The channel has also launched a series of brand films conceptualised by DDB Mudra

exchange4media Staff Mar 12, 2020 11:19 AM

The Festival has secured alternative dates of 26-30 October 2020 if changing circumstances require the event to be postponed from June

exchange4media Staff Mar 12, 2020 11:16 AM

According to people in the know, games scheduled in the first 15 days of the Indian Premier League could be held without spectators to abide by the Coronavirus advisory

exchange4media Staff Mar 12, 2020 11:11 AM

According to people in the know, games scheduled in the first 15 days of the Indian Premier League could be held without spectators to abide by the Coronavirus advisory

exchange4media Staff Mar 12, 2020 10:14 AM

Agencies could lose not just revenue but also talent if the slowdown extends, say industry observers

Abhishek Gupta Feb 26, 2020 11:33 AM

According to media planners, Star India is expected to earn between Rs 2800- 3000 crore from IPL 2020 on TV and digital combined

exchange4media Staff Feb 12, 2020 4:50 PM

According to media planners, Star India is expected to earn between Rs 2800- 3000 crore from IPL 2020 on TV and digital combined

exchange4media Staff Feb 12, 2020 4:49 PM

According to media planners, Star India is expected to earn between Rs 2800- 3000 crore from IPL 2020 on TV and digital combined

exchange4media Staff Feb 12, 2020 4:49 PM

Fernandes, Founder-Director of Bloomingdale Public Relations, shares her thoughts on the changing industry, emerging trends and why PR will be all-encompassing in the times to come

Nafisa Shaheen Jan 29, 2020 11:03 AM

Industry experts have expressed concerns on whether TRAI will be able to fulfill its goals like empowering consumers and reducing TV bills or will it lead to more rounds of amendments

Abhishek Gupta Jan 28, 2020 12:36 PM

The international roll out of #CreativeComeback scheme aims to bring back and support 100-women who have left the creative industries for more than a year into top creative leadership roles

exchange4media Staff Nov 13, 2019 1:30 PM

Rajesh Radhakrishnan, Founder & Director, Vritti iMedia, shares how the agency is using transit advertising as their key OOH strategy to garner impact in the rural market

Noel Dsouza Nov 13, 2019 8:54 AM

According to the company, Lotame’s customer partnerships have grown exponentially and they have seen market growth of 30% year-on-year

Shikha Paliwal Nov 13, 2019 8:16 AM

The app offers a collection of over 20,000 videos, e-books, stories and quizzes and is available to download on iOS and Play Store

exchange4media Staff Nov 12, 2019 6:09 PM

Filhall marks the debut of Akshay Kumar and Nupur Sanon into the world of music albums

exchange4media Staff Nov 12, 2019 5:47 PM

Using the Internet of Things technology, Platinum Outdoor set up mobile air-purifying vans equipped with air filters and pollution monitoring devices in Agra

exchange4media Staff Nov 12, 2019 4:45 PM

TSBI Bharat aims to address the growing regional audience through the language and platform they are most comfortable in

exchange4media Staff Nov 12, 2019 1:27 PM

As part of the association, MX Player users will get seamless access to the content library of ShemarooMe

exchange4media Staff Nov 12, 2019 1:13 PM

YellowBulbs Solutions will be responsible for the strategic and creative execution of organic and paid digital communication for Tata Wiron

exchange4media Staff Nov 12, 2019 12:46 PM

Triton Communications came up with the idea of building a financial superhero in the form of a mascot ‘InvestMan’

exchange4media Staff Nov 12, 2019 12:38 PM