Marketing News

The actress-cum-businesswoman tells us about her business ventures and how she keeps her brand afloat in today’s highly competitive market
Shreshtha Verma Aug 22, 2019 8:46 AM

Arora, CMO, OLX India, talks about the aim to take the monthly active users count to 10 crore, tapping the offline medium and more
Dolly Mahayan Aug 22, 2019 8:41 AM

Moksh Chopra, Chief Marketing Officer, KFC India, tells us about taking the offbeat marketing route and more
Dolly Mahayan Aug 22, 2019 8:17 AM

The Marketing Director at IBM India -South Asia explains how brands need to innovate if they want to stay relevant in a digital age
Shikha Paliwal Aug 22, 2019 8:06 AM

Singh, Head, E-commerce and Sales-Business, SPPL, spoke to us about how being high-end yet affordable smart TV sellers in India has worked well for the brand
Anjali Thakur Aug 22, 2019 7:57 AM

Paytm signs sponsorship rights deal for Rs 326.80 crore, applicable for all domestic & international cricket matches to be played in India for next 5 years
exchange4media Staff Aug 21, 2019 5:31 PM

The actor will be soon seen in a TV commercial featuring their MF’19 collection
exchange4media Staff Aug 21, 2019 3:33 PM

As per an industry estimate, sales growth of 25-30 per cent is witnessed during peak discount period around festivals such as Diwali and Navratri
Anjali Thakur & Nafisa Shaheen Aug 21, 2019 9:14 AM

Vishal Vyas, General Manager, Marketing, TTK protective devices Pte. Ltd., talks about their marketing strategies and new products in the industry
exchange4media Staff Aug 21, 2019 8:43 AM

The Chief Communications Officer talks to exchange4media about their growth plan and explains how Tata Sky is gradually becoming a sought-after platform for advertisers
exchange4media Staff Aug 21, 2019 8:39 AM

The brand has fetched 1,34,620 impressions on social media with special memes and GIFs created with the ‘sacred biscuit’ movement
Tasmayee Laha Roy Aug 21, 2019 8:38 AM

The theme of the conference will be 'Transformative Technologies for Marketing in 2020 and Beyond'
exchange4media Staff Aug 21, 2019 8:26 AM

Boombox will enable brands and agencies easy access to search, filter and shortlist personalities for their marketing initiative
exchange4media Staff Aug 20, 2019 4:38 PM

Experts talk about whether the brand, with their new product Wildfire X, will be able to attract customers after exiting the smartphone market a year ago
Dolly Mahayan Aug 20, 2019 8:53 AM

Chimp&z Inc will also conceptualise creative campaigns and provide digital services like content creation & SEO for Playgard Condoms
exchange4media Staff Aug 19, 2019 2:54 PM

Raisin’s recent collection called Khizan will feature Bhumi
exchange4media Staff Aug 19, 2019 2:11 PM

The awards will recognise work from industries linked to Mobile Marketing, and that includes Clients, Creative, Media Agencies, Digital Agencies, and Publishers
exchange4media staff Aug 19, 2019 8:26 AM

Emami’s hair care portfolio contribution to turnover is around 30 per cent
exchange4media Staff Aug 16, 2019 4:21 PM

The campaign has Zee5 tie up with local grocery stores giving them a promo code that will be distributed to the target audience
exchange4media Staff Aug 16, 2019 1:56 PM

The Linus Adventures will engage with promoters and CXOs in the consumer, digital and content domain to help grow businesses and build brands
exchange4media Staff Aug 16, 2019 10:31 AM
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