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Anshumani Khanna and Priya Gurnani of Contract Advertising, Mumbai have been adjudged as winners of the Young Lions Creative Competition 2009. The national creative initiative conducted by AAAI, in association with the Times Group. This team will take part at the Cannes Advertising Festival 2009 as the official Indian team.
exchange4media Mumbai Bureau May 21, 2009 8:45 AM
Ashish Chadha, who had quit India Today Group as Associate Publisher and Business Head of the Business Division, has joined Yahoo! India as Head Audience Marketing.
exchange4media Mumbai Bureau May 20, 2009 9:59 AM
In an exclusive interview with exchange4media, Marston Allen, EVP, Global Director, Business Development and Marketing, Starcom MediaVest Group, speaks about his role, the three unique innovations of Starcom MediaVest Group and the innovations to watch out for going forward.
exchange4media Mumbai Bureau May 18, 2009 8:56 AM
The Internet and Mobile Association of India (IAMAI) on Friday, May 15, 2009 appointed Shailesh Rao, Managing Director, Google India, as Chairman, and Ambareesh Murty, Country Manager, eBay India, as Vice Chairman. Sanjay Aggarwal, General Manager, Operations, IRCTC, one of the largest e-commerce sites in India, has been appointed Treasurer of the Association.
exchange4media Mumbai Bureau May 16, 2009 9:31 AM
The US-India Business Council has announced the appointment of Shailesh Rao, Managing Director, Google India, to its Board of Directors. The US-India Business Council is a premier business advocacy organisation comprising top-tier US and Indian companies whose aim is to deepen two-way trade and strengthen commercial ties.
exchange4media Mumbai Bureau May 9, 2009 9:17 AM
The sixth Mirchi Kaan Awards winners were announced in Mumbai on the evening of May 8, 2009. McCann Erickson walked away with Agency of the Year award, bagging 21 awards, including ‘Copywriter of the Year’ award. Leo Burnett won 14 awards, while Mudra bagged eight awards, including the ‘Crystal Award’.
exchange4media Mumbai Bureau May 9, 2009 9:16 AM
Starting May 5, 2009, Mudra Group has announced that all the 12 specialist units would fold into the Mudra Max umbrella, heralding a new age for Mudra Max as an integrated communications planning and implementation agency.
exchange4media Mumbai Bureau May 7, 2009 9:19 AM
Following a multi-agency pitch, Maruti Udyog Ltd has appointed TBWA\India to handle the creative duties for its spare part business. Nirmalya Sen, COO - North, TBWA\India, has confirmed the development. The account size is estimated in the range of Rs 8-10 crore.
exchange4media Mumbai Bureau May 2, 2009 8:50 AM
The Indian Premier League has seen some unusual tie-ups. Sprite, which is an associate sponsor of Shah Rukh Khan’s Kolkata Knight Riders, is rolling out a special ‘Kholega Toh Milega’ digital initiative. To support this initiative, Sprite (from the Coca-Cola stable) has planned a mass media campaign, for which it has roped in SRK, who has endorsed Pepsi.
exchange4media Mumbai Bureau May 1, 2009 8:46 AM
Mary Warlick, CEO, The One Club, has announced the Club’s first-ever Green Pencil Award, which will be presented at the 34th Annual One Show on May 6, 2009. The Green Pencil Award seeks to honour excellence in the field of environmentally conscious advertising.
exchange4media Mumbai Bureau Apr 29, 2009 8:16 AM
Clio Awards 2009 has announced the shortlist for the Design, Innovative, Integrated, Interactive, Print - Direct Mail, Television/ Digital/ Cinema, Poster, Billboard, Content & Contact and Strategic Communications/PR categories. Nine Indian entries have made it to this shortlist – Publicis (3 entries), O&M, Leo Burnett and Contract (2 entries each).
exchange4media Mumbai Bureau Apr 28, 2009 8:12 AM
TBWA\India has shifted its Mumbai office to a new location. The agency, which was located in Bandra (East) for the last nine years, has now set up base in Worli.
exchange4media Mumbai Bureau Apr 27, 2009 7:52 AM
Neo Cricket has roped in Idea Cellular as title sponsor for their sports show ‘Dial ‘C’ for Cricket’. Neo Sports has revamped the show, which now sports a new look, and has worked on making it more interactive, mainly keeping in mind the ongoing Indian Premier League (IPL) Season 2.
exchange4media Mumbai Bureau Apr 25, 2009 8:47 AM
Sify Technologies has launched its online search services powered by Sprice.com, which would allow Sify users to compare offers on various hotels, check the customer reviews and make bookings from a host of travel products available on the Internet.
exchange4media Mumbai Bureau Apr 25, 2009 8:45 AM
Y&R’s Global Chairman and CEO, Hamish McLennan, will be bringing to Cannes Lions 2009 Roger Daltrey and Harvey Goldsmith. The two music industry giants will talk on their on-stage to behind-the-scenes experiences. The seminar will take place at the Debussy auditorium of the Palais des Festivals in Cannes at 4 pm on June 25, 2009.
exchange4media Mumbai Bureau Apr 25, 2009 8:45 AM
OgilvAction, OgilvyOne and Ogilvy Public Relations have joined hands for a brand activation project for Lipton Yellow Label. The online project claimed to be the ‘World’s Largest Online Collaborated Jigsaw Challenge’, aims to put India in the record books as the sharpest thinkers in the world.
exchange4media Mumbai Bureau Apr 25, 2009 8:42 AM
ESPN-Star Sports (ESS) and The All England Lawn Tennis and Croquet Club have announced a six-year broadcast rights agreement for Wimbledon Championship from 2009-14. This deal gives ESS exclusive broadcast rights including cable & satellite, and terrestrial and new multimedia rights across platforms in 24 markets across Asia.
exchange4media Mumbai Bureau Apr 24, 2009 8:05 AM
Grey India has appointed Bindu Sethi as National Planning Director for the agency. In her new role, Sethi, who has 20 years’ experience, will focus on building strategic and 360-degree capabilities with the servicing teams as also build a strategic department at Grey India. She will be based in Delhi and will report to Jishnu Sen, COO, Grey India.
exchange4media Mumbai Bureau Apr 21, 2009 8:42 AM
Mediabrands has strengthened its Asia Pacific leadership structure, designating separate leaders to run Asia and Australasia. Recognising the vast cultural diversity and business complexities of the broader APAC region, Ruth Stubbs has been appointed President, Mediabrands Asia, while Jeff Cressall will now oversee Australasia.
exchange4media Mumbai Bureau Apr 20, 2009 3:02 PM
Close on the heels of BBH India bagging the creative business for Rediff.com, the web portal has now roped in Maxus as its media agency. No pitch process was involved, and the win follows the ideology to work with a good brand.
exchange4media Mumbai Bureau Apr 20, 2009 3:01 PM
Indian Oil Corporation Ltd (IOCL) has empanelled three creative agencies – Dentsu, Percept’s AMO Communications and Interpublicity – for its corporate business. The empanelment is for a period of two years. The size of the business is estimated in the region of Rs 10 crore.
exchange4media Mumbai Bureau Apr 17, 2009 9:15 AM
Following a multi-agency pitch, Bank of Baroda has roped in Euro RSCG, Mudra and PerceptH as its creative partners. Prior to this development, five agencies – Euro RSCG, Mudra, FCB Ulka, Lintas Personal and Interpublicity – were handling the account. MPG is the media agency.
exchange4media Mumbai Bureau Apr 17, 2009 9:14 AM
Starcom MediaVest Group has finally announced the launch of its MediaVest brand in India. With Dinesh Singh Rathore as the agency’s head, MediaVest Worldwide will begin operations from Mumbai, Bangalore and Chennai. SMG has already moved a set of clients under the MediaVest umbrella.
exchange4media Mumbai Bureau Apr 17, 2009 7:45 AM
The One Show Creative unConference, which is presented as part of New York’s ‘Creative Week NYC’ will take place in New York on May 7 and 8, 2009. The unConference favours a flexible, participant-driven format. Unlike a traditional conference, where topics and speakers are set by organisers months in advance, unConference participants create the agenda live.
exchange4media Mumbai Bureau Apr 17, 2009 7:44 AM
Burrp.com, an online lifestyle guide, has announced its tie-up with one of the leading global events service Eventful.com, for local event-related content. Eventful has over six million event listings worldwide. The content from Burrp.com will allow latest Indian events for Eventful, which aims to further enhance the company’s presence in India as well as add to its growing database of events.
exchange4media Mumbai Bureau Apr 16, 2009 9:07 AM
London-based creative and strategy company DixonBaxi has bagged the Design Week Award for its work on Channel Five Refresh in the TV/ Film/ Video Graphics category.
exchange4media Mumbai Bureau Apr 16, 2009 9:05 AM
After television and radio, TAM Media Research is now looking at extending its measurement line of services in the sports arena. TAM Media Research has launched TAM Sports with an aim of providing accountability for advertisers, TV Broadcasters and Sports Associations with the attempt to provide better Return on Investments (ROI).
exchange4media Mumbai Bureau Apr 16, 2009 8:22 AM
The Lokmat Group, one of the key media houses in the Maharashtra market, has announced the State’s first ever IPL-style cricket event – LMCC – which will be held in November. The event is being organised under the auspices of the Board of Control for Cricket in India (BCCI). All the matches would be day and night affairs and would be played over 12 days.
exchange4media Mumbai Bureau Apr 11, 2009 8:50 AM
The BBC has commissioned an ‘India Election Train’ to deliver to international audiences a diverse range of news from across India during the run-up to the General Elections in April-May. Reporters from the BBC’s Global News division will travel through India by train for this initiative.
exchange4media Mumbai Bureau Apr 11, 2009 8:47 AM
Real gives its viewers an opportunity to participate in their show ‘Sarkaar ki Duniya Dekho Aur South Africa Jao’ and win tickets to South Africa to watch the Rajasthan Royals play Live. All the winners will get an all-expenses-paid trip to South Africa.
exchange4media Mumbai Bureau Apr 9, 2009 12:32 PM
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