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The 25th London International Awards judging was held at the Wynn/ Encore Hotel in Las Vegas, convening over a 10-day period. This year, six agencies from India have been recognised for their superior entries – McCann Worldgroup, Leo Burnett India, Ogilvy India, Bates 141, Creativeland Asia and Rediffusion Y&R – winning a total of seven statues at the 2010 London International Awards.
exchange4media Mumbai Bureau Nov 10, 2010 7:42 AM
In its process of looking at the creative product the organisations and finding ways to increase its creative performance, Nic k Brien, CEO, McCann Worldgroup, has formed a Creative Leadership Council. The leadership role as Chairman of this Council has been bestowed on Prasoon Joshi, Executive Chairman and Regional Executive Creative Director, Asia Pacific, McCann Erickson.
exchange4media Mumbai Bureau Nov 10, 2010 7:41 AM
Publicis Healthcare Communications Group (PHCG) has announced its first entry into India with the launch of Saatchi & Saatchi Health.
exchange4media Mumbai Bureau Nov 9, 2010 7:41 AM
Kellogg India has roped in Percept Out Of Home to handle the activation programme of Kellogg’s Heart to Heart Oats, a newly launched product in the ready to cook category.
exchange4media Mumbai Bureau Nov 8, 2010 7:27 AM
‘Tuborg presents Sunburn Goa 2010’ is back this 27th, 28thand 29th December at Candolim Beach, Goa. In its 4th year, Percept Limited takes the Sunburn Experience to the next level with a three day extravaganza that promises to be bigger, better and packed with a line-up of over 60 acts! Festival goers are not only going to witness the most sensational electronic dance music on the planet but also live through the experience of a lifetime.
exchange4media Mumbai Bureau Nov 3, 2010 8:44 AM
The International Clown Festival in India will be held from November 6-13 in Mumbai. The event will be conducted by Mad Hatters, the family entertainment division of Light House Entertainment.
exchange4media Mumbai Bureau Nov 3, 2010 8:41 AM
Beam Global Spirits and Wine announced their Tenth Teacher's Achievement Awards to be held in Mumbai on November 20 at Taj Lands End. Instituted in 2001, the awards recognise and reward individual excellence and exemplary achievement in the field of sports, entertainment, communication, business and lifetime achievement. The event is being managed by Wizcraft International.
exchange4media Mumbai Bureau Nov 3, 2010 8:39 AM
Fever 104 FM has been entertaining and engaging Dilliwalas for four years now. As a part of their anniversary, Fever 104 FM has planned an exciting line-up of musical activities to celebrate the occasion in style under the umbrella campaign - Fever Ga Ma Pa.
exchange4media Mumbai Bureau Oct 30, 2010 8:31 AM
OMI (Outdoor Media Integrated) strategic planning and buying division of the Laqshya Group, recently executed a national campaign for Videocon D2H. The campaign – was to announce the product offering of ‘Rs.888 for Set Top Box and one month of the Diamond pack worth Rs 292 free’.
exchange4media Mumbai Bureau Oct 29, 2010 10:19 AM
PepsiCo has announced Sanjeev Chadha, Chairman & CEO of PepsiCo’s India Region, taking over as PepsiCo’s Head for the Middle East & Africa, with effect from 01 January 2011. In the main while, Manu Anand will succeed Chadha as Chairman & CEO, PepsiCo India Region. The cola major has also appointed Varun Berry, as CEO of PepsiCo’s Foods business in India.
exchange4media Mumbai Bureau Oct 26, 2010 8:53 AM
Nokia launched its latest entertainment smartphone, N8 at a launch event in Mumbai on October 12.. The event was webcast live in Delhi and Bengaluru simultaneously for the press.
exchange4media Mumbai Bureau Oct 26, 2010 8:44 AM
Radio Mirchi recently announced some changes in the team structure in Hyderabad and Mumbai. As part of the restructuring, GG Jayanta is now the Regional Manager Marketing, South; Vikram Ahuja has been appointed as Cluster Head, Hyderabad and Indira Rangarajan has been promoted as the Regional Programming Head (West and South).
exchange4media Mumbai Bureau Oct 23, 2010 8:42 AM
Everest Brand Solutions has appointed Samir Chonkar as Executive Creative Director.Chonkar returns to Everest Brand Solutions after a successful stint at Draft FCB Ulka, where he was Creative Director since 2008.
exchange4media Mumbai Bureau Oct 22, 2010 8:47 AM
The new advertising code for the education sector will come into force from December 1st this year. Advertising Standards Council of India (ASCI), the apex self-regulatory body for the advertising content of the Indian advertising industry, which had introduced the draft code two months back, has announced that the final set of guidelines is ready to be implemented across the country.
exchange4media Mumbai Bureau Oct 22, 2010 8:46 AM
Close on the heels of bagging the media mandate of Videocon D2H, Philips and Electrolux business, Mindshare added two more wins to its kitty. The agency has bagged the digital business for Madhya Pradesh (MP) Tourism and also has been empanelled for Pondicherry Tourism media mandate. Neo@Ogilvy was the incumbent agency for MP tourism digital business.
exchange4media Mumbai Bureau Oct 20, 2010 8:34 AM
Water, a strategic business unit of Mudra India, the Branding and Communications Agency of the Mudra Group, has recently bagged five projects in the areas of brand strategy, identity design, brand architecture and environment design.
exchange4media Mumbai Bureau Oct 20, 2010 8:26 AM
Mindshare India has scooped the media mandate for Videocon’s direct to home, Philips and Electrolux businesses. ZenithOptimedia was the incumbent agencies Videocon D2H. However, ZenithOptimedia will continue to handle Videocon’s Consumer Electronics and Home Appliances, Mobile Handsets, PlanetM and Mobile Services . R Gowthaman, Leader, Mindshare - South Asia confirmed the development and stated that they are in the process of setting up a dedicated Videocon Team for the same.
exchange4media Mumbai Bureau Oct 19, 2010 8:31 AM
Joseph Ramsey has been appointed as Regional Manager – West, Outdoor Vertical, at Percept Out Of Home. He took charge from October 1, 2010.
exchange4media Mumbai Bureau Oct 16, 2010 8:31 AM
Rajasthan State Road Transport Corporation (RSRTC) has invited bids from interested parties for licensing out composite ad rights on various types of buses.
exchange4media Mumbai Bureau Oct 16, 2010 8:19 AM
Britannia Industries has appointed Percept Out Of Home to execute the rural retail visibility drive for their new range of Britannia Cookies across India. The campaign, which was rolled out in September 2010, will continue till mid-October 2010.
exchange4media Mumbai Bureau Oct 16, 2010 8:16 AM
With Dussera being celebrated all over the country, Fever 104 FM has put together the Epic of all time – the Ramayan. Being presented as a series, the Epic has veteran actors like Naseeruddin Shah, Anupam Kher, and Om Puri lending their voice for the various characters.
exchange4media Mumbai Bureau Oct 15, 2010 8:31 AM
The Event and Entertainment Management Association (EEMA) has announced a series of workshops to create a knowledge sharing platform for the industry. The first of these workshops is being held in Delhi on October 22, 2010. The next workshop will be held in Mumbai.
exchange4media Mumbai Bureau Oct 15, 2010 8:29 AM
Close on the heels of bagging the Union Bank of India account, Lintas Media Group (LMG) has added three new businesses to its kitty – Expedia.co.in, Envista Education and Via. Sudha Natrajan has confirmed the wins and informed that the total billings are worth Rs 150 crore.
exchange4media Mumbai Bureau Oct 15, 2010 8:26 AM
MEC Access, the entertainment, sports and partnership division of MEC, has been awarded the Intellectual Property (IP) business of Alternate Brand Solutions (ABSIL), a Times Group company. MEC Access will be advising ABSIL on the best platforms for their IP assets – both existing and forthcoming.
exchange4media Mumbai Bureau Oct 15, 2010 8:24 AM
Mahindra 2 Wheelers recently launched the first two-wheelers from its stable – Stallio and Mojo motorcycles – in Mumbai. Mahindra has adopted a portfolio approach for its entry into the motorcycle segment. Present on the occasion was actor Aamir Khan.
exchange4media Mumbai Bureau Oct 14, 2010 7:46 AM
The Effies this year will focus on encouraging smaller and emerging brands that are gradually making it big in the face of other big clients and advertisers. The Awards ceremony will be held in Mumbai on December 7, 2010.
exchange4media Mumbai Bureau Oct 14, 2010 7:32 AM
Gearing up for the cricket World Cup in 2011, PepsiCo has roped in Taproot India to handle the project assignment for Pepsi’s World Cup campaign following a pitch. The development is an interesting one as JWT remains the long time creative AOR for Pepsi.
exchange4media Mumbai Bureau Oct 13, 2010 11:18 AM
Close on the heels of the Big Marathi Music Awards 2010, Big Live, Reliance Broadcast Network’s experiential marketing arm, has announced the Marathi Television Awards, christened ‘Marathi TV Biggies’. The Awards will be held in November 2010.
exchange4media Mumbai Bureau Oct 13, 2010 8:44 AM
The ‘World In’, to be held on December 9, 2010, will bring together visionary leaders from the world of business, politics, economics and technology to discuss leading issues. The event will be held in Mumbai after similar gatherings in Hong Kong and Singapore.
exchange4media Mumbai Bureau Oct 12, 2010 10:30 AM
Reliance Broadcast Network’s radio arm, Big FM, has appointed Sunil Sahjwani as National Programming Director. His last assignment was with BCCL as Chief Creative Consultant, where he was instrumental in revamping Zoom and offering creative insights to Radio Mirchi.
exchange4media Mumbai Bureau Oct 12, 2010 8:37 AM
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