The global campaign also features Zinedine Zidane, David Beckham, Run DMC, Pusha T and more

exchange4media Staff 1 day ago


As advertisers tightened their purse strings, media players faced a muted growth on their digital platforms in Q1 FY24. Veterans from the industry share the cause & effect of the situation

exchange4media Staff Sep 15, 2023 7:20 PM


The media companies will be taking part in the online auction for TV and digital rights

exchange4media Staff Aug 29, 2023 12:50 PM


Charged by Thums Up, Nerolac Paint+, Amazon Pay, Jindal Panther, My11Circle, MRF, Samsung Galaxy Z Flip5, Wild Stone and Thums Up come on board

exchange4media Staff Aug 26, 2023 11:48 AM


The event brought together speakers from diverse backgrounds like politics, movies, start-ups, defence, etc.

exchange4media Staff Aug 26, 2023 9:05 AM


The channel cites BARC ratings data for Week 16 2022-Week 33 2023 as the source

exchange4media Staff Aug 25, 2023 1:01 PM


Subramanyeswar S (Subbu), Group CEO, MullenLowe Lintas Group, and CSO - APAC, MullenLowe Group, spoke to us about the Lowe Lintas DX team, what makes them unique and their partnership with Meta

exchange4media Staff Aug 25, 2023 12:40 PM


Mehta was most recently Head of Agency Relationships at Network 18 Media & Investments

exchange4media Staff Aug 24, 2023 3:35 PM


Some of the best moment marketing posts on India's crucial lunar mission

exchange4media Staff Aug 24, 2023 2:22 PM


Industry experts believe that news channels are likely to be the first ones to buy RLD even if it comes at a premium cost

exchange4media Staff Aug 24, 2023 2:17 PM


Haque, Chief Content Officer, Media Monks, kickstarted the e4m Real-Time Programmatic Advertising Conference, with his presentation on going from hyper-local to hyper-personal

exchange4media Staff Aug 24, 2023 2:10 PM