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The platform will carry digital content across four years, including match recaps, in-play key moments and other match and feature content
Kaltura TV Platform Player also includes native support of advertising insertion and measurement
The party has launched six official profiles on the short video creation platform
Tarun Katial, CEO, ZEE5, talks about the age of hyper-personalisation and AI, and how they have evolved with the rise of digital
The move will allow subscribers to use Microsoft’s BlendNet technology to download and access ALTBalaji content without consuming large amounts of cellular data
Xaxis has partnered with Nielsen to apply the Digital Ad Ratings measurement across Xaxis View, Xaxis Video Premium and Xaxis Audio
Bianca Best, Global MD, Blink and Strategic Partnerships, MediaCom shared insights on industry trends at the BLINK_live launch in India
The tie-up will help ZEE5 develop genres, shows, and episode-based ads in real time
The announcement comes ahead of the OnePlus TV launch in India
Industry experts tell us why targetting premium viewers is important in clinching viewship in the cluttered OTT space
Bawa, COO, President, JAPAC, Resulticks, tells us about what sets them apart from other brand solutions companies, and sectors spending more on digital
A weekly fun feature by The Digital Fellow on special days of the month and how you can upgrade yourself digitally
The brand’s Instagram community will decide and co-create what happens next in the PujoPerfect Love Story
The US-based digital marketing firm is already working with regional banks and eCommerce players in Australia, Singapore, and India
Head-to-head campaign test reveals Xaxis video solution delivered 15 times more viewable cost efficiency versus social video ads
Experts say any promise of value-added services on apps is a good marketing strategy
At the fifth edition of the event, the tech giant announced that Google Pay has reached 67 million monthly active users
SpotX will provide ad tech solutions to power HOOQ’s regional advertising business across Indonesia, Thailand, Philippines, and Singapore
The COO of Viacom18 Digital Ventures talks about the launch of Colors Telugu on Voot in a digital-first approach
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