Authors
Bank of Maharashtra is in the process of finalising its advertising partners that would look after its creative, media, events and PR duties. Even though the client is still tight-lipped about the development, it is learnt that amongst the empanelled agencies are Lintas India that includes Lowe Lintas and Lintas Media Group, Rediffusion that includes Rediffusion Y&R and TME, Crayons and Goldmine. It is also understood that there are other agencies empanelled for the business too. The account size is pegged at Rs 60 crore.
Noor Fathima Warsia Sep 30, 2009 6:59 AM
Lintas Media Group (LMG) has been busy adding more businesses to its kitty, and the office in the midst of action this time is LMG Bangalore Collective. Some of the new wins include Anu Solar, Mantri Builders’ new mall, and the Deccan Herald Group. In addition, the agency has been re-empanelled for Canara Bank. Agency officials informed that the combined biz value of these wins was upwards of Rs 50 crore.
Noor Fathima Warsia Sep 29, 2009 6:15 AM
With the intention to establish an entity to house all its globally aligned businesses, Lintas Media Group has launched a third media service brand – Karishma Initiative. KI is a wholly owned IPG company in India, and has begun operations with seven clients including a large international telecom company. The near future would see N P Sathyamurthy head the agency as its CEO.
Noor Fathima Warsia Sep 26, 2009 8:14 AM
The Indian Newspapers Society (INS) has just concluded its annual general meeting. Following the AGM, Deccan Chronicle’s Ram Reddy has been elected the President of the INS. He takes on the reigns from Bombay Samachar’s Hormusji Cama. Vyapar Janmabhoomi’s Kundan Vyas is elected Deputy President of the INS, and India Today Group’s Ashish Bagga has been elected the Vice President. Rakesh Sharma is the Treasurer of the new term of the INS.
Noor Fathima Warsia Sep 25, 2009 8:11 AM
The Indian Newspapers Society (INS) has just concluded its annual general meeting. Following the AGM, Deccan Chronicle’s Ram Reddy has been elected the President of the INS. He takes on the reigns from Bombay Samachar’s Hormusji Cama. Vyapar Janmabhoomi’s Kundan Vyas is elected Deputy President of the INS, and India Today Group’s Ashish Bagga has been elected the Vice President. Rakesh Sharma is the Treasurer of the new term of the INS.
Noor Fathima Warsia Sep 24, 2009 2:49 PM
Following its Annual General Meeting held in Delhi today, the News Broadcasters Association (NBA) has announced its new office bearers. Taking on from TV Today’s G Krishnan as President, is Global Broadcast News’ Sameer Manchanda, who in the last term was Vice President of NBA. NDTV’s KV Narayan Rao, who was hitherto the Treasurer of NBA, is now Vice President and Zee News’ Barun Das is the new Treasurer.
Noor Fathima Warsia Sep 24, 2009 7:49 AM
STAR India is seeing quite a few changes in its senior management, where the likes of Ravi Menon and Nanette D’Sa have exited the organisation. The channel has also appointed former MCCS and Big Broadcasting hand, Yogesh Manwani, as VP-Marketing for Regional Channels and Hari Krishna as VP-Marketing for STAR Plus. Another significant development is of NGC’s MD Nikhil Mirchandani heading towards STAR One as Executive Vice President & General Manager.
Noor Fathima Warsia Sep 24, 2009 7:45 AM
Bennett, Coleman & Company Ltd has ‘reconfigured’ its rate card just ahead of the festive season. There is good news for advertisers, as market sources informed that key BCCL publications, including The Times of India, The Economic Times, Mumbai Mirror, Navbharat Times, Maharashtra Times and Sandhya Times, would see a drop in ad rates to the tune of 13 per cent on an average.
Noor Fathima Warsia Sep 23, 2009 7:43 AM
India’s metal tally at Spikes Asia has gone up to 40 this year, as compared to 11 metals last year. The 40 includes two Grand Prix for JWT India for the Teach India campaign. Ogilvy India has also won big this year. Along with the creative agencies, media agencies Lodestar and Mediacom have also put up a good metal show at Spikes Asia 2009.
Noor Fathima Warsia Sep 19, 2009 7:35 AM
India’s number of entries for Spikes Asia had dipped in comparison to last year, but the number of metals won has increased multiple-fold. Last year, India had won only 11 metals at the event, whereas this year, the count is as high as 39, including two Grand Prix awards for JWT India for the Teach India campaign. As is known, The Times of India is also the Advertiser of the Year at the event.
Noor Fathima Warsia Sep 18, 2009 9:36 PM
The shortlists for the categories of Integrated, TV Craft and Print Craft were announced on the last day of Spikes Asia 2009. Indian agencies have four entries shortlisted in the Integrated category, four in TV Craft category, and one in the Print Craft category. The winners would be announced on the evening on September 18, 2009.
Noor Fathima Warsia Sep 18, 2009 7:19 AM
Before you knew it, the event has already drawn to a close. The last day of Spikes Asia Festival 2009 is already here, and everyone is looking forward to the awards night with which the event culminates. The last day has some key sessions lined up. However, the day has to begin with conversations on which of the six parties – Starcom MediaVest Group, Euro RSCG, BBDO, TBWA\, Ogilvy & JWT (all held on September 17, 2009) – rocked the most. <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35919&tag=31781&pict=0 target= _blank><b>Trying to be brave, is silly: Neil French@Spikes Asia</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35921&tag=31783&pict=0 target= _blank><b>Re-Set & stay with the simple idea: John Hunt, TBWA\Worldwide</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35922&tag=31784&pict=0 target= _blank><b>Restriction leads to Innovat
Noor Fathima Warsia Sep 18, 2009 6:54 AM
Unlike the Cannes debate, where the panel completely agreed on the points made, the Spikes debate at least gave the audience what they were told it would – a debate. The only point here was that the debate had nothing to do with the topic ‘Is Asian Creativity up to the Task’. The panel in fact questioned the subject itself.
Noor Fathima Warsia Sep 18, 2009 6:48 AM
The second day of Spikes Asia 2009 begun on an energetic note. Delegates were trickling in and TBWA\’s Worldwide Creative Director John Hunt’s session opened to a near full house. Hunt’s session revolved around one thought and one thought alone – the new age communication breaks away from media schedules and is only about the idea.
Noor Fathima Warsia Sep 18, 2009 6:47 AM
The Wildfire team – Leo Burnett’s Mark Tutssel & Contagious’ Paul Kemp-Robertson were at Spikes, too, though with the same advice that they had on wildfire stories at the Cannes Lion International Advertising Festival in June 2009. The team took turns to take the audience through seven points that they believed made for story-telling.
Noor Fathima Warsia Sep 18, 2009 6:37 AM
The most applauded, best attended and high energy session of the day was BBC Hard Talk with Neil French, and needless to say, the credit for the “sex” in the session can go only to the godfather of advertising himself. BBC World News’ Mishal Hussain may have expected French to be tough, but the interaction kept the audience spellbound.
Noor Fathima Warsia Sep 18, 2009 6:28 AM
Grey Group’s APAC Chairman & CEO Nirvik Singh took the stage on the first day of Spikes Asia to give insights from a recent survey that the company had undertaken. Singh was speaking on ‘Understanding and Targeting the Asian Consumer’. The other speaker in this session was Edmond Neo, Director (Group Commercial), Asia Pacific Breweries.
Noor Fathima Warsia Sep 17, 2009 7:38 AM
The first session of the Spikes Asia Festival 2009 was on the “balance of power” and as the session moderator, Richard Pinder, COO, Publicis Worldwide observed, the perceived shifting of power from the west to east, from the producer to the consumer and from old media to new media.
Noor Fathima Warsia Sep 17, 2009 7:36 AM
Clearly one of the best attended sessions of Spikes Asia 2009 so far was the final session of the first day. Microsoft Advertising put together a panel comprising Ashutosh Srivastava, CEO, Mindshare Asia Pacific; Anna Kirah, VP, CPH Design and Rob Campbell, Managing Partner, Creative Strategist Asia, Sunshine. Richard Dunmall, GM, Microsoft Advertising, Greater APAC moderated the session.
Noor Fathima Warsia Sep 17, 2009 7:33 AM
India continued to be one of the most spoken of countries in the various sessions and conversations that took place at Spikes Asia. The number of Indian entries, too, though lower than last year, are the fourth highest that were sent to the festival. However, with just 19 delegates, of which seven were from the Times of India Group, Indians were very few and far in between at the festival. Those present cited various reasons for this.<br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35909&tag=31755&pict=0><b>Ashutosh Srivastava, Anna Kirah & Rob Campbell present a vision of the future</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35910&tag=31756&pict=0><b>Publicis’ Richard Pinder & the “balance of power”@Spikes Asia</b></a> <br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35911&tag=31757&pict=0><b>Story-telling, value, authenticity & culture: Nirvik Singh
Noor Fathima Warsia Sep 17, 2009 7:23 AM
Spikes Asia 2009 has announced the shortlist for the TV/Cinema, Radio and Digital categories. From India, there are nine pieces of work across eight broad entries competing in TV/Cinema. Similarly in Radio, there are three pieces of work across two broad entries that have made it to the shortlist. These apart, there are three entries from India in the Digital shortlist.
Noor Fathima Warsia Sep 17, 2009 7:21 AM
Spikes Asia has announced the shortlists for the Outdoor, Print, Media, Design and Direct & Sales Promotion categories on September 16, 2009. From India, there are 17 pieces of work, across nine main entries that are competing for metals in the Outdoor category. There are 11 pieces of work, across six entries that are competing in the Print category. There are six entries shortlisted in the Media category. There are eight entries shortlisted in the Direct & Sales Promotion. And there are eight entries that have made it to the Design shortlist.
Noor Fathima Warsia Sep 16, 2009 9:24 AM
Spikes Asia 2009, touted as the first Asian advertising festival, is all set to kick off on September 16, 2009 at Suntec City, Singapore. The three-day festival will be attended by over 818 delegates. The entries count is lower than last year, but Festival Chairman Terry Savage stated that given the global economic scenario, the dip in entries was expected. <br> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35887&tag=31727&pict=0 target= _blank><b>Spotted at Spikes: Piyush Pandey, Prasoon Joshi, Dave Droga, David Guerrero… </b></a> <br> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35888&tag=31728&pict=0 target= _blank><b>Young Spikes, global meetings, seminars… Omnicom gets busy at Spikes </b></a>
Noor Fathima Warsia Sep 16, 2009 8:13 AM
As is seen on any global platform of this nature, Omnicom Group has utilised the Spikes Asia for holding some of its key meetings. Omnicom officials were busy with the Young Spikes that they have sponsored on September 15, 2009. TBWA\ concluded its two-day worldwide creative director meeting on the day too. DDB is making an event out of its seminar with Sir Ken Robinson.
Noor Fathima Warsia Sep 16, 2009 7:57 AM
Spikes Asia 2009 officially begins on September 16, but Suntec City is already full of leading faces from the global ad fraternity a day before the festival. Spotted at the Mandarin Oriental hotel were Indian ad gurus such as Piyush Pandey and Prasoon Joshi, global visionaries like David Droga and leading figures in Asia like David Guerrero. Judging processes are underway full flow, but barring the odd breaks and the lunch hour, it is near impossible to see the number of ad agency heads in Singapore already.
Noor Fathima Warsia Sep 16, 2009 7:57 AM
OMD India has won the media duties of Gems & Jewellery following a multi-agency pitch. Jasmin Sohrabji, MD, OMD India, has confirmed the development to exchange4media. Industry sources peg the business to be in the vicinity of Rs 15-18 crore.
Noor Fathima Warsia Sep 14, 2009 7:57 AM
With the festival season round the corner, advertisers have their hands full finalising their marketing strategies. According to various reports, the year 2008 saw a tightening of purse strings and a fall in festival season budgets, as compared to 2007. This year, most media experts believe that even though the spends are looking better, caution has become the new order of the day.
Noor Fathima Warsia Sep 11, 2009 8:37 AM
On March 2, 2009, Hindi general entertainment channel ‘Real’ launched with a differentiated proposition, appropriate fanfare and a decent content line-up. Six months later, the channel has announced its decision to downsize. Prior to that, the channel had already ceased investing in its programming. Many wait now to hear what would be the next from the channel. Industry leaders give an external perspective on what may have led to this.
Noor Fathima Warsia Sep 10, 2009 9:02 AM
Vodafone has rested its global media duties with OMD Worldwide, following which, there has been significant confusion on the India duties. Bringing some clarity on this, Vodafone India stated, “There would be a longish transition period, during which our existing agency (Maxus) would continue to service the business in India.” This still leaves a key question unanswered – how long is the transition period? However, it is at least now known that India is one of the impacted markets in the global review.
Noor Fathima Warsia Sep 1, 2009 7:59 AM
There is more clarity on the global development of Vodafone’s decision to rest its media duties with OMD Worldwide. As was reported earlier today, the transition period of the business is uncertain, and Vodafone officials have issued a statement reiterating that. A Vodafone spokesperson told exchange4media, “There would be a longish transition period in India, during which our existing agency would continue to service the account.”<br> <a href=http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=1&news_id=35737&tag=31509&pict=0 target=_blank><b>OMD wins Vodafone’s global media biz; changes to take place in India too</b></a>
Noor Fathima Warsia Aug 31, 2009 5:47 PM
TOP STORIES
