Feature News

The role is based in Germany and is supposedly coming into effect from January 2024, say sources
sunny saini Nov 22, 2023 6:56 PM

sunny Meta users in the US can buy Amazon products without leaving Insta or FB apps. Though the feature is yet to be launched globally, it is being dubbed as the “most significant product of the year’
sunny saini Nov 14, 2023 3:45 PM

CEO Mark Read has expressed his excitement for 'the world's largest creative agency', VML, formed after merging WPP giants Wunderman Thompson and VMLY&R
e4m Staff Oct 27, 2023 6:27 PM

The Head of Media at Dabur India spoke exclusively to exchange4media on the World Cup, associating with Indian Idol, the company’s digital spending and much more
e4m Staff Oct 27, 2023 6:15 PM

The book is a reflection of the author's 'eclectic taste across categories'
e4m Staff Oct 27, 2023 6:07 PM

At the launch of 'Vedica Himalayan Sparkling Water', Bisleri International's Vice Chairperson Jayanti Khan Chauhan & CEO Angelo George spoke about the company's expansion plans, growth targets & more
sunny saini Oct 12, 2023 4:29 PM

Mehta was most recently Head of Agency Relationships at Network 18 Media & Investments
exchange4media Staff Aug 24, 2023 3:35 PM

Some of the best moment marketing posts on India's crucial lunar mission
exchange4media Staff Aug 24, 2023 2:22 PM

Industry experts believe that news channels are likely to be the first ones to buy RLD even if it comes at a premium cost
exchange4media Staff Aug 24, 2023 2:17 PM

Haque, Chief Content Officer, Media Monks, kickstarted the e4m Real-Time Programmatic Advertising Conference, with his presentation on going from hyper-local to hyper-personal
exchange4media Staff Aug 24, 2023 2:10 PM

Experts shared that having access to the Raw Level Data would increase transparency and help broadcasters understand trends and patterns better
exchange4media Staff Aug 24, 2023 1:22 PM

The findings of the survey show how inflation has affected the shopping behaviour of Indian consumers
sunny saini Apr 3, 2023 10:36 AM

Mindshare, Tata Digital, Network18 and ZEEL among other key winners
sunny saini Jan 26, 2023 4:27 PM

WPL has broken the inaugural auction record of Men's IPL in 2008, tweeted Shah
sunny saini Jan 26, 2023 4:21 PM

WPL has broken the inaugural auction record of Men's IPL in 2008, tweeted Shah
sunny saini Jan 26, 2023 4:14 PM

In its sector report card, the watchdog has looked into a total of 4,184 ads across the Education
exchange4media Staff Jan 26, 2023 1:22 PM

Abhishek Karnani, Director, Free Press Journal Group, has taken over as Vice President
exchange4media Staff Sep 30, 2022 12:53 PM

In its sector report card, the watchdog has looked into a total of 4,184 ads across the Education, Healthcare, Personal Care, Virtual Digital Assets, Gaming, and Food & Beverages categories
exchange4media Staff Jul 21, 2022 3:30 PM

The campaign beautifully picks up every day ‘slice-of-life’ moments between a father and his child
sunny saini Jun 15, 2022 12:17 PM

Guest Column: Neha Bajaj, Founder & Managing Director, Scroll Mantra Pvt. Ltd., shares how a right influencer collaboration can do wonders for brands
sunny saini Sep 9, 2021 1:02 PM

Venkatesh is taking the ‘break’ from August 1 to plan son’s wedding
exchange4media Staff Jul 26, 2021 6:36 PM

n a meeting with OTT platform representatives, the I&B Minister said that no member of the self-regulatory body will be appointed by the government
exchange4media Staff Mar 5, 2021 12:27 PM

comfortable with online purchases even after lockdown: Kenneth Pao, Criteo11111111
Abhilash Mathew Sep 25, 2020 2:36 PM

The channel has also launched a series of brand films conceptualised by DDB Mudra
exchange4media Staff Mar 12, 2020 11:19 AM

According to people in the know, games scheduled in the first 15 days of the Indian Premier League could be held without spectators to abide by the Coronavirus advisory
exchange4media Staff Mar 12, 2020 11:11 AM

Agencies could lose not just revenue but also talent if the slowdown extends, say industry observers.....!!!!!!!!!!!!!!!!
Abhishek Gupta Feb 26, 2020 11:33 AM