Digital News

The overall revenue of Google parent Alphabet grew by 22% to $39.27 billion. According to reports, of the $39.27 billion revenues, $32.6 billion was accrued from advertising
exchange4media Staff Feb 6, 2019 9:17 AM

For Rs 50 crore, Star India will give the advertiser the option of choosing between mid-roll and/or pre-roll ads, social media branded cards, or the gaming feature of Watch n’Play
Venkata Susmita Biswas Feb 6, 2019 8:21 AM

Guest Column: Mudaliar, Chief Product Officer, Network18- CricketNext, explains what all can cricket news apps and websites do to keep their users engaged
Avinash Mudaliar Feb 5, 2019 8:39 AM

Google encourages Internet users to take three simple actions for a more secure online experience
exchange4media Staff Feb 4, 2019 4:57 PM

The social media pages by Bengaluru City Police were started in 2011 and they were one of the first police departments in the country to utilise this medium to communicate with the public
Neethu Mohan Feb 4, 2019 8:14 AM

Jaipur Rugs, a 40-year-old social enterprise uses Google My Business, Google Ads, social media tools, and an e-commerce portal to drive sales
Venkata Susmita Biswas Feb 4, 2019 8:12 AM

Single-window clearance for film shoots, introduction of anti-camcording provision in Cinematography Act to fight piracy also bring cheer
exchange4media Staff Feb 2, 2019 8:50 AM

Presenting the interim Budget on Friday, Piyush Goyal said the cost of data in India is now possibly the lowest in the world
exchange4media Staff Feb 1, 2019 3:19 PM

‘The Drive to Decide 2018’ report by Google and Kantar TNS found that video, search and brand/dealer websites are the key digital touchpoints which are crucial to influencing the car buyer's decision
exchange4media Staff Jan 31, 2019 3:28 PM

The company is kicking off the brand’s customer experience focus in advance of their first product debut planned for early 2019
exchange4media Staff Jan 30, 2019 1:11 PM

Election Commission seeks legal amendments to bring the ban into effect before the general elections
exchange4media Staff Jan 30, 2019 11:43 AM
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Verma, Founder & CEO, Fork Media talks about the emerging digital marketing trends, challenges and what’s in store for Fork Media this year
Anjali Thakur Jan 29, 2019 8:37 AM

Dentsu Webchutney, one of India's leading digital agencies, was founded in 1999 by Sidharth Rao and Sudesh Samaria. The agency will turn 20 this year.
Venkata Susmita Biswas Jan 29, 2019 8:26 AM

The platforms will continue to be stand-alone apps, but the services will be connected so that the messages can move between platforms
exchange4media Staff Jan 28, 2019 2:29 PM

Hungama Play has partnered with VEQTA Sports for the streaming
exchange4media Staff Jan 28, 2019 2:27 PM

We will continue to look at a larger volume in lower prices in the Indian market, says Sodhi, Business Head-Digital, Sony Pictures Networks India
Misbaah Mansuri Jan 28, 2019 8:41 AM

iDream Education, a social ed-tech start-up, has been using Google Ads to reach schools and foundations that may be interested in using the company's tools and tech solutions for education
Venkata Susmita Biswas Jan 28, 2019 8:16 AM

The OTT platform, which completes six years, has unveiled a ‘State of Digital Entertainment 2018’ report
exchange4media Staff Jan 25, 2019 6:01 PM

RIL’s Jio venture disrupted the telecommunications space and forced some players to shut shop and others to merge. Its foray into e-commerce is expected to cause a similar dynamic
Ruhail Amin Jan 25, 2019 8:41 AM

SonyLIV manages to get over 300 per cent more live streaming viewers than during the Indian team’s tour to England and over 350 per cent more than the series in South Africa
exchange4media Staff Jan 25, 2019 8:20 AM
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