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They must focus on extensive content marketing and invest in customising their platforms to attract the flock of new-age investors, suggest industry experts

exchange4media Staff Jul 27, 2021 2:49 PM

OMD India?blur=25

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore...

exchange4media Staff Jul 26, 2021 6:27 PM

OMD India?blur=25

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

exchange4media Staff Jul 26, 2021 6:27 PM

OMD India?blur=25

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

exchange4media Staff Jul 26, 2021 6:24 PM

OMD India?blur=25

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

exchange4media Staff Jul 26, 2021 6:23 PM

OMD India?blur=25

Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore

exchange4media Staff Jul 26, 2021 6:22 PM

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n a meeting with OTT platform representatives, the I&B Minister said that no member of the self-regulatory body will be appointed by the government

exchange4media Staff Mar 5, 2021 12:27 PM

ipl?blur=25

According to people in the know, games scheduled in the first 15 days of the Indian Premier League could be held without spectators to abide by the Coronavirus advisory

exchange4media Staff Mar 12, 2020 11:11 AM

TRAI?blur=25

These agreements are beyond TRAI’s jurisdiction, the Indian Broadcasting Foundation has said

exchange4media Staff Jan 7, 2020 5:49 PM

Female Foundry India?blur=25

The first initiative mentored 12-shortlisted female-founded start-ups from India and Bangladesh that embody innovation, diversity and social sustainability

exchange4media Staff Nov 13, 2019 12:26 PM

Zee Digital?blur=25

Zee Digital has also witnessed 55% growth in total unique monthly users over the past five months

exchange4media Staff Nov 13, 2019 12:03 PM

Reckitt Benckiser?blur=25

With Airwick car fresheners, Reckitt Benckiser is marking its entry in the car freshener category for the first time

exchange4media Staff Nov 13, 2019 11:41 AM

Adidas Real Kashmir FC?blur=25

Adidas announced its partnership with Real Kashmir FC last season with an aim to bring about a positive change narrating an inspiring story of the ‘Snow Leopards’, as the club is popularly known

exchange4media Staff Nov 13, 2019 11:22 AM

Tata Global Beverages and Dentsu Impact?blur=25

The portfolio will include brands such as Tata Tea Premium, Tetley, Kanan Devan and Chakra Gold, among others

exchange4media Staff Nov 13, 2019 10:49 AM

Hotstar?blur=25

The company has said in its filings, as per media reports, that the OTT platform set a global benchmark of 18.6 million simultaneous viewers during live streaming of IPL 2019 finals

exchange4media Staff Nov 13, 2019 9:18 AM

exchange4media Conclave – South?blur=25

The third edition of exchange4media Conclave – South with the theme 'Brands & Consumers: The New Connections' will be held on November 22 at The Taj, Bengaluru

exchange4media Staff Nov 13, 2019 8:30 AM

Ram Ray?blur=25

Chairman of Response India Private Limited, and an eminent personality in the advertising world, Ram Ray, 77, died after a prolonged illness on Tuesday

exchange4media Staff Nov 13, 2019 8:13 AM

Roula Khalaf?blur=25

Khalaf succeeds Lionel Barber who has been leading the paper for 14 years

exchange4media Staff Nov 13, 2019 8:13 AM