Marketing News

Alukkas, Founder and Chairman, Joyalukkas Group, on his entrepreneurial journey, the group’s marketing spends and future plans
Neethu Mohan Sep 30, 2019 8:22 AM

CVL Srinivas, J Ramesh, Balaji Prakash, Ashwin Khasgiwala, Navaneeth L V, and Mathew Chandy among the speakers
exchange4media Staff Sep 30, 2019 8:12 AM

Duhan, CMO, RB South Asia Health shares insights on the latest Moov product, roping in influencers and following PM Modi’s vision
exchange4media Staff Sep 27, 2019 1:36 PM

The exchange4media Conclave was held in Mumbai on September 24 under the theme 'Creativity first: Brand engagement in the connected era'
exchange4media Staff Sep 27, 2019 12:25 PM

Terry Peigh, Managing Director, IPG Group, shared insights from a six-country study ‘New consumers, new war, new rules’ at a Roundtable in Mumbai
exchange4media Staff Sep 27, 2019 9:03 AM

Burger King has been winning the internet and hearts of people for the gesture. Will this applause add value to the brand?
Nafisa Shaheen Sep 27, 2019 8:47 AM

Presided over by Anup Rau, MD and CEO, Future Generali India Insurance Company Limited, the jury debated for over six hours to reach a consensus on who deserves to walk away with the accolades
exchange4media Staff Sep 27, 2019 8:43 AM

As part of the tie up, Paytm will distribute Aegon Life products to its customers
exchange4media Staff Sep 26, 2019 5:39 PM

The ‘Aapki Jeb Hith Mein Jaari’ campaign has been conceptualised by Daiko FHO and produced by Cellar Door in partnership with the ETMoney marketing team
exchange4media Staff Sep 26, 2019 4:42 PM

‘Myprotein’ has forayed into the Indian market with a strategic partnership with MSM Retail Pvt Ltd
exchange4media Staff Sep 26, 2019 3:09 PM

iQuanti is rapidly building its customer success and solutions teams in the region to activate its growth plans
exchange4media Staff Sep 26, 2019 1:45 PM

Each timepiece is individually numbered and comes encased in exclusive packaging featuring Dhawan's signature and a personalised message to all his fans
exchange4media Staff Sep 26, 2019 1:23 PM

The third edition of the report also names Dell, Apple iPhone and LG (Televisions) in 2nd, 3rd and 4th rank respectively
exchange4media Staff Sep 26, 2019 12:42 PM

The agency won the digital mandate in a multi-agency pitch
exchange4media Staff Sep 26, 2019 12:02 PM

Performics won the mandate in a multi-agency pitch and will focus on performance marketing solutions to enhance the brand’s footprint
exchange4media Staff Sep 26, 2019 11:08 AM

The Pitch CMO Summit Chennai 2019 will be held at the Taj Coromandel, on Friday, October 4
exchange4media Staff Sep 26, 2019 9:22 AM

LIC took the 2nd position, Tata Consultancy Services stood at No. 3, while Airtel and State Bank of India were in 4th and 5th position respectively
Noel Dsouza Sep 26, 2019 9:05 AM

The 2nd edition of exchange4media Screenage Mobile Marketing Conference and Maddies will be held on October 11, 2019 in Mumbai
exchange4media Staff Sep 26, 2019 9:01 AM

The Global EVP of Brand Safety at GroupM talks on brand safety and ad fraud measurement & mitigation
Tasmayee Laha Roy Sep 26, 2019 8:59 AM

According to the report, brands need to have a clear purpose, explore abundant markets, drive innovation, be frictionless and earn consumer trust
exchange4media Staff Sep 26, 2019 8:40 AM
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