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The TVC for the new magazine is high on style quotient and execution, but follows a storyline that is all too familiar, say experts
Deepa Balasubramanian Oct 18, 2012 8:01 PM
While quality of content is paramount, industry experts say that viewers should be ready to pay for it in the new world of digitisation
Deepa Balasubramanian Oct 17, 2012 7:05 PM
George P Johnson’s VP and MD Rasheed Sait sees innovative ideas, engagement & effective execution leading growth for this industry
Deepa Balasubramanian Oct 16, 2012 11:45 PM
Sreekant has been appointed as National Sales Head. His last stint was with Ignitee Digital Services
Deepa Balasubramanian Oct 11, 2012 9:20 PM
Sreekant has been appointed as National Sales Head. His last stint was with Ignitee Digital Services
Deepa Balasubramanian Oct 11, 2012 9:19 PM
Poondi joins as AVP – Digital Business. His last stint was with Citibank
Deepa Balasubramanian Oct 10, 2012 6:50 PM
Reporter Deepa Balasubramanian shares the excitement of chasing news and maintaining exclusivity and authenticity of news reports
Deepa Balasubramanian Sep 29, 2012 9:33 PM
Amagi India has launched its cloud-based broadcast infrastructure service internationally for broadcasters and content owners
Deepa Balasubramanian Sep 27, 2012 8:26 PM
‘Gold Casino’, which goes on air from Oct 1, is targeted at families. Raj TV has earmarked Rs 2 cr – Rs 3 cr to market the show
Deepa Balasubramanian Sep 27, 2012 7:54 PM
The Tamil news channel has awarded its national ad sales mandate to Fourth Dimension. The account was earlier handled by Landmark
Deepa Balasubramanian Sep 25, 2012 9:06 PM
The Tamil news channel has awarded its national ad sales mandate to Fourth Dimension. The account was earlier handled by Landmark
Deepa Balasubramanian Sep 25, 2012 9:06 PM
RBU Shyam Kumar is the new CEO. Prior to the development, he was the Director – Operation of the company
Deepa Balasubramanian Sep 24, 2012 10:41 PM
Maxus India was adjudged Media Agency of the Year. The agency bagged a total 40 metals. Agency of the Year Award went to Stark
Deepa Balasubramanian Sep 24, 2012 9:52 PM
Having registered big wins, Maxus, Stark Communications, DDB Mudra share their excitement and hunger for more wins next year
Deepa Balasubramanian Sep 24, 2012 8:16 PM
The fortnightly magazine has undergone a redesign and sports a new look
Deepa Balasubramanian Sep 21, 2012 7:10 PM
The business conglomerate builds brand connect with its group companies in a nine-series campaign – titled ‘Bet We’ve Met’ – created by Interface
Deepa Balasubramanian Sep 20, 2012 7:12 PM
He will report to CEO Arijit Ray. His last stint was with Doosra Brand Communications
Deepa Balasubramanian Sep 18, 2012 9:18 PM
He will report to CEO Arijit Ray. His last stint was with Doosra Brand Communications
Deepa Balasubramanian Sep 18, 2012 7:15 AM
The six-day free advertising expo, The Pressense, provides info to SMEs & first time advertisers in Chennai on effective use of print ads
Deepa Balasubramanian Sep 12, 2012 8:24 PM
Menon joins as National Head – Ad Sales. His last stint was with Worldwide Media
Deepa Balasubramanian Sep 3, 2012 9:39 PM
Captain TV and the new channel, Captain News are promoted by actor and DMDK Party Chief Vijaykanth
Deepa Balasubramanian Aug 31, 2012 6:46 PM
Curiosity, Confidence, Courage, and Consistency have helped the Tamil news channel retain its No.1 slot as it completes its first year of operations
Deepa Balasubramanian Aug 27, 2012 12:28 AM
For reporter Deepa Balasubramanian, the advertising, marketing and media domain is proving to be an experience of a lifetime
Deepa Balasubramanian Aug 18, 2012 9:24 PM
Prasad will don the role of Director Sales. His last stint was with Vikatan Group as Vice President – Ad Sales
Deepa Balasubramanian Aug 17, 2012 8:21 PM
Prasad will don the role of Director Sales. His last stint was with Vikatan Group as Vice President – Ad Sales
Deepa Balasubramanian Aug 17, 2012 8:08 PM
The mandate is to devise a unique communication strategy to strengthen the brand imagery of UFX Channel in the Indian market
Deepa Balasubramanian Aug 16, 2012 8:18 PM
The mandate is to devise a unique communication strategy to strengthen the brand imagery of UFX Channel in the Indian market
Deepa Balasubramanian Aug 16, 2012 8:18 PM
Public TV to launch a 24-hour Kannada music channel by December; plans to launch a GEC by March 2013 also in the pipeline
Deepa Balasubramanian Aug 13, 2012 8:05 PM
Ankur Kalra, who was General Secretary of the National Executive, EEMA, has been elected Vice-President for the North region. The election was conducted on August 4, 2012
Deepa Balasubramanian Aug 8, 2012 1:43 AM
Pradeep Kashyap, CEO, MART, highlights the reasons why marketers can no longer ignore rural India because of the tremendous growth it offers
Deepa Balasubramanian Jul 31, 2012 8:05 PM
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