Account-Movement
The agency will be responsible for formulating & executing all corporate communications activities for both the organisations, including content creation & media management
Isobar's mandate is to handle 360-degree digital communication for the brand. The account will be handled out of the agency's Delhi branch. The win follows a multi-agency pitch
This win comes on the back of a multi-agency pitch. Apart from the fan portfolio, the agency will handle communication for kitchen & domestic appliances as well
The win follows a multi-agency pitch process. Carat will create an image projection campaign, projecting the Indian Navy as an attractive career option
The business will be handled out of Carat’s Mumbai office. The agency has been working with SCA for the last one year to firm up the launch strategies of its brands in India
Infectious has been entrusted with branding, identity, packaging and communication for the pest repellant brand
The ac size is estimated to be between Rs 70 cr and Rs 80 cr. The agency is familiar with the company as it had handled its creative biz before the duties were consolidated with Orchard Advertising
The account size is pegged at Rs 20 crore, confirm highly placed industry sources. The last three years have seen extensive use of OOH by the telecom major
The win comes on the back of a multi-agency pitch. Everest's Delhi office has already started working on a 360 degree campaign for the Group's dairy brands
HMSI has appointed Dentsu Digital to develop a complete digital ecosystem for the brand. For Top Ramen, the mandate is to find a digital expression to the instant noodles brand's offline campaign
The Gurgaon-based agency has won the account following a multi-agency pitch that took place during end of July
Piramal Group is looking to grow its real estate business and is scouting for a creative agency, confirm highly placed industry sources
The win comes on the back of a multi-agency pitch. The agency's London office will service the account & help build the global Apollo brand using print, electronic & digital media
There was no formal pitch process involved. The account will be handled out of Everest's Mumbai office
The agency is slated to bag the creative duties of Honda Cars India's new launch, in addition to existing duties of Honda CR-V & Honda City, confirm industry insiders
This is in addition to the already existing Wego brand that the agency handles. Dentsu will be responsible for the account's campaign planning & creative executions across TV & print media
The Aidem team possesses expertise in developing the right positioning & pricing strategies, as also identifying all possible revenue streams, says Usman Faheed, MD, Channel UFX
Following a multi-agency pitch, the company has appointed Draftfcb+Ulka as the creative agency for Tata Salt, while Leo Burnett has been roped in for the Tata I-Shakti Foods portfolio
The biz was won post a multi-agency pitch. LIQVD Asia will re-launch the brand’s digital marketing initiatives for its sports supplement ON & BSN in India starting this quarter
L'Oreal's review of its media biz resulted in a multi-agency pitch that saw participation from Madison, ZO, Lodestar UM, along with incumbent agency Maxus. The account has been awarded to Maxus
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