Kids
‘Galli Galli Sim Sim’, the popular kids show co-produced by Miditech and Sesame Workshop, will be repackaged with exciting new muppet characters. The second season is set to roll out later in February after an advanced workshop on muppeteering and a writers’ workshop.
Cartoon Network and POGO have some good numbers to show for their property ‘Krishna: Makhan Chor’, which premiered on Republic Day on Cartoon Network. The show has garnered a 1.6 TVR in the C&S 4-14, all India target audience.
POGO is all set to celebrate Valentines’ not just for a day, but for an entire month. As part of its Valentines’ celebrations, the channel would be treating its young audience to a fantasy movie every Sunday, along with the launch of two popular shows – ‘Just Mohabbat’ and ‘Hum Paanch’ – starting from February 5 and 28, respectively.
In a bid to build greater connect with kids, the Walt Disney Company India has brought popular action icons, the Power Rangers Dino Thunder, to India. The Power Rangers will be performing live at six cities across India.
Doordarshan has launched a new show, ‘How’s that!’, which hit the airwaves in the first week of January on DD1. The serial tries to capture the spirit of the children through their innocence beyond their class differences.
The genre that saw immense amount of action in 2004 leading to as many as seven players in the sphere – the kids’ genre – has really seen a tough fight between players in 2006. While the leaders in the segment lost on numbers, the second rung has caught up faster than expected.
Cathay Pacific Airways and the Walt Disney Company (Asia Pacific) Ltd have come together for the first time to introduce a new and exclusive range of in-flight products starting January 1, 2007.
Nick has added two more shows to its schedule from December. The new shows – ‘Go, Diego, Go!’ and ‘Perman’ – will be aired on Sundays and weekdays, respectively. With the announcement of these two new shows, Nick has launched 13 shows in all from the beginning of this year.
POGO has identified eight ‘Amazing Indian Kids’ across eight categories – Artist, Dancer, Entertainer, Musician, Leader, Sports, Genius and Singer. Each kid received a citation, a trophy and a child benefit policy worth Rs 5 lakh.
Walt Disney India has announced another mega event to reach its TG. Following Disney Magic where Disney characters like Mickey and Mini Mouse were seen in India, it is now the Power Rangers' turn to thrill Indian kids. Stars from Power Rangers-Dino Thunder would be performing live in India in January 2007.
Cartoon Network Enterprises has announced the rollout of the second phase of POGO merchandise with the launch of apparel, activity kits, publishing, stationery, electronics, school bags, etc, under the POGO brand. This announcement comes following the success of previously launched products like The Powerpuff Girls, Johnny Bravo, etc.
Infomedia India Ltd has announced a strategic alliance with Disney Publishing Worldwide India, a division of the Walt Disney Company India, to launch ‘Disney Adventures,’ an international tweens and kids’ magazine, in India.
Nick has announced the launch of the Masti-Dosti Contest, an initiative where kids can win big for themselves and their friends. The contest begins from December 4 on the Masti-Dosti block from 6-7 pm, Monday to Friday. The shows aired in this block include Spongebob and Patrick, Ninja Hattori and Kenny Chee, and Munnabhai and Circuit.
When it comes to talent hunt shows, it couldn’t get more exciting than this, especially for kids with stardust in their eyes. Hungama TV’s ‘Oral B John Aur Kaun’ is debuting on December 2, which will give two lucky kids the chance to act with John Abraham. The 13-episode special will culminate in a grand finale on January 13, 2007.
POGO Amazing Kids Awards 2006 has added another initiative to engage its young audience. One lucky kid, who correctly guesses the winners of the Awards and votes for them across eight categories, will win an exclusive Maruti Swift custom designed by Dilip Chhabria.
‘Kidz Herald’, a newspaper for kids, has recently launched their Mumbai edition. The fortnightly newspaper is already in circulation at Kanpur and Lucknow since 2005.
Nick has appointed NDTV Media Ltd as its exclusive advertising sales agency in India. As part of the agreement, NDTV Media would be responsible for selling airtime on Nick, which includes sponsorships, spots, promotions and tie-ups, among others.
With the premiere of local acquisitions – ‘The Legend of Buddha’ and ‘Pandavas: The Five Warriors’ – in Tamil on November 5 and November 19, respectively, Cartoon Network would be catering to the Tamil audience in keeping with the Network’s overall localisation strategy for India.
Disney channel will be showcasing kids' talents through an inter-school group dance competition called 'My School Rocks'. The channel has invited kids across India to participate in the contest, which has been inspired by Disney channel's original movie, 'High School Musical'.
Reality series, Pogo Amazing Kids Awards, now in its third edition, has undergone a change in format. Produced by Miditech for Turner Entertainment Network Asia’s kids channel, Pogo, the Amazing Kids Awards has been expanded from a one-night event to a 19-episode series. The series will go on air from November 4.
Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)
For more updates, be socially connected with us onInstagram, LinkedIn, Twitter, Facebook Youtube & Whatsapp
TOP STORIES
