Marketing News

Legal experts say if NCLT allows ZEEL’s plea, it can save the media conglomerate from multiple legal issues and strengthen its standing in the market
sunny saini Jan 25, 2024 5:51 PM

The cricket board moved NCLT against the edtech major, accusing the latter of opting out of the contract midway
sunny saini Dec 29, 2023 5:40 PM

As the celebrations begin, experts tell us the trends and challenges for the OOH sector this season
sunny saini Oct 12, 2023 4:13 PM

Some categories within the sector, however, may spend more in the quarter that follows the festive season
sunny saini Oct 11, 2023 6:10 PM

Some of the best moment marketing posts on India's crucial lunar mission
exchange4media Staff Aug 24, 2023 2:22 PM

WPL has broken the inaugural auction record of Men's IPL in 2008, tweeted Shah
sunny saini Jan 26, 2023 4:21 PM

The deal will include partnerships across NFTs, Gaming and Merchandising
exchange4media Staff Jul 21, 2022 3:42 PM

Utsav Malhotra, Chief Operating Officer – Noise, on reaping the many benefits of branding
sunny saini Oct 1, 2021 3:32 PM

Powered by a deep insight into consumer behaviour, Livspace sets new benchmarks in brand marketing fueled by innovative collaborations
sunny saini Sep 29, 2021 6:02 PM

They must focus on extensive content marketing and invest in customising their platforms to attract the flock of new-age investors, suggest industry experts
exchange4media Staff Jul 27, 2021 2:49 PM

n a meeting with OTT platform representatives, the I&B Minister said that no member of the self-regulatory body will be appointed by the government
exchange4media Staff Mar 5, 2021 12:27 PM

comfortable with online purchases even after lockdown: Kenneth Pao, Criteo11111111
Abhilash Mathew Sep 25, 2020 2:36 PM

The channel has also launched a series of brand films conceptualised by DDB Mudra
exchange4media Staff Mar 12, 2020 11:19 AM

According to people in the know, games scheduled in the first 15 days of the Indian Premier League could be held without spectators to abide by the Coronavirus advisory
exchange4media Staff Mar 12, 2020 11:11 AM

The first initiative mentored 12-shortlisted female-founded start-ups from India and Bangladesh that embody innovation, diversity and social sustainability
exchange4media Staff Nov 13, 2019 12:26 PM
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