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Authors
Noorings: Exits, returns & arrivals... Changing guards at media agencies?blur=25

Media agencies are seeing interesting talent movement - old hands & new intellect are making way to the business, as media agency heads take up newer challenges

Noor Fathima Warsia Apr 9, 2012 10:19 AM

Noorings: Exits, returns & arrivals... Changing guards at media agencies?blur=25

Media agencies are seeing interesting talent movement - old hands & new intellect are making way to the business, as media agency heads take up newer challenges

Noor Fathima Warsia Apr 9, 2012 10:18 AM

The big deal: Rs 40 cr per match, how will STAR make it work??blur=25

STAR’s Rs 3851 crore deal with BCCI is not dependent on just ad sales, say industry experts, who see this as the first serious bet on TV digitisation and the changing media landscape

Noor Fathima Warsia Apr 3, 2012 2:18 PM

The big deal: Rs 40 cr per match, how will STAR make it work??blur=25

STAR’s Rs 3851 crore deal with BCCI is not dependent on just ad sales, say industry experts, who see this as the first serious bet on TV digitisation and the changing media landscape

Noor Fathima Warsia Apr 3, 2012 2:04 PM

It’s official: Jagran Prakashan acquires Suvi Info Mgmt (Indore)?blur=25

Jagran Prakashan has finally announced the acquisition of NaiDunia Media Limited, by acquiring the publishing house’s parent company Suvi Info Management (Indore)

Noor Fathima Warsia Apr 3, 2012 8:14 AM

Madison Media appoints Gautam Kiyawat as Group CEO?blur=25

Madison World has appointed Gautam Kiyawat as Group CEO, Madison Media. Kiyawat comes from Research in Motion and will join Madison on May 1, 2012

Noor Fathima Warsia Apr 2, 2012 4:06 PM

Madison Media appoints Gautam Kiyawat as Group CEO?blur=25

Madison World has appointed Gautam Kiyawat as Group CEO, Madison Media. Kiyawat comes from Research in Motion and will join Madison on May 1, 2012

Noor Fathima Warsia Apr 2, 2012 1:13 PM

NaiDunia Delhi shuts ops: Prep work for Jagran-NaiDunia takeover begins??blur=25

NaiDunia Delhi ‘postpones’ publication from March 30, 2012. The move is seen as a precursor to Jagran Prakashan’s move of taking over Indore–based NaiDunia Group of Publications

Noor Fathima Warsia Mar 30, 2012 10:02 AM

Sandeep Sharma to head R K Swamy Media Group?blur=25

R K Swamy BBDO Group has appointed Sandeep Sharma as President of R K Swamy Media Group. Chintamani Rao will move to another role within the group as Senior Advisor

Noor Fathima Warsia Mar 28, 2012 2:11 PM

India-Pakistan face-off at Asia Cup delivers ‘encouraging’ numbers?blur=25

The keenly contested match has delivered 5.7 TVR on Neo Cricket and 3.7 TVR on DD 1 for the target audience C&S 4+ in the all India market

Noor Fathima Warsia Mar 28, 2012 9:43 AM

Lodestar UM bags PSI’s ‘Project Axshya’ & ‘Freedom 5’?blur=25

Population Services International (PSI) has appointed Lodestar UM to handle media mandate for PSI initiatives ‘Freedom 5’ and ‘Project Axshya’ in a multi-agency pitch

Noor Fathima Warsia Mar 27, 2012 8:45 AM

Whatever we do has to make business sense & be scalable: Prasoon Joshi?blur=25

Prasoon Joshi, Exec Chairman & CEO, McCann Worldgroup speaks to e4m on the agency’s 2012 agenda, which includes developing alternate revenue streams

Noor Fathima Warsia Mar 22, 2012 9:28 AM

Omnicom Media Group begins work on Sony Ericsson in India?blur=25

The move comes in the wake of a multi-agency global pitch. Sony Ericsson’s media spends in India are estimated to be in the vicinity of Rs 40-42 crore

Noor Fathima Warsia Mar 22, 2012 8:16 AM

IBF, ISA & AAAI join hands once again for BARC?blur=25

Indian Broadcasting Foundation, Indian Society of Advertisers & Advertising Agencies Association of India will hold equity in the ratio of 60:20:20 in the agreed structure for BARC

Noor Fathima Warsia Mar 15, 2012 11:28 AM

Star Health assigns media mandate to OMD?blur=25

The company will also begin a creative agency hunt in April 2012. The account size is pegged in the vicinity of Rs 10-12 crore

Noor Fathima Warsia Mar 13, 2012 3:16 PM

Micromax awards forthcoming assignment to TapRoot?blur=25

The handset manufacturer has entrusted the communication of its forthcoming tablet to TapRoot India

Noor Fathima Warsia Mar 12, 2012 3:57 PM

Madison’s Punitha Arumugam slated to join Google; D Sriram to head to Madison?blur=25

Punitha Arumugam will soon leave Madison Media to join Google India. D Sriram is expected to come on board Madison as Consulting Director

Noor Fathima Warsia Mar 3, 2012 11:45 AM

More than 70% people like going out of home these days: Moving World India?blur=25

Kinetic India’s MD Rajul Kulshreshtha says that Moving World India is about maximising opportunities to deliver what works for consumers when they are in different outdoor environments

Noor Fathima Warsia Feb 29, 2012 9:10 AM

To understand OOH, it is imperative we understand ‘people’: Steve Ridley?blur=25

Kinetic India’s Global CEO Steve Ridley decodes the changing media environment & ecosystem that reiterates the effectiveness of OOH as a medium, when treated aptly

Noor Fathima Warsia Feb 29, 2012 8:02 AM

STAR 2.0: A STAR is Reborn – Part 2?blur=25

In Part 1 of the report STAR India CEO Uday Shankar traces the media group’s growth graph, in Part 2, he cites the reasons for the spectacular performance

Noor Fathima Warsia Feb 27, 2012 8:16 AM

STAR 2.0: A STAR is Reborn – Part 1?blur=25

In the last 3 years, STAR India’s revenue has doubled & profit more than doubled. It now eyes next level of growth. CEO Uday Shankar on the growth plans

Noor Fathima Warsia Feb 24, 2012 8:17 AM

Global Holding Cos eye Interactive Avenues?blur=25

It is understood that Interactive Avenues has been engaged in conversations for a majority or complete sale of the company to global Holding Companies

Noor Fathima Warsia Feb 23, 2012 12:34 PM

After Marico’s Paras personal care acquisition, ad duties expected to move?blur=25

As Marico announced its decision to acquire Paras Personal Care from Reckitt Benckiser, conversations on a possible shift of ad duties have also begun

Noor Fathima Warsia Feb 16, 2012 8:16 AM

Mindshare appoints Anupriya Acharya as Leader – Team Unilever, South Asia?blur=25

Mindshare has appointed Anupriya Acharya as Leader – Team Unilever: South Asia. She joins the company on February 16, 2012

Noor Fathima Warsia Feb 15, 2012 2:23 PM

Jagran Group in conversation to buy NaiDunia?blur=25

Jagran Prakashan is gearing for another big takeover. The company is in advanced stages of dialogue to acquire Indore-based NaiDunia Group

Noor Fathima Warsia Feb 13, 2012 8:03 AM

ZenithOptimedia retains Uninor?blur=25

VivaKi has won Uninor’s media mandate in the wake of a regional pitch. The account now stays with ZenithOptimedia in India

Noor Fathima Warsia Feb 10, 2012 7:47 AM

Exclusive: IPG Mediabrands arrives in India?blur=25

Lintas Media Group integrated into Mediabrands; Magna Intelligence & MAP to launch in India; Mediabrands Committee, comprising Lynn de Souza, Shashi Sinha & others, formed to supervise all Mediabrands businesses

Noor Fathima Warsia Feb 9, 2012 9:20 PM

OMD India chalks out growth plans; Harish Shriyan named COO?blur=25

OMD’s 2012 agenda includes launch of branded content cell Fuse, a mobile mktg excellence centre & more focus on brand science. The agency has also elevated Harish Shriyan to COO

Noor Fathima Warsia Feb 7, 2012 8:11 AM

Dabur adds Starcom MediaVest Group to its roster?blur=25

SMG has bagged the media planning mandate for Dabur’s skin care, hair oils and home care portfolio

Noor Fathima Warsia Feb 3, 2012 11:45 AM

Snapdeal.com added to OMD India kitty?blur=25

Group buying website Snapdeal.com has handed over its media mandate to OMD India. The business is pegged in the vicinity of Rs 25 crore

Noor Fathima Warsia Feb 3, 2012 8:48 AM