has been with Grey Worldwide, Lowe, Rediffusion DY&R and Zee Network. He has also written lyrics and dialogues for various films and artistes. His appointment is part of Law & Kenneth’s internal restructuring process. He will work with Charles Victor, Executive Creative Director.

exchange4media Staff Jul 20, 2007 8:44 PM

Saatchi & Saatchi has bagged the creative business of three of SET India’s channels – PIX, AXN, and Animax – following a multi-agency pitch. The incumbent agencies are Leo Burnett and Euro RSCG. The account size is pegged at upwards of Rs 10 crore.

Tasneem Limbdiwala Jul 20, 2007 9:49 AM

Says Addition of 1,548 New Staffers, Many in Marketing, Is Reason for Down Quarter

exchange4media Staff Jul 20, 2007 9:26 AM

STAR India has called for a creative pitch for three of its channels – Star One, Star Movies and Star World. Even as channel officials offered no comments, industry sources informed that a couple of agencies had already met the client. The business is pegged well upwards of Rs 10 crore.

Tasneem Limbdiwala Jul 20, 2007 9:20 AM

Rediffusion DYR Public Relations will be handling the PR duties for Jaypee Greens, the real-estate division of the Jaiprakash Associates Ltd, the flagship company of the Jaypee Group.

exchange4media Staff Jul 20, 2007 9:19 AM

Star Cricket, the channel that is airing live the India-England cricket series, which began on July 19, will now be available on Tata Sky Ltd.

exchange4media Mumbai Bureau Jul 20, 2007 9:18 AM

Nirvik Singh has been appointed as CEO of G2 Asia Pacific, in addition to his role as President at Grey Group South and South East Asia. He will have managerial and P&L (profit and loss) responsibility for the G2 business line and will take care of all BAT business throughout the region.

exchange4media Mumbai Bureau Jul 20, 2007 9:16 AM

Tuhin Mishra has decided to move on after a successful two-year stint with IMG/TWI where he was General Manager (Sales). He is joining India’s first in-store TV network, Tag Media Network, as Senior Vice-President, Sales and Marketing.

exchange4media Mumbai Bureau Jul 20, 2007 9:15 AM

Kaushik Chakravorty, National Creative Director, Rediffusion DYR, is quitting the agency. “I will decide on what to do after I leave. I may get into television, feature films or any other media related work, but I don’t think I will continue in advertising,” Chakravorty said.

Rishi Vora Jul 20, 2007 9:13 AM

Triton Mumbai has bagged the creative duties for Milton Housewares and Treo Imported Glassware following a multi-agency pitch. Both are popular brands from Hamilton Housewares Pvt Ltd. The account size is estimated to be Rs 7 crore.

exchange4media Staff Jul 20, 2007 9:11 AM

When it comes to Indians checking emails, working women and non-working women beat segments of ‘younger men’, ‘older men’ and ‘school-going children’ with a significant majority. This was a finding of the latest report on Internet trends in India, called the ‘Internet in India 2006 -- Mapping the Indian Internet space’ by IAMAI.

exchange4media Staff Jul 20, 2007 9:10 AM

Rediffusion DYR has decided to reorganise its structures. In the process, the agency has streamlined designations and has identified two finite functions – brand and communication strategy, and the creative function. The agency has also decided to invest in talent and has appointed a full time training manager.

Noor Fathima Warsia Jul 20, 2007 9:08 AM

‘Jodi No. 1’, the popular celebrity dance show on Vijay TV, is back with its second season. Based on Star One’s ‘Nach Baliye’, the second innings of ‘Jodi No. 1’ will premiere on July 27. The show will be aired on Fridays and Saturdays at 8 pm, and will replace the ‘Airtel Super Singer Junior’.

exchange4media Chennai Bureau Jul 20, 2007 9:05 AM

Radio players in the country are on an overdrive to catch the teens with varied activities revolving around college activities. Almost all the radio stations have tied up with college festivals or have organised competitions targeted at the youngsters.

exchange4media Mumbai Bureau Jul 20, 2007 9:04 AM

Percept has announced the launch of ‘Percept Knorigin’, a tech media and service provider. The group intends to make an initial investment of $5 million in new media domain. Viraj Malik has been appointed as Managing Director for Percept Knorigin, which will be headquartered in Bangalore.

exchange4media Mumbai Bureau Jul 20, 2007 9:03 AM

Dr Erich Joachimsthaler, an internationally renowned authority on strategy, marketing and branding, began his two-day workshop at the CII Brand Conclave in Kolkata on July 19. He urged the Indian industry to go the branding route rather than the price advantage led commodity approach taken by China.

exchange4media Staff Jul 20, 2007 9:00 AM

Daily Life Assistance (DLA), the Hindi afternoon tabloid owned by Ajay Agarwal, would also be launched as an English morninger. The company, DLA Media Pvt Ltd, also has plans to open more editions of the Hindi tabloid in UP.

exchange4media Staff Jul 20, 2007 8:59 AM

Domino’s Pizza India Ltd has launched their new side item ‘Calzone’, a stuffed Mexican product. The company has allocated Rs 4 crore for marketing the product, which also includes a TVC.

exchange4media Staff Jul 20, 2007 8:58 AM

"I think that in comparison to India, China, Europe, London or any other part of the world, a lot of innovations come from the West Coast of America. What you tend to see in the rest of the world is a very fast imitation of what you see there, and I don’t think there is anything wrong with that. There are very strong technology businesses in India as well. It is smaller but that doesn’t make it boring, and the potential that the market holds makes it so much more exciting."

exchange4media Staff Jul 20, 2007 12:00 AM