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Account-Movement

Mankind Pharma appoints ADK Fortune as its creative partner

The win comes on the back of a multi-agency pitch that took place in New Delhi. DDB Mudra was the incumbent agency on the account

Twishy Apr 1, 2014 8:16 AM

Vespa India awards its creative mandate to BBH India

As part of the global alignment, BBH India has been tasked with the development of communication for the iconic scooter brand to position it as a lifestyle product in the Indian market

exchange4media Staff Mar 31, 2014 11:19 AM

MEC India wins the media duties of GoDaddy

The relationship begins with immediate effect and will be handled by MEC's Gurgaon office. GoDaddy has identified India as a priority market for its global expansion

exchange4media Staff Mar 29, 2014 10:09 AM

Dentsu Communications bags creative duties of TVS Housing

Dentsu Communications has bagged the creative duties of Emerald Haven Realty, the housing business of the TVS Group. The win comes on the back of a multi-agency pitch

exchange4media Staff Mar 28, 2014 7:50 AM

LINE awards creative duties to Contract Advertising

Sources close to exchange4media have confirmed the news. The multi-agency pitch took place in Delhi a few months ago

Twishy Mar 27, 2014 7:55 AM

Tata Docomo awards creative duties to Contract Advertising

The size of the account is estimated to be more than Rs 100 crore. It may be recalled that exchange4media was the first to report about the creative pitch in January. The account was earlier handled by FCB Ulka

Twishy Mar 27, 2014 7:43 AM

Lowe Lintas bags creative mandate for Myntra.com

While the fashion e-tailer has been working with creative shops on project basis so far, there was no incumbent agency on retainership before it roped in Lowe Lintas

exchange4media Staff Mar 21, 2014 7:44 AM

Leo Burnett wins duties for Adlabs Imagica

Leo Burnett India will also handle the duties of an upcoming, yet to be named waterpark brand. The win comes on the back of a largemulti-agency pitch that took place this week

exchange4media Staff Mar 20, 2014 4:23 PM

Hamdard selects JWT Mindset as its creative partner for RoohAfza

Following a multi-agency pitch, Hamdard chose JWT Mindset. The pitch saw participation of four more agencies besides JWT Mindset

exchange4media Staff Mar 19, 2014 10:11 AM

Kelvinator ropes in Water Brand Consulting for its small domestic appliances

Water Brand Consulting will handle creative & media duties for the company's new offerings. The agency will be launching the brand's offerings across India through different media channels & other innovations

exchange4media Staff Mar 19, 2014 7:44 AM

Maxus wins media mandate for ICC World Twenty20 Bangladesh 2014

Maxus has previously handled three campaigns in India for the International Cricket Council, including the ICC Cricket World Cup 2011, ICC World Twenty20 Sri Lanka 2012 & ICC Champions Trophy England & Wales 2013

exchange4media Staff Mar 19, 2014 7:43 AM

BBH India wins creative mandate for Viber India

BBH India is Viber's first creative agency & will be in-charge of developing the brand architecture & positioning. The agency will also roll out engagement modules across traditional & new age platforms

exchange4media Staff Mar 11, 2014 7:24 AM

RAPP bags SimplyMarry.com's business

RAPP's mandate will cover the full service spectrum with mainline as well as digital aspects of the campaign for the matrimonial website

exchange4media Staff Mar 7, 2014 7:44 AM

ZenithOptimedia wins media duties of Viber

The business was won on the back of a competitive pitch amongst the top five media agencies in New Delhi

exchange4media Staff Mar 6, 2014 7:58 AM

Dainik Bhaskar Digital assigns creative duties to Mandate Consulting

Mandate will be working on invigorating the creative course for a bouquet of news and content portal brands of Dainik Bhaskar Digital

Abid Hasan Mar 5, 2014 7:49 AM

HUL awards its Magnum Ice Cream business to BBH India

BBH India will be in-charge of creating India-specific communication for Magnum based on its global communication mix. This includes work on engagement platforms that includes social media & retail touch points

exchange4media Staff Mar 3, 2014 10:14 AM

Havas Media Group India wins integrated media AOR of Yepme.com

The account size of the online fashion brand is estimated to be upwards of Rs 50 crore annually

exchange4media Staff Feb 28, 2014 8:21 AM

RK Swamy BBDO wins creative mandate for Magicbricks.com

The win comes on the back of a hotly contested multi-agency pitch that was spread over a period of two months

exchange4media Staff Feb 28, 2014 7:48 AM

Ventures Advtg bags creative & media duties of Shipping Corporation of India

The pan-India mandate was won on the back of a multi-agency pitch held last year. The mandate includes corporate planning, publishing of unaudited results, designing & production of reports

Abhinna Shreshtha Feb 25, 2014 8:28 AM

iContract bags digital mandate for ITC's Wills Lifestyle brand

iContract will handle the complete digital marketing & social media portfolio of Wills Lifestyle. The win comes on the back of a multi-agency pitch

Priyanka Mehra Feb 21, 2014 8:00 AM

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