International News
ESPN Software India, which runs the ESPN Star Sports TV channel in a 50-50 joint venture with Star, is open to the idea of forming alliances. The company is in consolidation mode and plans to build up its deliverables in terms of quality sports programmes.
exchange4media Staff Aug 28, 2001 7:27 AM
The Swiss luxury goods giant Richemont is down to four agencies in a review to consolidate its $20 million media buying and planning business in Asia/Pacific. The remaining participants include three incumbents, Interpublic Group of Cos.' Initiative Media,
exchange4media Staff Aug 27, 2001 7:36 AM
According to a study done by Financial Express, most of the companies are trying hard to sell their products in competitive conditions. This is apparent from the rise in the ratio of advertisement expenses to sales for 240 major private sector companies (s
exchange4media Staff Aug 27, 2001 7:33 AM
Zee Telefilms made presentations on last Thursday, to some of the big media-entertainment conglomerates like Viacom, Vivendi Universal and AOL-Time Warner, who are reportedly interested in a stake in Zee. The process of negotiations and decision making is
exchange4media Staff Aug 27, 2001 7:32 AM
Creative Eye, is re-entering the production of soaps and social programmes in a big way. The company is in the process of producing two programmes, Tulsi Mere Aangan Ki and Kya Beti Paraya Dhan Hai. The company is also in talks with various satellite ch
exchange4media Staff Aug 27, 2001 7:31 AM
STAR Movies has entered into a three year agreement with CANAL+, the French movie production house to acquire exclusive pay-television broadcast rights of new films produced by StudioCanal France and Working Title Pictures. The deal also includes select fi
exchange4media Staff Aug 27, 2001 7:30 AM
DD World plans of becoming pay channel soon. In a move towards becoming a pay channel, DD World has floated a tender for setting up a distribution network in the UK and Europe. Depending on the response to the tender, Prasar Bharati will decide when to go
exchange4media Staff Aug 27, 2001 7:29 AM
International: Asian ad spending growth slows in the first half: VNU's ACNielsen Media International
According to VNU's ACNielsen Media International, ad expenditure across Asia/Pacific slowed dramatically during the first six months of the year. Ad spending from the 11 markets monitored by ACNielsen showed that although the total value of advertising for
exchange4media Staff Aug 25, 2001 9:12 AM
The Zee Telefilms share has been on an overdrive since the past couple of weeks. The counter has risen from Rs 68-odd in the last week of July to wind up at Rs 110.05 on the Bombay Stock Exchange today. The reason for the upswing, is the declared intentio
exchange4media Staff Aug 25, 2001 9:09 AM
Nike Europe has pared down its advertising to a minimum in a new international campaign - Freestyle - via Wieden & Kennedy, Amsterdam. The TV and cinema ads eschew camera tricks or special effects, using merely a motionless camera and a simple black stage
exchange4media Staff Aug 24, 2001 8:40 AM
Standard Chartered Bank has served notice to its existing agencies Interpublic Group of Cos.' Foote Cone & Belding and Bcom3 Group's Leo Burnett Worldwide as part of a global alignment of its entire ad business with WPP Group's J. Walter Thompson Co with
exchange4media Staff Aug 24, 2001 8:38 AM
The primetime on television is going to become more interactive. Zee has lined up a one-hour short-story-based interactive show, Aap Jo Bolein Haan To Haan… Aap Jo Bolein Naa To Naa, starting August 27 and not to be left behind Star is also in the process
exchange4media Staff Aug 24, 2001 8:35 AM
Prasar Bharati has finally decided to showcase the ‘spirit of India’ by soft launching Indian traditional sports. Even as DD Sports will have an indigenous focus from now on, cricket will continue to be the channel-driver.
exchange4media Staff Aug 24, 2001 8:26 AM
Hindustan Times is entering into another tie-up with Deccan Herald for covering Appointment advertising market, with HT Careers in the lucrative Bangalore market. With this alliance, the Jobs advertisers now have a one stop comprehensive medium for attract
exchange4media Staff Aug 24, 2001 8:24 AM
In a bid to consolidate its brand, ESPN Star Sports is focusing on other sports like soccer and Formula 1. The high cost of acquiring cricket rights could be one of the reasons behind this shift, but ESPN-Star Sports managing director Manu Sawhney says tha
exchange4media Staff Aug 24, 2001 8:22 AM
NEWS Corp's STAR Group has signed a deal with Dreamworks Distribution to buy the exclusive pay-television rights for 40 DreamWorks SKG films for broadcast in India and Pakistan. The agreement extended the nine-picture deal brokered between STAR and Dreamwo
exchange4media Staff Aug 23, 2001 9:05 AM
Dubai Media City, part of the Dubai technology, e-commerce and media free zone, plans to attract Indian media and entertainment companies in tapping the Middle East market. Under the free zone status, the companies would be offered 100 per cent ownership a
exchange4media Staff Aug 23, 2001 9:04 AM
After the revamp of entertainment channel Zee TV, it’s the turn of Zee Music now. The revamp of Zee Music channel will be completed by October, Zee Network Group CEO Sandeep Goyal said.
exchange4media Staff Aug 23, 2001 9:03 AM
About eighty five private producers and agencies owe Doordarshan a whopping Rs 182.13 crores as on July 31, 2001. The public broadcaster plans to take legal action in most cases. In some cases though, it has been able to contain the damage by encashing the
exchange4media Staff Aug 23, 2001 9:02 AM
Zee TV has decided against bidding for Doordarshan’s Metro Channel as it found that the terms and conditions of the bid were “unacceptable”. Zee had earlier shown interest to bid for the 7-9 pm prime time slot on the Metro Channel.
exchange4media Staff Aug 23, 2001 8:59 AM
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