Authors

Recent TAM ratings on sports channels show Neo Cricket emerging as No. 1 hands down, followed by Ten Sports and Zee Sports, which have maintained steady second and third positions. ESPN, Star Sports, DD Sports, Neo Sports and Star Cricket are sailing on the same boat with really low market share.
Robin Thomas Nov 24, 2008 7:06 AM

The FWICE has formed a core committee that would attempt to resolve all issues in context to the spat between the Federation and the producers, and the Federation officials are of the opinion that this would be done by December 10, 2008. In the meanwhile, shooting for fresh episodes is expected to commence full-fledged from November 24, 2008. However, the broadcasters were officially not informed of this even by November 23, 2008.
Robin Thomas Nov 24, 2008 7:05 AM

Continuing with our focus on car listeners, this time exchange4media takes a look at the Kolkata market spanning 14 weeks – week 31 to 44. As per the RAM data, Radio Mirchi comfortably leads the pack, followed by Big FM. The third slot sees some intense competition between Friends FM, Fever FM, Red FM, Amaar FM and the Government owned AIR FM2 - Gold.
Robin Thomas Nov 20, 2008 6:44 AM

Big FM rules the charts in Mumbai as far as car listenership in India’s financial capital is concerned according to the latest RAM report for week 31 to week 44, a 14-week trend. This is followed by Red FM, Radio City, Fever FM, AIR FM2 - Gold, Radio Mirchi and Radio One closely contesting for the second slot.
Robin Thomas Nov 17, 2008 5:53 AM

In little over a year since its launch, Radio Audience Measurement (RAM), the radio listenership service from TAM Media Research, has been able to gain widespread acceptance as an industry measurement. Now, radio players are seeking expansion of RAM services beyond the four metros and go pan India.
Robin Thomas Nov 14, 2008 5:35 AM

Focusing on the Delhi market this time, the 14-week RAM data – all 12 plus, all listeners, whole week – for Weeks 30 to 43, puts Radio Mirchi as the clear leader in the Capital. AIR FM2 Gold comes a distant second. Fever FM has managed to maintain its third slot, with Red FM, Big FM, Radio City and Radio One closely competing for the fourth slot. Meow FM, AIR FM1 Rainbow, Hit FM, Vividh Bharati and Akashvani follow.
Robin Thomas Nov 13, 2008 5:41 AM

The Second Digital Entertainment Conference of IAMAI, which was held in Mumbai on November 11, put the focus on the platform or access points – movie halls, television, PCs/laptops and mobile devices – while adoption, innovation and convergence was the defining theme of the conference.
Robin Thomas Nov 12, 2008 6:57 AM

The direct-to-home rollout in India is happening on schedule, global economic meltdown or not. The increasing competition, more players entering the field, introduction of personal video recorder service, etc. are areas to watch out for. exchange4media takes a look at this growing sector that so far has remained upbeat despite all odds.
Robin Thomas Nov 11, 2008 7:01 AM

The FM market in Kolkata has been seeing a steady order for sometime now, at least in terms of numbers. The 13-week steady trend begins from week 31 and continues in the current week 43 as per TAM Media Research’s Radio Audience Measurement (RAM). Radio Mirchi is the No. 1 FM station in Kolkata, followed by Big FM, Friends FM and Red FM.
Robin Thomas Nov 10, 2008 5:51 AM

The FM scenario in Mumbai is seeing an interesting battle on the top. Three key players that are making their mark here are Red FM, Big FM and Radio City, followed by Radio Mirchi. Red FM has been a long standing leader in Mumbai, but the last three weeks has shown a neck and neck battle in the space. exchange4media takes a closer look.
Robin Thomas Nov 5, 2008 6:10 AM

ENIL, popularly known as Radio Mirchi, has announced reported a net loss of Rs 3.27 crore in the second quarter ended September 30, as against a net profit of Rs 63 lakh in the corresponding quarter last year. This loss was attributed to amortisation of license fee and depreciation charges on equipment in 22 new stations.
Robin Thomas Nov 3, 2008 6:39 AM

While the Indian radio industry remains largely buffered from the ongoing global economic crisis, the radio players are not breathing easy and keep a hawk’s eye on the market developments.
Robin Thomas Oct 31, 2008 7:56 AM

With India, too, in the grip of an economic slowdown that is affecting businesses and markets worldwide, companies here are taking measures to safeguard themselves. India’s digital media industry, which accounts for a mere 2 per cent of total media spends, is largely unaffected – so far – from the effects of the slowdown. exchange4media speaks with industry experts and media agencies on the way ahead for the digital media industry.
Robin Thomas Oct 29, 2008 7:59 AM

Online vertical ad network Networkplay.in, which was launched on October 15 this year, aims to break even within a year of its launch. The online venture, set up by ex-Yahoo! employees, is backed by Network18’s venture funding arm Capital18 and Goose Fish Media Ventures.
Robin Thomas Oct 24, 2008 8:37 AM

Web18’s latest venture, in.com has emerged as India’s number two portal, according to the latest comScore report for the month of September, building on its launch momentum. However, though new to the industry, in.com’s success doesn’t come as much of a surprise to the online industry.
Robin Thomas Oct 22, 2008 8:22 AM

3G India 2008, an international conference on the rapidly growing technology, was held in Mumbai on October 17. The conference focussed on various issues concerning the growth and development of 3G technology in India, the opportunities and challenges.
Robin Thomas Oct 18, 2008 8:57 AM

The third edition of Mobile Marketing Summit was held in Mumbai on October 15. Presented by The Economic Times, the Summit had experts discussing on the challenges facing the mobile industry and also give their views on how to leverage the promising media channel.
Robin Thomas Oct 16, 2008 9:23 AM

Cricketnirvana.com has claimed a growth of 25 per cent month-on-month. The cricket-centric portal is also close to achieving the breakeven projected since its launch six months ago. The portal is also geared up for this cricket season with its full coverage, including live streaming and video on demand.
Robin Thomas Oct 10, 2008 8:35 AM

In its second year, Essel Group is more upbeat about its Indian Cricket League (ICL), which begins from October 10. The ICL series would be aired on Zee Sports and Ten Sports. While Airtel is the co-presenting partner for ICL, the League has also associated with Future Group and Provogue to name a few.
Robin Thomas Oct 6, 2008 8:30 AM

Day two of the Asia Brand Congress 2008 began with a session on ‘Driving customer engagement by delivering your brand promise’. The two-day Congress was held in Mumbai on September 25-26 and was presented by Times Now. exchange4media.com was the online media partner, while Pitch and Impact were the trade media partners.
Robin Thomas Sep 29, 2008 8:57 AM

The day one of the 17th Asia Brand Congress 2008 got underway in Mumbai on September 25. Marketers and brand managers shared their views on what goes behind the making of a successful brand – the challenges, the communication aspect and the consumer connect.
Robin Thomas Sep 26, 2008 9:01 AM

With attrition assuming alarming proportions, retaining skilled manpower has become a major concern for India Inc., more so for the media industry. Private FM players are also facing this problem, though the trend has been more of lower and mid-level movements. exchange4media finds out how the second fastest growing industry in India is tackling this problem.
Robin Thomas Sep 25, 2008 9:31 AM

Day two of the Indian Magazine Congress, held in Mumbai on September 23 saw a panel discussion on ‘B2B Magazines: The next big wave’. The panellists included Jim James, Director and Publisher Haymarket; Suresh Ramakrishnan, Executive Vice President and Country Head, Reed Infomedia India; Alok Brara, Publisher, India Infrastructure; and Chander M Rai, President and CEO, Cross Border Media Inc. The session was moderated by Pradeep Gupta, Chairman and Managing Director, CyberMedia.
Robin Thomas Sep 24, 2008 10:03 AM

After weeks of speculation, Web18, the digital arm of Network18, opened up about the launch of its web offering in.com, touted as the next big focus area of the Network18 group after Colors. The official launch is scheduled for the first week of October. ANC has been appointed as the creative agency for in.com.
Robin Thomas Sep 19, 2008 8:51 AM

Session 2 of the India Sports Marketing Forum 2008 (ISMF), held in the Capital on September 12 by the exchange4media Group, was chaired by Sonali Chander, Sports Editor, NDTV 24x7. The session took a look at issues from the stakeholders’ perspective. ISMF 2008 was held in association with India Sports Equity Foundation. The ISMF was presented by Indian Cricket League (ICL) in association with e-sense.
Robin Thomas Sep 15, 2008 8:58 AM

A sporting country is a healthy country and a healthy country gives rise to a powerful nation. Yet India has lagged far behind in most sports disciplines. There are several issues that plague the development of sports in the country. To highlight these issues and more, the exchange4media Group had organised the India Sports Marketing Forum in Delhi on September 12 in association with India Sports Equity Foundation. The ISMF was presented by Indian Cricket League (ICL) in association with e-sense.
Robin Thomas Sep 15, 2008 8:57 AM

The Indian Cricket League (ICL) is all geared to embark on a brand positioning campaign before its upcoming tournament on October 10, 2008. ICL has planned a 360-degree campaign and has allocated Rs 40 crore for this campaign, which will span the next three months. ICL agencies DraftFCB Ulka and Madison Media are behind this campaign.
Robin Thomas Sep 8, 2008 8:11 AM

The Phase II of FM licensing has been both exciting and challenging for the radio industry. With the Phase III to be announced soon, exchange4media finds out from FM players what they expect from the Government in the Phase III rollout.
Robin Thomas Sep 2, 2008 8:12 AM

Reports appearing in a section of the media stating that Mumbai traffic police would levy a fine of Rs 500 on all those listening to music while driving have sent everyone into a tizzy. Will this drive hit the radio industry? Even as exchange4media spoke to radio owners to get their views, confusion regarding this news abounded.
Robin Thomas Aug 28, 2008 8:07 AM

TAM Media Research organised a TAM Educate Seminar – Blink in Mumbai on August 26 which focused on ‘Conquering the digital frontier’. The event also saw a panel discussion that sought to look into the future and see what was the interpretation and impact of all the figures revealed at the event. The panelists discussed whether the industry was ready to take on the digital era.
Robin Thomas Aug 27, 2008 8:38 AM