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In September last year, AP Parigi Group CEO – Network18 moved to a new role as Advisor to chairman Adil Zainulbhai Network18 and TV18. Multiple industry sources indicate that Parigi will be stepping down from his current role
Priyanka Mehra Mar 30, 2016 8:57 AM
Founder & CEO of Convonix, Vishal Sampat, will be leaving the company and the Co-founders Sarfaraz Khimani & Pallav Jain will be taking over as co-CEOs of the agency effective 31st March. Sampat will be joining Reliance JIO as its Chief Digital Officer
Priyanka Mehra Mar 30, 2016 8:08 AM
The new communication from BBH is expected to be out sometime in April
Priyanka Mehra Mar 23, 2016 8:56 AM
Following a multi-agency pitch, Carat India has won the media mandate of Pfizer Magnum business division. Carat starts this relationship through a PAN India launch of Gelusil sachet campaign. This campaign brings to the fore a humorous element depicted by Javed Jafri as the brand ambassador. This campaign will see all forms of media being explored - traditional media, digital, out-of-home and an interesting storytelling format in the form of co-creating content to engage the audience
Priyanka Mehra Mar 18, 2016 8:33 AM
Our focus this year will continue to be on data, digital/technology and content. We call this the ‘Trinity’, says Kartik Sharma Managing Director, Maxus South Asia
Priyanka Mehra Mar 16, 2016 8:40 AM
The new venture will focus on BTL solutions – OOH, Retail, Shopper Marketing, Consumer Activation & Engagement and Event Based Marketing
Priyanka Mehra Mar 16, 2016 8:03 AM
Havas Media Group India has won the media mandate of Spice Mobiles. The win came post a multi-agency pitch. The integrated media mandate will involve both traditional as well as digital including mobile duties. The account will be handled from the agency’s Gurgaon office
Priyanka Mehra Mar 11, 2016 8:46 AM
NestAway has appointed Starcom Mediavest Group as its AOR for all media after a multi-agency pitch. The account would be managed out of SMG’s Delhi office
Priyanka Mehra Mar 10, 2016 8:55 AM
Pattison believes that Maxus India is a self-sustained market, not only in terms of size, but it scores quite high in terms of qualitative skills, and is a star rated agency that has outplayed other markets in terms of qualitative skills
Priyanka Mehra Mar 9, 2016 8:58 AM
Amid speculation regarding on-going talks between Subhash Chandra-owned Zee acquiring stake in Anil Ambani’s RBNL, we catch up with Tarun Katial, CEO of RBNL to clear the air on the subject
Priyanka Mehra Mar 2, 2016 8:37 AM
The RBNL group’s radio business 92.7 FM seems like a great fitment to Zee. Industry sources indicate that Zee has been wanting to get into the radio business, and tried to acquire Radio City as well last year which was finally acquired by the Jagran Group.
Priyanka Mehra Feb 29, 2016 11:21 AM
Shubha George, Managing Director, Red Fuse Asia & CEO, India, talks of her new responsibility and method of integrating all WPP resources to give brand Colgate an advantage
Priyanka Mehra Feb 29, 2016 9:19 AM
The RBNL group’s radio business 92.7 FM seems like a great fitment to Zee. Industry sources indicate that Zee has been wanting to get into the radio business, and tried to acquire Radio City as well last year which was finally acquired by the Jagran Group.
Priyanka Mehra Feb 27, 2016 2:03 PM
Interestingly Ogilvy India reached out to exchange4media with the link of a report on a digital campaign, the agency had done for their client Future Generali over 4 years ago based on the same idea
Priyanka Mehra Feb 24, 2016 9:59 AM
Mamatha Morvankar, Managing Director – West, OMD India, speaks about the agency’s new business wins in 2015 which indicated a record growth of 200% in digital over 2014, revenue targets for 2016, OMD’s investment on tools and talent to further strengthen digital growth and more ……
Priyanka Mehra Feb 22, 2016 9:11 AM
Philip Brett President, Asia TBWA, Worldwide speaks about the agency’s India strategy and plans to steer the agency under the new leadership of Govind Pandey
Priyanka Mehra Feb 22, 2016 8:27 AM
Deepali Naair has moved on from Mahindra Holidays as Chief Marketing Officer confirm sources, her next destination remains unknown
Priyanka Mehra Feb 18, 2016 7:42 AM
Mahajan’s last stint was at Times Group where she was National Creative Director. Here she led the creative and strategic responsibilities of the Group with a specific focus on reenergising Times Group IPs together with creating new domain-defining IPs across Group companies
Priyanka Mehra Feb 11, 2016 8:37 AM
New Group Chairman and CEO of FCB Ulka plans to debunk ‘old school’ myth around the agency; accelerate pace of change by adding digital assets
Priyanka Mehra Feb 8, 2016 7:54 AM
Arnab Goswami, President, News, Editor-in-Chief of TIMES NOW, ET NOW and Magicbricks NOW speaks about ‘what next’ after the ten year Milestone achieved by Times Now, reasons on wanting to remain the ‘Deer’ in the business, playing the game with the hunger on a number 2 and not the complacency of a Number 1.
Priyanka Mehra Feb 5, 2016 9:20 AM
Anuradha Sengupta who had put in her papers as Features Editor at CNBC-TV18 in Feb 2013, is making a comeback at Network 18 at CNN- IBN and will be based out of Delhi.
Priyanka Mehra Feb 4, 2016 9:46 AM
Audi, the German luxury car manufacturer is scouting for a creative partner in India. The creative multi-agency pitch is currently underway confirm industry sources
Priyanka Mehra Feb 2, 2016 9:31 AM
It maybe recalled that Bhattacharya exited Dentsu last year as Principal Partner-Creative, she had joined Dentsu to lead Mama Lab in November 2014
Priyanka Mehra Feb 1, 2016 6:47 PM
It maybe recalled that Bhattacharya exited from Dentsu last year as Principal Partner-Creative, she had joined Dentsu to lead Mama Lab in November 2014
Priyanka Mehra Feb 1, 2016 8:54 AM
The pitch process was initiated in November last year and was between IPG Mediabrands and Omnicom
Priyanka Mehra Jan 25, 2016 8:48 AM
Rohit Ohri who formally took over his role of Group Chairman & CEO, FCB Ulka this month, has already started putting things in place at the agency. As what seems like a first step in this direction, Nitin Karkare has been elevated to CEO FCB Ulka from his role as COO - Mumbai Group and Bengaluru, FCB Ulka
Priyanka Mehra Jan 25, 2016 8:18 AM
The news of Kansal joining Future Group, was confirmed by Kishore Biyani Group CEO Future Group to exchange4media. Biyani also indicated that Kansal would be joining Future Consumer Enterprise Ltd (FCEL).
Priyanka Mehra Jan 20, 2016 8:40 AM
Taproot from the Dentsu Aegis umbrella has made two senior hires with Ninad Umargekar , who joins Taproot as the Head of Strategic Planning and Ayesha Ghosh who joins Taproot as the General Manager.
Priyanka Mehra Jan 19, 2016 4:59 PM
Creativeland Asia will be responsible for the brand’s global integrated design and advertising mandate. Micromax will be handled out of CLA's Mumbai and Delhi offices. The agency is also putting together a global design team from Amsterdam and New York to work on the mandate
Priyanka Mehra Jan 15, 2016 7:08 AM
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