Digital News
The account will be handled from the agency’s Mumbai office
Nikki Mendonça, President of Accenture Interactive Operations, speaks about the unveiling of their ‘experience activation network’ in Mumbai
A weekly fun feature by The Digital Fellow on special days of the month and how you can upgrade yourself digitally
From her powerful thoughts to the memes around her ‘death stare’ towards US President Donald Trump, the 16-yr-old Swedish climate activist is quite a popular face on the internet
Industry experts believe that given the focused reach & cost efficiency of digital, even big ad spenders on traditional formats may be seen shifting a part of their ad spends to the medium
The association will help Dineout to enable reservations and offers for consumers via Google Maps
The four 10-second Thumbstoppers have been conceptualised by Mirum India, the creative and media partners for Bertolli
The platform has original web series, feature films, short content, social videos on lifestyle, and cinema offered in Indian native and foreign languages
The study, released by IMI and IFPI, is bullish about the growth of digital music industry in India
Industry heads say it is time for brands to work on content using Voice assistants and use them to find ways to connect with consumers
YouTube has emerged as top publisher; rediff.com and timesofindia.indiatimes.com take next two spots
d2h subscribers will now be able to set reminders for their favourite programmes, get recommendations on trending programmes and do much more
The results for the TikTok owner have been better than expected, say media reports
66% of Prime members shopping in 24 hours came from tier 2 & 3 towns
The campaign promotes 15 destinations in the form of a digital archive and is aligned with the government's efforts towards building a strong domestic tourism ecosystem
A weekly fun feature by The Digital Fellow on special days of the month and how you can upgrade yourself digitally
The creative playbook will enable marketers and agencies to look beyond conventional creative practices
TikTok will encourage users to join the movement on its platform by asking them to plog —jog while picking up litter — in their neighbourhood and share ideas of leading a plastic-free lifestyle
Fractal has Wift’s mandate to accelerate innovations across digital brand experiences and new digital products
Polimer News is based in Chennai. It was launched by Kalyana Sundaram as a local TV station in Salem, which was carried only on subscription providers
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