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Digital News

Anjali Malthankar, National Strategy Director, Tominc Worldwide on the genesis of the all-new research division called ‘Gipsi’, what type of clients it is poised to appeal to and more

Misbaah Mansuri Sep 7, 2018 8:54 AM

For 'Tom Clancy's Jack Ryan', Amazon Prime Video India has collaborated with content platform Terribly Tiny Tales

exchange4media Staff Sep 7, 2018 8:52 AM

The new study will debut at DISRUPT SF 2018 featuring Timnit Gebru, Chris Ategeka, and Ken Goldberg

exchange4media Staff Sep 6, 2018 5:33 PM

Industry experts’ take on brand building through digital medium entirely

Apeksha Mishra Sep 6, 2018 2:37 PM

The aim of the alliance is to realistically assess the applicability of blockchain technology into the world of advertising

exchange4media Staff Sep 6, 2018 1:45 PM

YouTube has partnered with music maestro AR Rahman for the show named 'ARRived'

exchange4media Staff Sep 6, 2018 1:22 PM

The report suggests that mobile can help airline and hotel brands tap into a potential sales opportunity of USD9 billion and USD 2 billion by reducing media friction

exchange4media Staff Sep 5, 2018 4:57 PM

The innovation centre will incorporate futuristic solutions from the domain of Artificial Intelligence & Augmented Reality

exchange4media Staff Sep 5, 2018 12:05 PM

Sharma will be responsible for steering the growth of the firm’s specialized Influencer Marketing business in Mumbai, while also contributing towards team and culture building and product innovation

exchange4media Staff Sep 5, 2018 11:53 AM

The set-top box remote will have a dedicated Netflix button to allow users to launch the internet entertainment service with the click of a button

exchange4media Staff Sep 4, 2018 2:25 PM

Powered by Flipkart Fashion the show features host Ira Dubey exploring the present fashion scene, evolution and origin of trends across Indian cities

exchange4media Staff Sep 4, 2018 1:15 PM

Kumar Mangalam Birla will be the non-executive Chairman and Balesh Sharma is the new CEO of the merged entity

exchange4media Staff Aug 31, 2018 12:28 PM

Viacom 18's Regional Entertainment and the network's film studio join hands to produce 18 multi-lingual, multi-genre VOOT Originals

exchange4media Staff Aug 31, 2018 8:33 AM

Joining the party is also Reliance Mutual Funds and several more brands who want to ride the Radhika Apte-Netflix wave

exchange4media Staff Aug 31, 2018 8:01 AM

The feature gives people around the world a new way to discover great videos and interact with friends, creators and other fans

exchange4media Staff Aug 30, 2018 1:40 PM

Tripti Lochan of VML SEA & India says integrating digital and traditional marketing these days helps to drive long term awareness among customers

Apeksha Mishra Aug 30, 2018 8:39 AM

Radhika Apte just became a bigger star on the Internet with her tongue-in-cheek video for Netflix, which cocks a snook at recent memes directed at her and the platform

exchange4media Staff Aug 29, 2018 1:44 PM

Airtel’s digital ad spend has nearly doubled in three years, from 22% in 2015 to 43% in 2018.

exchange4media Staff Aug 29, 2018 8:57 AM

Google has launched tools dedicated to SMBs, tools for lead generation, support for multiple Indian languages, and geo targeting

exchange4media Staff Aug 29, 2018 8:55 AM

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