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After establishing its position in the tea market for many years, Tata Global Beverages recently forayed into branded instant coffee market with its latest offering-Tata Coffee Grand. The growing Indian Coffee retail business, which currently stands at a staggering Rs 1800 crores, has further fuelled the demand of the coffee sector
Priyanka Mehra Jan 14, 2016 8:00 AM

As the network readies itself for IPL Season 9, NP Singh, Chief Executive Officer, Sony Pictures Networks India, shares his thoughts on competing with Star Network when IPL rights come for renewal in 2018, his take on BARC ratings that now include rural markets, focus areas for the network this year and more…….
Priyanka Mehra Jan 12, 2016 9:21 AM

According to industry insiders 9XMedia is in talks with two networks currently
Priyanka Mehra Jan 11, 2016 9:14 AM

Bhattacharya had joined Dentsu as Principal Partner-Creative, to lead Mama Lab in November last year
Priyanka Mehra Dec 30, 2015 4:45 PM

Tarun Rai, CEO J. Walter Thompson South Asia and the newly minted Chief Creative Officer Senthil Kumar on the new responsibility, the future strategy of J. Walter Thompson, the need for the new age CCO’s and more
Priyanka Mehra Dec 23, 2015 9:07 AM

Reckitt Benckiser in India had recently initiated a media pitch, industry insiders confirm that IPG Mediabrands has retained the media mandate on the account
Priyanka Mehra Dec 18, 2015 5:02 PM

Kumar will be partnering Tarun Rai, CEO J. Walter Thompson South Asia to lead the overall creative mandate for J. Walter Thompson India, across its six offices
Priyanka Mehra Dec 16, 2015 7:38 AM

The Luxury chocolate brand that has signed up actor Priyanka Chopra as its brand ambassador was earlier working with Publicis South Asia as its creative partner, however earlier this year the brand moved its creative mandate to McCann
Priyanka Mehra Dec 11, 2015 9:04 AM

Reckitt Benckiser in India has initiated a media pitch confirm industry insiders, the pitch process which kicked off a couple of weeks ago is still in its early stages. IPG Mediabrands is the current agency on the account
Priyanka Mehra Dec 10, 2015 9:53 AM

Reckitt Benckiser in India has initiated a media pitch confirm industry insiders, the pitch process which kicked off a couple of weeks ago is still in its early stages. IPG Mediabrands is the current agency on the account
Priyanka Mehra Dec 10, 2015 9:05 AM

Balakrishna will be reporting to Mauricio Sabogal, Global CEO at Kinetic Worldwide, in his new role
Priyanka Mehra Dec 4, 2015 7:01 AM

After a multi-agency pitch, Starcom MediaVest has been appointed as the Media AOR for Jumboking Vada Pav. The mandate includes all media
Priyanka Mehra Dec 2, 2015 12:00 PM

"We are bound by contractual confidentiality and are not in a position to share these details of our agreement but let's be clear, it is not a short-term-agreement. "said a company spokesperson answering exchange4media's query on the duration of the renewal
Priyanka Mehra Dec 2, 2015 10:50 AM

"I will try to work together with team here and global teams in London and New York and rest of the world to drive, and bring global business to OMD in India. I also want to roll my sleeves up and help the team here to grow their business as well," says Stephen Li, Asia Pacific CEO, OMD
Priyanka Mehra Dec 2, 2015 8:41 AM

The markets include Malaysia, Singapore, Thailand, Indonesia, China, Hong Kong, Philippines, Vietnam, Cambodia, Myanmar, Australia, Japan, Korea, Taiwan, Brunei and India
Priyanka Mehra Dec 1, 2015 10:24 AM

Ghosh joined as Vice President – Marketing, Rajhans Nutriments. In his new role, he leads Marketing for Schmitten Luxury Chocolates and Hoppits
Priyanka Mehra Nov 23, 2015 9:47 AM

“As we celebrate this long and valuable association with the people of India, we are also happy to partner with Procam and Airtel Delhi Half Marathon 2015,” said Chandrasekar Radhakrishnan, Head of Communications and eCommerce, Nestlé India
Priyanka Mehra Nov 23, 2015 8:52 AM

According to TAM data, all players in the genre witnessed a drop in this festive season
Priyanka Mehra Nov 23, 2015 8:20 AM

Ghosh joined as Vice President – Marketing, Rajhans Nutriments. In his new role, he leads Marketing for Schmitten Luxury Chocolates and Hoppits
Priyanka Mehra Nov 23, 2015 8:17 AM

Both Shubhojit Sen Chief Marketing officer Micromax and Naveen Gaur President, Lowe Lintas confirmed the news to exchange4media
Priyanka Mehra Nov 20, 2015 5:58 PM

Both Shubhojit Sen Chief Marketing officer Micromax and Naveen Gaur President, Lowe Lintas confirmed the news to exchange4media
Priyanka Mehra Nov 19, 2015 6:09 PM

“I took a clear, conscious call not to look at the past but to simply concentrate on the present and plan for the future,” said Prasanth Kumar, CEO, Mindshare South Asia
Priyanka Mehra Nov 18, 2015 6:16 PM

“My aim is to do New Age Integrated work that will take the creative reputation to the next level,” he said confirming the news to exchange4media. He relocated to Singapore in December last year, post a management restructure at Bates CHI & Partners India, where he was Chief Creative Officer
Priyanka Mehra Nov 4, 2015 8:47 AM

Carter Murray, Worldwide CEO, FCB, talks about his expectations from Rohit Ohri who will don the role of Group Chairman and CEO (India) in January next year, speculations around talent moving from Dentsu to FCB. He also reacts to speculations around Satbir Singh, and talks about reasons for not wanting to make any revolutionary changes in to the agency in India
Priyanka Mehra Oct 28, 2015 9:07 AM

Compared with Zee and Sony, which mainly grew on its weekend properties like movies and Grand Finale of Reality show, Colors has grown on its weekday properties
Priyanka Mehra Oct 19, 2015 9:59 AM

Vikram Sakhuja, who formally joins Madison Media Group including OOH as Equity Partner and Group CEO, today talks about his expectation from Team Madison, answers question on speculation over the possible movement of talent as well as clients from GroupM to Madison post his move to Madison, in his own inimitable way
Priyanka Mehra Oct 19, 2015 9:11 AM

Compared with Zee and Sony, which mainly grew on its weekend properties like movies and Grand Finale of Reality show, Colors has grown on its weekday properties
Priyanka Mehra Oct 19, 2015 8:17 AM

The talks between the Dentsu Aegis Network and Fountainhead have been on for around six months now. Post-acquisition, Fountainhead will continue to be led by co-founder and CEO, Brian Tellis, who will report to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia
Priyanka Mehra Oct 19, 2015 7:29 AM

Sagnik Ghosh exits Axis Bank on 16th Oct 2015. He managed brand & strategy, digital marketing, branch marketing function & lot more for Axis Bank. Read more here.
Priyanka Mehra Oct 16, 2015 9:52 AM