International News

The media review of South Korea’s Hyundai Motor – originally thought to be confined to its US operations has been broadened to its $450 million global planning and buying duties.

exchange4media Staff Dec 5, 2001 7:02 AM

According to the Indian Direct Selling Association (IDSA), direct selling industry will grow by 25 to 30 per cent in the current year. The optimism for this growth expectation stems from the projected expansion in the basic product categories ranging from

exchange4media Staff Dec 5, 2001 7:00 AM

According to Antony Young, Asia CEO Zenith Optimedia Group, India and China will be the only growth markets for ad spends in Asia/Pacific 2002.

exchange4media Staff Dec 5, 2001 6:59 AM

The stock price of Zee Telefilms Ltd., shot up to day's high of Rs 144 after the company confirmed to the Asian Wall Street Journal that it is in talks with US media giant AOL Time Warner for a strategic partnership. Later it closed at Rs 136.80, higher by

exchange4media Staff Dec 5, 2001 6:58 AM

Hathway Cable & Datacom has decided to expand Cine Channel (CCC) to at least 13 cities within six months in the northern and western regions of the country.

exchange4media Staff Dec 5, 2001 6:57 AM

exchange4media has learnt that HTA, Delhi has added another feather to its cap by bagging the Dr. Morepen, the upcoming healthcare brand from Bates, Delhi. Though exchange4media has not been able to confirm this from HTA Delhi head Kamal Oberoi sources add

exchange4media Staff Dec 5, 2001 6:56 AM

RMG David has recently bagged a host of new accounts, which include, Tang from Krafts Food, Cuticura Talc, Rosy Pelican Beer brand from Shaw Wallace, among others. The new account wins will add around Rs 7 crore to its current capitalised billings which st

exchange4media Staff Dec 4, 2001 7:22 AM

Mr Goutam Rakshit, representing the Advertising Council of India (ACI), took over as Chairman of the Asian Federation of Advertising Associations (AFAA) at its12th General Body Meeting held recently in Taipei. AFAA is an umbrella body of all advertising as

exchange4media Staff Dec 4, 2001 7:21 AM

Arun Nanda, chairman of Rediffusion DY&R India, has been appointed co-chairman of the $2 billion DY&R-Wunderman Alliance, along with Yasuo Yoshitome, co-chairman of DY&R Asia. The Alliance will monitor the operations and integration of DY&R Asia Pacific an

exchange4media Staff Dec 4, 2001 7:21 AM

Aaj Tak has bagged the Best News Channel Award at the First Indian Television Academy Awards held in Mumbai on 30th November 2001.

exchange4media Staff Dec 4, 2001 7:20 AM

Prasar Bharati signed an agreement with 16 private FM broadcasters on sharing of AIR transmission towers. Under this agreement, Prasar Bharati would provide AIR transmission towers in Delhi, Kolkata, Chennai, Vishakapatnam and Indore for a period of ten ye

exchange4media Staff Dec 4, 2001 7:19 AM

Modi Entertainment Network (MEN) has not been able to encrypt the Fashion TV, by December 1 due to technical problems. Encryption of the channel is expected to be done within a weeks time.

exchange4media Staff Dec 4, 2001 7:18 AM

India’s leading market research organization, IMRB is launching the Target Group Index (TGI), the most widely used single source marketing, communication and planning tool in the world in India.

exchange4media Staff Dec 4, 2001 7:17 AM

Just after the signing of MoU between Prasar Bharati and private operators on sharing AIR towers in three metros and two non-metros, for 16 private radio stations yesterday, AIR proposes to build a tower for private FM licencees for their Mumbai stations.

exchange4media Staff Dec 4, 2001 7:16 AM

Over the past one decade, the English movie genre in India has become an important part of a media house's bouquet. With the channels trying to woo both the audience and the advertisers we look at how the market is placed today with more than 5 playe

exchange4media Staff Dec 4, 2001 7:14 AM

Subhash Chandra promoted Zee Telefilms has reached an arrangement with AOL Time Warner, where the global media giant will invest over Rs 700 crores for a 10 per cent equity in Zee Telefilms.

exchange4media Staff Dec 3, 2001 9:10 AM

Star Plus has decided to launch an evening edition of the news show, Aaj Ki Baat, hosted by Rajat Sharma. Aaj Ki Baat will now be telecast every evening at 6.45 p.m. barring Sundays.

exchange4media Staff Dec 3, 2001 9:08 AM

Mahanagar Telephone Nigam Ltd. (MTNL) proposes to float a joint venture company with Prasar Bharati to provide cable services as part of its diversification into entertainment and information. The company has initiated talks with the broadcasting body and

exchange4media Staff Dec 3, 2001 9:07 AM

The Hindustan Times on Sunday had reported that Prasar Bharti has taken ZEE Teleflims subsidiary Buddha Films to court for non-payment of dues as per an agreement amongst them. The report also gave details of AOL Time Warner investing over Rs. 700 crores i

exchange4media Staff Dec 3, 2001 9:06 AM

Lego Group has confirmed that it is in the process of "selecting a new lead advertising agency" to service the Danish toy-maker's brand at the global level. The move comes as Lego pushes ahead with plans to bolster its advertising presence in the U.S. and

exchange4media Staff Dec 1, 2001 9:12 AM