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Authors
SC 2G verdict clouds Uninor media review?blur=25

Even as Uninor is expected to announce its media partner soon, SC’s decision to revoke the telecom player’s license will leave little impact for the development in India

Noor Fathima Warsia Feb 3, 2012 8:37 AM

Gopal Vittal heads back to Bharti Airtel?blur=25

Bharti Airtel has appointed Gopal Vittal as Group Director - Special Projects. Prior to this, Vittal was with Hindustan Unilever

Noor Fathima Warsia Feb 3, 2012 7:35 AM

We want our planners to be like journalists: Nick Emery, Mindshare WW?blur=25

Of Mindshare’s 3 pillars - data, mobile & social - India is the hub for two & Mindshare’s CEO Nick Emery sees India as direction setter for social too

Noor Fathima Warsia Jan 30, 2012 7:46 AM

EMM is not about audit but media mgmt: Stephen White?blur=25

Stephen White, Chairman, EMM India, expects media audit in India to grow to 25% of all advertising from the current 5%, if it has the right environment

Noor Fathima Warsia Jan 23, 2012 7:35 AM

Top management changes at Outlook Group?blur=25

Maheshwer Peri has quit Outlook Group to take full time charge of his venture Pathfinders. Indranil Roy is now Publisher & President, Outlook Group

Noor Fathima Warsia Jan 21, 2012 7:19 AM

Uninor reviews media duties?blur=25

At least three agencies have made it to the next round in the media pitch for Uninor, a JV between Telenor Telecom & Unitech Builders

Noor Fathima Warsia Jan 20, 2012 8:54 AM

MediaCom charts out aggressive growth route for 2012?blur=25

MediaCom India is investing in digital, branded content & in two more units to ensure significant organic & market share growth for the agency in 2012

Noor Fathima Warsia Jan 19, 2012 8:23 AM

MediaCom bags Apollo Munich?blur=25

Insurance company Apollo Munich has roped in MediaCom India as its media AOR. JWT India and Quasar are the creative and digital agencies

Noor Fathima Warsia Jan 18, 2012 3:36 PM

Global alliance on cards for TapRoot?blur=25

TapRoot is engaged in conversations with holding companies such as Omnicom and WPP to consider the option of an alliance

Noor Fathima Warsia Jan 18, 2012 3:35 PM

Noorings: When Mudra welcomed Bobby Pawar to JWT?blur=25

As Bobby Pawar began his first day at the JWT India office, former company Mudra bid Pawar quite a farewell

Noor Fathima Warsia Jan 12, 2012 11:31 AM

Reliance awards RCOM to MEC; corporate to OMD?blur=25

As exchange4media had reported yesterday, from March 2012, MEC will handle media for all RCOM biz. OMD will manage corp media duties of Reliance Group

Noor Fathima Warsia Jan 12, 2012 8:09 AM

Mindshare India restructures?blur=25

Ravi Rao, Leader - Mindshare South Asia has announced a series of mgmt changes & appointments that further strengthen the co.

Noor Fathima Warsia Jan 12, 2012 7:36 AM

Lots of me-too-ism among media companies: John Sheehy, SMG?blur=25

John Sheehy, Prez, Global Ops, Starcom MediaVest believes that SMG India is in a ‘unique’ place & its growth will surpass industry average in 2012 too

Noor Fathima Warsia Jan 11, 2012 5:01 PM

Reliance Comm realigns media biz: MEC to handle RCOM; OMD to handle corporate?blur=25

Beginning March 2012, MEC will service media requirements of all RCOM businesses. OMD will manage the corporate media mandate for Reliance Group

Noor Fathima Warsia Jan 11, 2012 3:35 PM

Mindshare India Restructures?blur=25

Ravi Rao, Leader - Mindshare South Asia has announced a series of mgmt changes & appointments that further strengthen the co.

Noor Fathima Warsia Jan 11, 2012 11:13 AM

India Today changes: Malcolm Mistry moves on; Manoj Sharma is Grp Biz Head?blur=25

Mistry to turn entrepreneur post March. Sharma will also oversee the sales integration between India Today Merged Entity and Mail Today

Noor Fathima Warsia Jan 10, 2012 2:48 PM

Mathrubhumi appoints Maxus as media AoR?blur=25

Maxus’ Thrissur office in Kerala will handle this win, which is pegged at Rs 25 crore

Noor Fathima Warsia Jan 9, 2012 7:32 AM

Suresh Balakrishnan heads back to Lintas Media Group?blur=25

Suresh Balakrishnan will report to LMG’s Chairman & CEO Lynn de Souza, and would be working with her on the development of a new agency brand

Noor Fathima Warsia Jan 7, 2012 7:33 AM

Maxus parts ways with Parle; biz moves to TME–MPG combine?blur=25

Maxus India has ended its relation with Parle Products. Parle has now consolidated its Rs 50 crore media mandate with TME & MPG combine

Noor Fathima Warsia Jan 6, 2012 7:35 AM

SMG augments 3-pillared strategy to gear up for 2012?blur=25

With 25% revenue growth & 18 new wins, 2011 marks Starcom MediaVest Group’s best performance in three years. The agency chalks out its 2012 agenda

Noor Fathima Warsia Jan 3, 2012 7:52 AM

Initiative’s 2012 agenda: Rebuilding a global brand?blur=25

 Performance led communication, entrepreneur-mindset team & effective network: Initiative Worldwide CEO, Richard Beaven’s 3-legged approach for 2012

Noor Fathima Warsia Jan 2, 2012 11:47 AM

Life’s more than ‘OK’ in week one?blur=25

STAR India’s youngest channel Life OK has opened with 87 GRPs – more than double the numbers erstwhile GEC Star One fetched for STAR.

Noor Fathima Warsia Dec 29, 2011 8:09 AM

I’m waiting for India to do a 10/10: Bob Jeffrey, JWT Worldwide?blur=25

Stating that India is a priority market, Bob Jeffrey, Chairman & CEO, JWT Worldwide, is now expecting India team to take the agency beyond advertising

Noor Fathima Warsia Dec 28, 2011 2:08 PM

Noorings: An Energy Drink with Nick Brien?blur=25

Media pundits should challenge media practitioners, says Nick Brien, CEO, McCann Worldgroup, as he reiterates the need to revisit every business norm.

Noor Fathima Warsia Dec 21, 2011 3:41 PM

Lodestar UM adds Cipla & BGG?blur=25

Cipla has partnered with the agency for its 75-yr celebrations. BGG, from Which? UK, makes its India debut this year with Lodestar as media AOR.

Noor Fathima Warsia Dec 21, 2011 3:40 PM

Maxus and OMG begin work on SC Johnson biz in India?blur=25

Maxus will handle complete buying, while planning is divided between Maxus and OMG. Ogilvy India & BBDO India are the creative partners.

Noor Fathima Warsia Dec 21, 2011 3:38 PM

Life OK isn’t a wkly game; it’s building a future brand: Uday Shankar?blur=25

In an extensive conversation with exchange4media, Uday Shankar, CEO, STAR India, divulges details on STAR’s biggest move yet – Life OK.

Noor Fathima Warsia Dec 19, 2011 9:00 AM

Noorings: Live from New York?blur=25

As the global headquarter of Adland, New York, gears for the holiday season, all conversations of slowdown can wait for later, much later...

Noor Fathima Warsia Dec 19, 2011 8:42 AM

Lodestar UM bags Loyalty One & DSP Blackrock?blur=25

Lodestar UM has been awarded the media mandate on the back of multiagency pitches, confirms the agency’s COO Nandini Dias

Noor Fathima Warsia Dec 19, 2011 8:26 AM

GroupM’s Irwin Gotlieb on data, tech & reinventing media biz?blur=25

The worldwide CEO of GroupM speaks on India’s role in shaping the future of global media agency business.

Noor Fathima Warsia Dec 16, 2011 11:28 AM