Digital News
Columbus India, Dentsu Aegis Network's digital marketing agency, won the account following a direct pitch; account to be handled out of Gurgaon office
The panel, named after Twitter India’s recently launched social initiative #PowerOf18 to encourage young Indians to take part in the public conversation, will take place at 5.30pm on Jan 25
Speaking exclusively to e4m, Bansal, CEO, HT Digital Streams & Chief Digital Officer, HT Media talks about how they have moved from an editorially driven line-up to a personalisation driven line-up
Series like ‘Black Sheep’, ‘Ctrl Alt Del’, 'Toofan Mail' & ‘Loose Connection’ have turned out to be major hits despite lack of support from producers and brands
The biggest concern facing marketers when it comes to OOH is the lack of a standard metric in an era where everything is data led and measured
Invites proposals to mark the 30th anniversary of the World Wide Web; seeks to explore what artists and art of tomorrow will look like
Jewellery maker showcases its successful journey over the last decade
Users will be able to get information on who is buying election ads on Google platforms and how much money is being spent
The newspaper, m kid, consolidates the top 10 news of each week and publishes them in a language that can be easily grasped by kids
As of January 1, 2019 Mindshare Fulcrum has become the integrated media buying partner for the country's single largest advertiser - Hindustan Unilever Limited
Ben 10 - Alien Run Mobile Game will be the first game to be released this year in partnership with the kids channel
Five thousand merchants will be able to accept PhonePe as a payment method. As a launch offer PhonePe is also running a 10 per cent cashback for all users
NewsPoint app provides information and engagement to Indian digital audiences across English and 14 Indian languages
US Federal Trade Commission says it is still investigating the charges
Guest Column: Juneja, AVP (Operations), WATConsult says 2019 will be a boon for the businesses who will be agile enough to adapt the digital transformation model
Hungama Digital Media COO says there’s an increase in demand today for local, differentiated and exclusive content
Cricket enthusiasts will now have the option of posting comments, interacting with experts who will also comment on Hotstar, take part in polls, and invite friends to join the fun
Advertorial: Things young India loved in 2018 and what they say about them
Netflix posted mixed fourth-quarter earnings results sending shares down roughly 4 per cent in extended trading; it earned 30 cents a share on revenue of $4.19 billion during the period
It is believed that this could be the biggest data breach in recent times
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