Marketing News
Pulp Strategy has innovated in their campaign for AVON with visual programming and augmented reality to build interactive Facebook filters for AVON TRUE
TheSmallBigIdea will strategise and execute video concepts with Ayushmann Khurrana to create engagements and interactions across social media platforms
Celio, PayZapp, Arctic Fox and Croma are some of the brands that have partnered with the extravagant crime thriller
Upadhye, Director of SPRD, explains how the story of a brand can be best conveyed when words frame the right narrative
The campaign aims at encouraging consumers to use OPPO Reno2 features to create the most imaginative and unique content
At the Businessworld Marketing Whitebook Summit 2019, Rao, Director-Branding, ICFAI Group, spoke on the topic ‘The Performance Conversation’
The agency will also undertake strategy execution involving creation of content, building touch-points and propagating them through organic and paid mediums
Alia will be the first Indian TV character to have her own TikTok account
Nexus Malls becomes the first Indian Retail Real Estate Company to have a Bollywood celebrity on board
At a panel chaired by Vivek Tiwari of Medikabazaar, Hemant Jalan, Indigo Paints and Hiren Gada, Shemaroo, talk about how innovation will be key and digital medium has phenomenal growth opportunity
Guest Column: Sandiip Kapur, Founder & Managing Director of Promodome Communications, on how to sustain business in times of the recent economic slowdown
At the 15th edition of BW Marketing Whitebook Summit, an esteemed panel of experts discussed the topic 'Bang for the Buck - The Performance Conversation'
The ‘Out of the Box’ session was chaired by Prasanth Kumar, CEO, GroupM South Asia. The panellists were Ashwini Iyer Tiwari, Gaurav Kapur, and Nidhika Bahl
At the BW Marketing Whitebook Summit, Preeti Reddy, CEO, South Asia, Kantar highlighted five important mind markers that define a brand's purpose
In his Keynote Address, Mehta, Chairman & MD, Hindustan Unilever Limited, spoke about the three Ps that are changing the game for businesses in their preparation to be future ready
The debate was moderated by Vikram Sakhuja of Madison Media; participants included Satish NS, Haier Appliances; Laxman Tari, Legrand India; Akash Deep Batra, DBS Bank & Krishnarao S Buddha, Parle
Adavi, Vice President, Strategy, Dailyhunt, on creating personalised, purposeful and high-performing products, at scale
At the Businessworld Marketing Whitebook Summit, Prasun Basu, President, South Asia, Nielsen, spoke about the 'State Of Union'
We spoke to experts on how marketers are targeting hyper-local areas through their native cricket heroes and local celebrities
Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)
For more updates, be socially connected with us onInstagram, LinkedIn, Twitter, Facebook Youtube & Whatsapp
TOP STORIES
