Date-wise News

STAR India has called for a creative pitch for three of its channels – Star One, Star Movies and Star World. Even as channel officials offered no comments, industry sources informed that a couple of agencies had already met the client. The business is pegged well upwards of Rs 10 crore.

Tasneem Limbdiwala Jul 19, 2007 7:32 PM

Kaushik Chakravorty, National Creative Director, Rediffusion DYR, is quitting the agency. “I will decide on what to do after I leave. I may get into television, feature films or any other media related work, but I don’t think I will continue in advertising,” Chakravorty said.

Rishi Vora Jul 19, 2007 6:25 PM

Percept has announced the launch of ‘Percept Knorigin’, a tech media and service provider. The group intends to make an initial investment of $5 million in new media domain. Viraj Malik has been appointed as Managing Director for Percept Knorigin, which will be headquartered in Bangalore.

exchange4media Mumbai Bureau Jul 19, 2007 3:32 PM

General Mills, Others Agree to Curb Spending on Most Unhealthful Foods

exchange4media Staff Jul 19, 2007 9:42 AM

Trial Program Turns Into Real Service to Place Offline Ads

exchange4media Staff Jul 19, 2007 9:37 AM

Daniela Krautsack, Managing Director, Magic Moments, who has done a lot of work in ambient media, says there are a lot of dramatic technological changes happening in the OOH sphere. Consumers are interacting more with banners and hoardings through infrared and Bluetooth applications, touch screens and LED screens. She sees this as a great move towards creating a personal relationship with the consumer.

exchange4media Staff Jul 19, 2007 9:27 AM

It’s been a while since her fans got to see her on the big screen, but Kajol has been very much active on the small screen, lending her ‘magic’ and appeal to various brands. What’s more, even the current crop of top-rated actresses has to step aside to make way for Kajol, the brand ambassador.

Tuhina Anand Jul 19, 2007 9:23 AM

UTV, along with Malaysia-based media company Astro Measat, has announced the launch of brand ‘Bindass’. Along with the brand’s launch, it also announced the first-of-its-kind innovation called ‘Bindass Space Yatra’ in association with RocketPlane XP.

exchange4media Mumbai Bureau Jul 19, 2007 9:22 AM

Joe Thailath has been elevated as Chief Operating Officer at Interface Communications. Prior to this appointment, Thailath was Vice-President. He will continue to report to Niteen Bhagwat, Executive Director, Interface Communications.

Tasneem Limbdiwala Jul 19, 2007 9:21 AM

Zee Next is the second general entertainment channel from the Zee bouquet which has just been approved for launch by the board of directors at Zee Entertainment Enterprises Ltd (ZEEL).

exchange4media Mumbai Bureau Jul 19, 2007 9:19 AM

Manoj Dawane has been appointed CEO of Mauj, which is part of People Infocom, the wireless division of People Group that owns interactive websites such as Shaadi.com, Fropper.com and Astrolife.com.

exchange4media Mumbai Bureau Jul 19, 2007 9:17 AM

In order to get the position of the magazine right, ‘Top Gear’ has moved in its UK Deputy Editor Peter Grunert to India for three months. Grunert would be working with Joel Pereira, the newly appointed Editor of Top Gear India.

Rishi Vora Jul 19, 2007 9:16 AM

Yahoo! India has announced a significant equity investment of over 35 per cent in Tyroo Media Pvt Ltd. The cash infusion by Yahoo! will be used to invest aggressively in technology and sales network of Tyroo to reach out to a vast number of small and medium-sized advertisers and publishers in India.

exchange4media Staff Jul 19, 2007 9:14 AM

Holding companies like Publicis Groupé, IPG and Omnicom are busy consolidating their position in India, but WPP’s Sir Martin Sorrell is far from perturbed about it. Replying to few questions on the topic, he identified Google and MSN as competition in what he describes is the third wave of communication.

exchange4media Mumbai Bureau Jul 19, 2007 9:13 AM

Sir Martin Sorrell is in India again, and as he does in his visits here, he is taking stock of the India operations and meeting the clients here. Addressing a press meet on July 18, Sorrell shared his views on the developments in India and what he saw as the way forward for WPP.

exchange4media Mumbai Bureau Jul 19, 2007 9:12 AM

STAR has announced the formation of a joint venture with DirecTV and BskyB, to invest in the Championship Gaming Series (CGS), an international professional video gaming league. STAR will be producing content for the Asian series.

exchange4media Mumbai Bureau Jul 19, 2007 9:10 AM

Sri Adhikari Brothers Television Network Ltd’s Janmat TV has recruited more than 150 people for its revamped channel, in the short duration of April to July alone. Samuel Mathew, who initiated the trend of sting operations in India with Tehelka, has joined Janmat TV to head the channel’s Special Investigation Team (SIT).

exchange4media Staff Jul 19, 2007 9:09 AM

Manoj Agarwal has joined the Bhaskar Group as State Head of Rajasthan for Dainik Bhaskar. He will be responsible for the marketing, sales and revenues of the group’s publications in Rajasthan.

exchange4media Staff Jul 19, 2007 9:08 AM

Vyas Giannetti Creative has won the business of Religare Enterprises Ltd, a Ranbaxy-promoted group company, following a pitch involving 10 agencies. VGC will be managing all aspects of brand communications for the company. The account size has been pegged at upwards of Rs 25 crore.

exchange4media Staff Jul 19, 2007 9:07 AM