Account-Movement
The win comes on the back of a multi-agency pitch for Videocon’s light goods category, which took place in Delhi a few months back
The agency will be in charge of brand and resort marketing. The Mumbai office of the agency will handle the account
The mandate includes integrated marketing approach for internal & external communication via ATL & BTL activities. The win comes post a multi-agency pitch
The win comes on the back of a multi-agency pitch and close on the heels of Maxus bagging the Nestle Digital and Tata Tea accounts
The win comes close on the heels of McCain Foods, Ruchi Soya, Max India’s corporate account, Café Coffee Day, Radikal Rice and Crompton Greaves wins
The win comes on the back of a multi-agency pitch that saw the participation of several creative agencies from India
The mandate includes integrated marketing approach for internal & external communication via ATL & BTL activities. The win comes post a multi-agency pitch
The appointment sees media duties move from a range of agencies, including PHD (UK) and UM (US), into Mindshare following a competitive pitch
The win comes on the back of a multi-agency pitch that saw the participation of some leading agencies
The agency has been mandated to build awareness of the McCain brand in India through an integrated brand communication approach across all touch points
For L’Oreal Paris Casting Crème Gloss, Cheil will be creating unique social and shopper experiences. The agency will also be working across Disney brands
The win comes on the back of a multi-agency pitch. The mandate will include print in the first go, followed by digital media and television
The win comes on the back of a multi-agency pitch. The account will be handled by the agency’s Mumbai office
Grey Delhi will handle Big FM, Big Magic (UP, MP, Bihar and Jharkhand) & Spark Punjabi, Grey Mumbai will handle Big CBS Prime, Big CBS Love & Big RTL Thrill
The development was not preceded by any creative pitch. TCC won the account based on its strategic direction and creative inputs
Creativeland Asia takes first step to set up base in New Delhi; will kick-off operations with this new account win
Madhuri Refiners is the second largest oil brand in Madhya Pradesh as per the Nielsen Survey. MX will be working on Madhuri’s range of edible oils
The win comes on the back of a multi-agency pitch that involved agencies such as Publicis, Havas, Contract, and Bates, besides Hakuhodo Percept
Havas Media India to handle media planning and buying of Amway’s beauty vertical
The agency to take care of Kohler India’s Kitchen and Bath business; the account will be handled out of Ogilvy’s Gurgaon office
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