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International News

CNBC to air ‘Storyboard’ today

CNBC India will air the first episode of ‘Storyboard’, a programme on advertising world, today. The show will revolve around issues relevant to the advertising industry.

exchange4media Staff May 23, 2001 7:09 AM

ESPN to telecast UEFA Cup final live on May 24

ESPN will telecast the European Cup championship match between Bayern Munich and Valencia CF on May 24.

exchange4media Staff May 23, 2001 7:07 AM

CNBC India to strengthen its evening content

CNBC India plans to strengthen its content on its evening time-band over the next one year. The channel is also trying to create two different programme genres during this period. It also plans to launch a technology show in about two months.

exchange4media Staff May 23, 2001 7:04 AM

Prasar Bharati plans to offer extension to HFCL-Nine

The Prasar Bharati Board plans to give an 18-month extension to HFCL-Nine Broadcasting for the prime time 7p.m. to 10 p.m. slot in DD Metro, with the same financial consideration as applicable currently. The company will be given the option to extend the c

exchange4media Staff May 23, 2001 7:02 AM

Bahl plans to increase his stake in TV 18 to 26 per cent

Raghav Bahl, managing director and promoter of Television Eighteen Limited, plans to increase his stake to 26 per cent.

exchange4media Staff May 22, 2001 8:45 AM

Media alliance to be extended to matrimonial advertisements

The Indian Express, Mid-Day Multimedia and The Hindustan Times, alliance is looking at extending their relationship into matrimonial advertisements. Two months back they had come together to jointly form packages for appointment advertisements.

exchange4media Staff May 22, 2001 8:44 AM

Top-level restructuring by Sony Entertainment

Sony Entertainment Television has put in place a strategic team to strengthen its thrust in new media, corporate strategy and business development. Mr. Rajat Jain has joined the company as executive vice-president, corporate development and new media, Mr.

exchange4media Staff May 22, 2001 8:43 AM

Balaji Telefilms to renegotiate pricing with Star TV

Balaji Telefilms has renegotiated with Star TV for an increase in price of its successful prime time daily soap, Kyunki Saas Bhi Kabhi Bahu Thi, on Star Plus channel. The revised price will come into effect from July, subject to the condition that the soap

exchange4media Staff May 22, 2001 7:15 AM

Star brand acquires a new look

Beginning of this year the Star Group had announced its intention to opt for a new identity for itself, the second and final phase of the implementation is over now. In the first phase, Star Group the group launched its corporate ad campaign to communicate

exchange4media Staff May 22, 2001 7:14 AM

Chitralekha in strategic alliance with Deshdoot Group

Last month, Chitralekha Group tied up with Maharashtra-centric Deshdoot Group of Publication, to distribute its magazine ‘Chitralekha Marathi’ along with the Sunday edition (April 22) of the newspapers free of cost its readers. Within three weeks the magaz

exchange4media Staff May 21, 2001 7:30 AM

Prasar Bharati to organise interactive meet on rural development

Prasar Bharati, in association with the ministry of rural development, will be organising an interactive meet on rural development, from May 21 to 25, in New Delhi.

exchange4media Staff May 21, 2001 7:28 AM

WorldSpace to launch PC card version of satellite radio

WorldSpace, a direct-to-receiver satellite audio service, has developed a PC card version, with the help of which a PC can be converted into a WorldSpace set. The price of the PC card has not been fixed yet as the company is waiting for government classifi

exchange4media Staff May 21, 2001 7:27 AM

BR Jaju quits Zee Network

Zee Network’s former chief financial officer BR Jaju has quit. A key figure in formulating the company’s financial strategies and acquisitions during its expansion phase a couple of years back, Mr. Jaju was shifted from the finance department and was made

exchange4media Staff May 21, 2001 7:26 AM

UTV making efforts to make an impact in the prime-time slots

UTV, which failed to make major breakthroughs in programming last year, is now making an all out efforts to make an impact in the prime-time slot. UTV is likely to have a daily and a weekly prime-time slot on Sony TV by October.

exchange4media Staff May 21, 2001 7:24 AM

Major brands crowd railway stations for visibility

For marketers who are constantly strategising to increase the consumer base for their products, brands and services are now targeting railway stations. Outlets at railway stations not only present an opportunity for business but also help in creating brand

exchange4media Staff May 21, 2001 7:23 AM

National Geographic to launch new channel by year end

National Geographic Channel is all set to launch a new channel -- Adventure One, in India by the end of this year. The channel will be distributed locally by Star India. The new channel launch is part of Star India’s strategy to offer a wide variety of ch

exchange4media Staff May 21, 2001 7:22 AM

Star expecting to break even this year

Star India Ltd. is expecting to break even by June 30, when the financial year closes. The Indian operations this year is expected to earn around Rs 450 crore revenues— the highest since till Star channels started beaming into India in 1991-92, but still l

exchange4media Staff May 19, 2001 8:05 AM

Big win for ETV Bangla and Jaya TV – An exchange4media analysis

On May 13, the day of the vote-count, ballot boxes (oops, the voting machines) were not the only ones full of surprises. People meters too had a fair share. A look at the rating-count of the channels shows some surprise winners. Viewers, in the states that

exchange4media Staff May 19, 2001 8:03 AM

IMG to sell sponsorship rights of Indian cricket team

IMG Worldwide is selling sponsorship rights of the Indian cricket team for a whopping Rs 35.48 crore a year. Any company or brand interested in sponsoring the team, will have to shell out at least Rs 106.44 crore for a three-year contract with IMG.

exchange4media Staff May 18, 2001 7:34 AM

Zee TV’s afternoon programming team quits

Zee TV’s programming team in the afternoon band has quit on the very first day Sandeep Goyal took charge as the chief executive officer of broadcasting channels in Zee Network. Among the people who left Zee TV are, Ms Tripti Sharma, head of Zee TV programm

exchange4media Staff May 18, 2001 7:32 AM

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