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‘#FestiveShades with Tara Sutaria’ features a day-time rosy look and a high-drama smoldering look for the night
The multi-city OOH campaign is currently live across 20 cities, including Mumbai, Delhi, Bangalore, Lucknow, Ahmedabad, Hyderabad, Pune, Chandigarh and Udaipur
Out of the 299 advertisements, 201 belonged to the education sector, 59 belonged to the healthcare sector, 9 to personal care, 4 to the food & beverages sector and 26 were from the ‘others’ category
Mahesh Chauhan, Director, Salt Brand Solutions, pays his tribute to Conrad Saldanha
Rohit Ohri, Chairman and CEO, FCB India, says work on creating a copyright solution started six months ago
Prasoon Joshi, Amer Jaleel, Saurabh Varma, Rohit Ohri and Tarun Rai applaud Ogilvy for addressing the problem that has always been spoken about in hush-hush tones so far
According to Facebook Ad Library from Sept 19 to Oct 18, official Congress Haryana page saw ad spends worth Rs 3,91,881 on 323 ads; BJP Haryana page records 2 ads with spends of Rs 52,201
The Home of Classics collection pays tribute to five decades of adidas’ iconic white leather sneakers from the past, re-imagined for today
The campaign features leading women, Deepika Padukone, P.V. Sindhu and Kiran Mazumdar Shaw among others and chronicles 60 such instances when Indian women are invincible
The integrated campaign is spearheaded by a TVC ad using an emotional storytelling route to highlight the importance of ceilings in home decor
In a petition filed in Bombay HC, O&M has claimed that an ad created by Dentsu Impact for Vivo V17 Pro is very similar to a proposal sent by it to Vivo to win its contract
The TVC is part of Star Sports’ larger campaign named #TrueLove which is about celebrating fans’ true love for football
The campaign will be rolled out across TV, Digital & OOH media in nine languages - Hindi, Marathi, Gujarati, Telugu, Tamil, Kannada, Punjabi, Odiya and Bengali
Joining the campaign, Bollywood celebrities Vidyut Jamwal and Bhumi Pednekar encouraged people to make a healthy start and participate in the movement
With festive sales coming to an end, it seems e-commerce giants are going slow with ad insertions on TV
During the period of Ganesh Chaturthi festivities, more than 250 categories, 1900 advertisers and 2200 brands invested in radio advertising.
The film by Schbang highlights Air Buddy's ability to provide 'sweat-free' cooking without disturbing the gas flames of the stove
The campaign highlights how Ellementry products blend form and functionality – making them the most thoughtful and beautiful gifts this festive season
The TVC, conceptualised and created in collaboration with Famous Innovations will be rolled out across all leading TV channels across genres
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