Advertising News

‘Sar Jhuka Sakte Nahi’ encourage listeners to spend more time with their loved ones
exchange4media Staff Aug 14, 2019 6:29 PM

The video has got around 1,10,735 views in less than 24 hours
exchange4media Staff Aug 14, 2019 5:44 PM

The digital campaign by Ogilvy and Mather, featuring Mary Kom, is being promoted across ICICI Lombard’s social media assets
exchange4media Staff Aug 14, 2019 5:37 PM

The Raksha Bandhan campaign by Brave New World has seen the brand’s fanbase commenting with stories and anecdotes
exchange4media Staff Aug 14, 2019 4:58 PM

The brand has collaborated with Illa Arun to deliver the campaign’s message ‘Ghul-Mil Jao Namak Ki Tarah’ through a poem
exchange4media Staff Aug 14, 2019 3:37 PM

The Independence Day video series is based on the philosophy of 'Karein Kuch Kamaal' and features changemakers like Ritu Jaiswal, Atul Bhide and Pratap Gaikwad
exchange4media Staff Aug 14, 2019 3:09 PM

The campaign conceptualised by Togglehead appreciates the efforts of all unsung heroes
exchange4media Staff Aug 14, 2019 2:44 PM

The campaign, conceptualized by 22feet Tribal Worldwide, explains how the McDonald’s burgers are an amalgamation of the best agricultural produce from across India
exchange4media Staff Aug 14, 2019 2:38 PM

Created by WATConsult, the campaign expresses a ‘special emotion’ of freedom embraced by the LGBTQAI+ community on Independence Day
exchange4media Staff Aug 14, 2019 1:00 PM

According to industry estimates, the account size is pegged to be around Rs 2.5-3 crore
Misbaah Mansuri Aug 14, 2019 7:39 AM

We take a stock of some of the innovative campaigns that brands have come up with for this Raksha Bandhan
exchange4media Staff Aug 14, 2019 7:26 AM

The new campaign is directed by one of UK’s young directors, Courtney Phillips
exchange4media Staff Aug 13, 2019 6:06 PM
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Keymer, Senior Copywriter, Isobar talks about breakthrough campaigns he has been a part of, the digital world and what he has learnt so far
Noel Dsouza Aug 13, 2019 3:34 PM

The campaign has been conceptualized and created by MullenLowe Lintas
exchange4media Staff Aug 13, 2019 3:27 PM

Table tennis player Sathiyan Gnanasekaran and cricketer Mayank Agrawal are other ambassadors of the nutrition brand
exchange4media Staff Aug 13, 2019 3:06 PM

The DOOH campaign is live in over 200 pubs and cafes across Delhi, Gurugram, Mumbai, Pune and Bengaluru
exchange4media Staff Aug 13, 2019 11:11 AM

Hope comes from the fact that flood has majorly affected northern districts such as Wayanad, Malapuram, Kozhikode and Kannur, which comprise only about 25-30% of the OOH business
Neethu Mohan Aug 13, 2019 8:21 AM

The agency has strategically placed impactful digital and static outdoor ad options at key stations like Andheri and Ghatkopar
exchange4media Staff Aug 12, 2019 6:56 PM

In the Asia Pacific region, India and Singapore have showed continued improvement, WPP has said in its quarterly financial report
exchange4media Staff Aug 12, 2019 4:18 PM

Sara started her brand journey with Veet and now has several other endorsements in her kitty
exchange4media Staff Aug 12, 2019 3:26 PM
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