Authors
Agencies in India are Mindshare and Omnicom Media Group. The review is in line with Unilever’s policy to revisit media agency arrangements periodically.
Noor Fathima Warsia Dec 15, 2011 8:32 AM
Helios Media will be an ancillary company for the broadcast industry, providing services in four broad verticals. Bala Iyengar is Business Director.
Noor Fathima Warsia Dec 13, 2011 9:08 AM
Haresh Chawla, IMPACT Person of the Year (Editorial Choice), is a leader whose legacy will continue to strengthen the Network18 group.
Noor Fathima Warsia Dec 13, 2011 7:46 AM
As STAR gears to relaunch Star One, expectations are high. And why not, STAR India has set new benchmarks with Star Plus and Star Gold.
Noor Fathima Warsia Dec 13, 2011 7:40 AM
Helios Media will be an ancillary company for the broadcast industry, providing services in four broad verticals. Bala Iyengar is Business Director.
Noor Fathima Warsia Dec 13, 2011 7:34 AM
Gaurav Gandhi, COO, Sun18 North, speaks about the strengths of the alliance between Sun and Network18, and the company’s 2012 plans.
Noor Fathima Warsia Dec 6, 2011 8:20 AM
For Publicis Groupe, India has become the number one market of focus. The company’s COO Jean Yves Naouri divulged that Publicis has accelerated its India growth plans.
Noor Fathima Warsia Dec 6, 2011 8:18 AM
In an exclusive chat with exchange4media, Dentsu India’s Rohit Ohri and Dentsu Media’s Divya Gupta speak on the agency’s target of consolidation and growth.
Noor Fathima Warsia Dec 5, 2011 10:51 AM
Industry veteran Divya Gupta is back in the media agency business. Dentsu India has appointed Gupta as CEO of Dentsu Media.
Noor Fathima Warsia Dec 3, 2011 8:01 AM
DDB APAC, Japan & India Chairman & CEO John Zeigler & Mudra MD & CEO Madhukar Kamath speak on what can be expected from DDB in India.
Noor Fathima Warsia Dec 2, 2011 9:17 AM
B Sai Kumar, hitherto the Group COO of Network18 & Publisher, Forbes India, is taking over from the current Group CEO, Haresh Chawla
Noor Fathima Warsia Nov 30, 2011 12:56 PM
Chawla talks about his reasons for moving on and the legacy he leaves behind
Noor Fathima Warsia Nov 29, 2011 8:23 AM
Outgoing CEO of Network18 Group and Viacom18 says he is just moving on to do different things, and letting the current crop of managers grow into leaders
Noor Fathima Warsia Nov 28, 2011 7:47 AM
Chetan Gupta, President, Commercial, Amar Remedies Ltd, confirmed the development to exchange4media
Noor Fathima Warsia Nov 28, 2011 7:46 AM
In the wake of a multi-agency pitch, Aircel has realigned its media business. Mudra Max is the new agency added to the roster, handling print and radio. Starcom now handles television & digital. The estimated account size of the business is in the vicinity of Rs 180 crore.
Noor Fathima Warsia Nov 25, 2011 9:17 AM
LMG has won the Metro Cash & Carry India business, the size of which is estimated to be around Rs 20 crore. The win was preceded by a multi-agency pitch.
Noor Fathima Warsia Nov 25, 2011 7:37 AM
The electronic major is said to be reviewing the creative duties of its entire portfolio. At least four agencies, apart from the incumbent JWT India, are participating in the process.
Noor Fathima Warsia Nov 24, 2011 9:29 AM
On the back of a strong third quarter, where India has grown by 19 per cent, IPG’s Michael I. Roth is bullish on the future of the holding company in India. IPG’s way forward would be to build on its agencies here. As Roth says, “it does not need to do a ‘Mudra’”
Noor Fathima Warsia Nov 24, 2011 8:19 AM
The agency has bagged Sulekha.com and Chateau d’Ax from Style Spa Furniture, adding a total of Rs 25-30 crore to its Chennai operations.
Noor Fathima Warsia Nov 24, 2011 8:17 AM
On the back of senior hires, JWT has re-jigged its creative leadership to form a team of three NCDs reporting to CCO setup. The agency is working on a seamless structure that leverages its combined talent, across markets, for specific tasks. Agency CEO Colvyn Harris elaborates…
Noor Fathima Warsia Nov 23, 2011 7:58 AM
Putting all speculations to rest, Bobby Pawar has confirmed to exchange4media that he is headed to JWT India as Chief Creative Officer and Managing Partner. The development fills in a long term void at JWT India.
Noor Fathima Warsia Nov 22, 2011 7:55 AM
Putting all speculations to rest, Bobby Pawar has confirmed to exchange4media that he is headed to JWT India as Chief Creative Officer and Managing Partner. The development fills in a long term void at JWT India.
Noor Fathima Warsia Nov 21, 2011 3:46 PM
Maxx Mobile has moved its media business to Prachar. The incumbent on the business was MPG India. The account size is in the vicinity of Rs 30 crore.
Noor Fathima Warsia Nov 21, 2011 12:27 PM
Vedanta, the London-based diversified metals and mining company, has appointed Lodestar UM as its media agency. Ogilvy India has been associated with Vedanta for its creative requisites.
Noor Fathima Warsia Nov 21, 2011 7:37 AM
Team building, reorganising skillsets to enhance creative development process, acquisitions, working with network agencies and becoming digital by nature are just some points Matt Seddon, CEO-designate, Saatchi & Saatchi India, has in mind for the agency.
Noor Fathima Warsia Nov 17, 2011 8:21 AM
C Abhiroop has already donned the new role and is working with Rahul Welde, Vice President, Media - Asia, Africa, Middle East, Turkey and Russia, Unilever.
Noor Fathima Warsia Nov 17, 2011 7:49 AM
Lodestar UM is the winner for Best Entertainment Platform for the work it has done for Coke Studio at the inaugural Festival of Media Asia Awards. UM was the Network of the Year and Coca-Cola was the Advertiser of the Year.
Noor Fathima Warsia Nov 16, 2011 9:37 AM
Intensifying its digital focus in the last six months, Mudra Max has added a host of new digital businesses - IndiaFirst, IDBI, Suzlon, Sharp, Jagran Group's iNext, BPCL, L&T and Delhi Government, to name a few.
Noor Fathima Warsia Nov 16, 2011 7:57 AM
After a stint of 11 years, Kamal Basu, CEO, Saatchi & Saatchi India has resigned from the agency. Basu confirmed the development to exchange4media, and stated that he would announce his next assignment in three to four weeks. The agency has moved Matt Seddon from Saatchi & Saatchi Philippines to look after India.
Noor Fathima Warsia Nov 16, 2011 7:57 AM
Seema Mohapatra, who resigned from BBC Worldwide as the Regional Director, South Asia of BBC Advertising, BBC Worldwide’s ad sales company, speaks to exchange4media on some of her thoughts, as she prepares for a new journey.
Noor Fathima Warsia Nov 15, 2011 8:28 AM
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