Feature News
In its sector report card, the watchdog has looked into a total of 4,184 ads across the Education, Healthcare, Personal Care, Virtual Digital Assets, Gaming, and Food & Beverages categories
exchange4media Staff Jul 21, 2022 3:30 PM
The campaign beautifully picks up every day ‘slice-of-life’ moments between a father and his child
sunny saini Jun 15, 2022 12:17 PM
Guest Column: Neha Bajaj, Founder & Managing Director, Scroll Mantra Pvt. Ltd., shares how a right influencer collaboration can do wonders for brands
sunny saini Sep 9, 2021 1:02 PM
Venkatesh is taking the ‘break’ from August 1 to plan son’s wedding
exchange4media Staff Jul 26, 2021 6:36 PM
n a meeting with OTT platform representatives, the I&B Minister said that no member of the self-regulatory body will be appointed by the government
exchange4media Staff Mar 5, 2021 12:27 PM
comfortable with online purchases even after lockdown: Kenneth Pao, Criteo11111111
Abhilash Mathew Sep 25, 2020 2:36 PM
The channel has also launched a series of brand films conceptualised by DDB Mudra
exchange4media Staff Mar 12, 2020 11:19 AM
According to people in the know, games scheduled in the first 15 days of the Indian Premier League could be held without spectators to abide by the Coronavirus advisory
exchange4media Staff Mar 12, 2020 11:11 AM
Agencies could lose not just revenue but also talent if the slowdown extends, say industry observers.....!!!!!!!!!!!!!!!!
Abhishek Gupta Feb 26, 2020 11:33 AM
Fernandes, Founder-Director of Bloomingdale Public Relations, shares her thoughts on the changing industry, emerging trends and why PR will be all-encompassing in the times to come
Nafisa Shaheen Jan 29, 2020 11:03 AM
These agreements are beyond TRAI’s jurisdiction, the Indian Broadcasting Foundation has said
exchange4media Staff Jan 7, 2020 5:49 PM
The show was launched with a view to spark conversation around meaningful lyrics and encouraging independent artists. Legendary singer Asha Bhosle spoke about voice in the premiere episode of the show
Aakar Patel & Dr. R. Venkata Kesavan Nov 29, 2019 9:18 PM
The first initiative mentored 12-shortlisted female-founded start-ups from India and Bangladesh that embody innovation, diversity and social sustainability
exchange4media Staff Nov 13, 2019 12:26 PM
Zee Digital has also witnessed 55% growth in total unique monthly users over the past five months
exchange4media Staff Nov 13, 2019 12:03 PM
With Airwick car fresheners, Reckitt Benckiser is marking its entry in the car freshener category for the first time
exchange4media Staff Nov 13, 2019 11:41 AM
Adidas announced its partnership with Real Kashmir FC last season with an aim to bring about a positive change narrating an inspiring story of the ‘Snow Leopards’, as the club is popularly known
exchange4media Staff Nov 13, 2019 11:22 AM
The portfolio will include brands such as Tata Tea Premium, Tetley, Kanan Devan and Chakra Gold, among others
exchange4media Staff Nov 13, 2019 10:49 AM
The company has said in its filings, as per media reports, that the OTT platform set a global benchmark of 18.6 million simultaneous viewers during live streaming of IPL 2019 finals
exchange4media Staff Nov 13, 2019 9:18 AM
The third edition of exchange4media Conclave – South with the theme 'Brands & Consumers: The New Connections' will be held on November 22 at The Taj, Bengaluru
exchange4media Staff Nov 13, 2019 8:30 AM
