Digital News

The Indian government has asked WhatsApp for a detailed response by November 4

exchange4media Staff Nov 1, 2019 11:28 AM

Mark Zuckerberg has also announced that it will soon launch its payments service WhatsApp Pay in India

exchange4media Staff Nov 1, 2019 9:07 AM

Facebook has registered revenue earnings of $17.652 billion

exchange4media Staff Oct 31, 2019 5:06 PM

The social media campaign was conceptualised, designed and executed by influencer marketing agency MAD Influence

exchange4media Staff Oct 31, 2019 4:55 PM

The game is inspired from Sony Pictures Entertainment’s latest release, Zombieland: Double Tap

exchange4media Staff Oct 31, 2019 3:31 PM

Twitter India's revenue has increased by 31% to Rs 56.9 crore from Rs 43.4 in FY 2019

exchange4media Staff Oct 31, 2019 2:45 PM

It has been reported that ByteDance spends about $15 million - $20 million per month on marketing in India

exchange4media Staff Oct 31, 2019 1:26 PM

Sabyasachi Mitter’s Fulcro has built a suite of solutions that it is rolling out to clients on a SaaS Model based on pay as you go

exchange4media Staff Oct 31, 2019 12:56 PM

Twitter's stance on political ads is in contrast to that of Facebook CEO Mark Zuckerberg, who defended his decision to allow political ads on the platform, saying it was a matter of free speech

exchange4media Staff Oct 31, 2019 11:53 AM

In general, a majority of Indians support some form of content censorship, 27% think it is not required, while 16% are unsure

exchange4media Staff Oct 31, 2019 11:13 AM

Elert reveals that Epsilon-Conversant is drawing up the blueprint to open a data centre that supports the Indian market as it is growing and evolving rapidly

Misbaah Mansuri Oct 31, 2019 8:51 AM

The size of the account is believed to be approximately Rs 40 crore

Neeta Nair Oct 31, 2019 8:43 AM

PhonePe spent Rs 1,296 crore on advertising and promotion, accounting for over 60% of total expenditure in FY19

exchange4media Staff Oct 30, 2019 2:51 PM

Facebook has said it will be showing ads based on information users share in the tool - Preventive Health

exchange4media Staff Oct 30, 2019 8:40 AM

In his first interview after taking over as VP Monetization for India, ByteDance, Sameer Singh talks about competing with social media platforms, TikTok’s brief ban, brand safety & monetization

Neeta Nair Oct 30, 2019 8:09 AM

Niraj Ruparel, National Head – Mobile, Mindshare India, delves into the nuances of voice tech, the future of voice and how brands can ensure voice interaction for users is a seamless experience

Shikha Paliwal Oct 29, 2019 8:37 AM

The top re-tweeted posts were of PM Narendra Modi announcing his campaigning details for Maharashtra and Salman Khan’s tweet urging people to vote

exchange4media Staff Oct 29, 2019 8:19 AM

Targeted towards the contemporary young millennial, the campaign highlights an eclectic fashion with mix and match as the theme. It advocates the idea of wear what you like and how you like it.

exchange4media Staff Oct 26, 2019 2:20 PM

A weekly fun feature by The Digital Fellow on special days of the month

The Digital Fellow Oct 26, 2019 8:55 AM

The insurer in collaboration with the firefighters of Mumbai is communicating the message via a song sung by the real firefighters.

exchange4media Staff Oct 25, 2019 7:14 PM