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BBC World News has embarked on one of its most extensive programming initiatives, ‘Aftershock’, for which it has collaborated with BBC World Service and BBC.com. The initiative marks a year of the global recession. Richard Porter, Director – News Content, BBC World News speaks exclusively to exchange4media on the significance of ‘Aftershock’.
Noor Fathima Warsia Aug 31, 2009 7:44 AM
India is fast gaining prominence in the INMA order. Today, INMA has a South Asian board that had met for the first time in Delhi on August 26, 2009. BCCL’s Ravi Dhariwal has been moved from his position as President, Asia, for INMA to Vice President, INMA Worldwide, while and Mid-Day’s Tariq Ansari is now President, Asia. In conversation with exchange4media, INMA CEO Earl J Wilkinson said there were many growth stories in India that were soon going on the global stage.
Noor Fathima Warsia Aug 31, 2009 7:43 AM
Global telecom major Vodafone has decided to partner with OMD for its global media business. Sources close to the situation informed that the changes would take place in India as well, and this meant a dent to Maxus India that has been the custodian of the Vodafone business for several years now. The transition period of the business, however, is still uncertain.
Noor Fathima Warsia Aug 31, 2009 7:42 AM
Anyone who speaks about the future of broadcasting industry states that regional markets are where the growth is. However, the panel at NewsNext 2009 that delved on ‘National Today, Regional Tomorrow’ was clear that the significance of regional markets is already here. The panel discussed on the reasons why regional was still lagging behind on counts like revenues and some of the challenges that regional players faced.
Noor Fathima Warsia Aug 28, 2009 8:57 AM
Needless to say, the strongest panel of day at NewsNext 2009 saw CEOs from leading news channels, along with clients discuss in depth the status of news channels and where news television in India was headed. From differentiation to maturity in news channels today to what can push the envelope further were all delved on.
Noor Fathima Warsia Aug 28, 2009 8:56 AM
One of the special addresses that added to the power-packed morning session of NewsNext 2009 was delivered by India TV’s Chairman & Editor-in-Chief, Rajat Sharma. Two key points coming from Sharma’s address were that news channels have corrected their content course, but the perception around them has not yet changed. He also reaffirmed the optimism that most broadcasters have shown in the MIB’s initiatives regarding regulation.
Noor Fathima Warsia Aug 27, 2009 8:26 AM
The National Readership Studies Council (NRSC) and the Media Research User’s Council (MRUC) have decided to merge the National Readership Survey and the Indian Readership Survey to create a single research for the print industry. Both organisations have agreed to this proposition. It is understood that the new body that would lead this survey would comprise 10 members each from MRUC and NRSC.
Noor Fathima Warsia Aug 25, 2009 7:43 AM
‘Rakhi Ka Swayamvar’ gave NDTV Imagine the top-rated show on television in the finale week and also entrenched a few rules at Imagine regarding its content strategy. In conversation with exchange4media, Sameer Nair, CEO, NDTV Imagine, explains the steps taken by the channel to move from a 120-140 GRP channel to 175-200 GRPs.
Noor Fathima Warsia Aug 21, 2009 8:25 AM
News Corporation has finally announced the restructuring process that it had undertaken a few weeks back. STAR India, STAR Greater China and Fox International Channels will hold leading positions in their target markets in the new structure. Consequently, Uday Shankar, CEO, STAR India would report directly to James Murdoch.
Noor Fathima Warsia Aug 19, 2009 9:16 AM
“We are always ahead of the game and we have done this to stay there,” stated Piyush Pandey while announcing the elevation of Abhijit Avasthi and Rajiv Rao to National Creative Directors at Ogilvy India, a position hitherto held by Pandey himself. With this, the duo would be responsible for the creative output from Ogilvy for all cities and across disciplines, including Ogilvy brands such as Meridien and David.<br> <a href=http://www.exchange4media.com/peoplemovement/movement_fullstory.asp?section_id=23&news_id=35563&tag=31295&pict=0 target= _blank><font color=red>Flashed Yesterday: </font><b> Abhijit Avasthi & Rajiv Rao take the position of NCDs at Ogilvy India </b></a>
Noor Fathima Warsia Aug 12, 2009 8:46 AM
In an extraordinary annual general meeting (AGM), held on August 6, 2009, the Bombay Ad Club has revisited its rules regarding the terms of appointment of the Ad Club’s President. Following this, Bhaskar Das who has been the Ad Club President for the last two years, is elected the President once again.
Noor Fathima Warsia Aug 7, 2009 7:17 AM
In an extraordinary general meeting (EGM), held on August 6, 2009, the Bombay Ad Club has revisited its rules regarding the terms of appointment of the Ad Club’s President. Following this, Bhaskar Das who has been the Ad Club President for the last two years, is elected the President once again.
Noor Fathima Warsia Aug 6, 2009 5:11 PM
Year-on-year, BBDO has established itself as one of the most powerful creative brands globally. However, even as the India operations are 18 months old, BBDO has been quiet here. In a conversation with exchange4media, BBDO India’s Chairman & NCD Josy Paul speaks on the developments at the agency, his partnership with agency CEO Ajai Jhala and the road that they have undertaken in search for new-age advertising, where BBDO is not competing with creative agencies but with content creators like news channels.
Noor Fathima Warsia Aug 5, 2009 8:09 AM
Mindshare’s CEO for Asia Pacific, Ashutosh Srivastava, was in the India office last week for a workshop on the new structure of the company. In conversation with exchange4media, Srivastava said that there was maximum alignment from the India team for the restructuring and that officials here understood that the new model was more about the clients than the agency.
Noor Fathima Warsia Aug 3, 2009 8:43 AM
A second agency in the network has become commonplace in Indian advertising. The reasons ranged from cornering talent to getting a different philosophy in the system to handling conflicting businesses. And for these same reasons, some agencies have now even added third creative brands – JWT has Fortune, Leo Burnett has Black Pencil, and Ogilvy has now re-launched David. However, the question is whether there is place for more from the same in the advertising ecosystem.
Noor Fathima Warsia Jul 30, 2009 8:33 AM
STAR Group is continuing with its silence on the restructuring exercise that the company has undertaken. Another detail that has surfaced however is that Fox International, led in Asia by Ward Platt and Zubin Gandevia, would be handling Star Movies and Star World in South East Asia. Sources at STAR clarified the restructuring process would be formally underway in the next few weeks.
Noor Fathima Warsia Jul 24, 2009 11:00 AM
Following the uproar at the Parliament on July 22, 2009, and the subsequent show-cause notice issued to STAR India, the MIB met members of the IBF and the NBA on July 23. The prime objective of the meeting was to discuss the Content Code. One of the key suggestions from the meeting was to create a taskforce that could take this discussion forward in a beneficial way.
Noor Fathima Warsia Jul 24, 2009 8:06 AM
If last week ‘Balika Vadhu’ was an issue in Parliament, on July 22, 2009, new show ‘Sach Ka Saamna’ came under fire in Parliament. In the case of the latter, the broadcaster, STAR India, has already been given a show-cause notice for the show, wherein the channel has to submit its reply by July 27, 2009. <br> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=6&news_id=35383&tag=31049&pict=0 target=_blank><b>Comment: Government! Leave those channels alone</b></a> <br> <a href= http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=6&news_id=35375&tag=31040&pict=0 target=_blank><b>Genre Check: ‘Sach Ka Saamna’ opens on a good note with 4-plus TRP </b></a>
Noor Fathima Warsia Jul 23, 2009 8:34 AM
STAR officials continue to be very tight-lipped on the restructuring process that the company had undertaken recently. Sources familiar with the situation informed that the reorganising was expected to see STAR India operations report directly to the London office. It is also expected that the scale of STAR Hong Kong would be impacted significantly and that it would now be a liaison coordination office.
Noor Fathima Warsia Jul 23, 2009 8:31 AM
STAR CJs, the home-shopping joint venture of STAR and Korea-based CJ (Cheil Jedang), is on the lookout for a media and creative partner. At present, BBH India is the frontrunner for the creative business. A decision on the media agency would be known in the next 15 days. The account size is pegged at Rs 15-20 crore.
Noor Fathima Warsia Jul 22, 2009 9:09 AM
“We send planners to understand print and television, but how many have sent planners to understand digital technology?” asked R Gowthaman, while reviewing the digital medium at Media Review 2009 in Mumbai.
Noor Fathima Warsia Jul 20, 2009 7:56 AM
In a presentation filled with information and occasional comparisons with international benchmarks, Pratap Bose spoke on the lack of creative expertise in the OOH medium, and also on ‘Return on Objectives’ when it came to sponsorships.
Noor Fathima Warsia Jul 20, 2009 7:55 AM
Prior to the leaders from the media services industry speaking on the various mediums and the issues faced by the Indian media industry at the ‘Media Review 2009’, held in Mumbai on July 17, Ernst & Young’s Farokh Balsara spoke on the year that was and the most impactful forces that reshaped India’s media and entertainment industry.
Noor Fathima Warsia Jul 18, 2009 8:20 AM
The Bombay Ad Club conducted its annual event, ‘Media Review 2009’, in Mumbai on July 17. Ad Club President Bhaskar Das and Lodestar Universal’s Shashi Sinha brought together industry leaders like Mindshare’s R Gowthaman, Mudra’s Pratap Bose, OMD’s Jasmin Sohrabji, Lodestar Universal’s Nandini Dias and Madison Media’s Punitha Arumugam to review various mediums in the year gone by as well as the overall issues that the media industry in India is facing.
Noor Fathima Warsia Jul 18, 2009 8:19 AM
Telecom giant Vodafone, which is in the process reviewing its global media business, is expected to reach a decision on its media agency soon. In India, the business is handled by Maxus, and the account size is pegged in the vicinity of Rs 150-200 crore.
Noor Fathima Warsia Jul 16, 2009 7:50 AM
The restructuring process that STAR embarked on earlier in the week would see an India impact too. The exact changes are not known at the moment, as STAR officials are still deliberating on how the various businesses should be organised to make optimum use of STAR’s resources. However, the conversations are varying from thoughts of overall streamlining to revisiting the very fundamentals of the business in the region.
Noor Fathima Warsia Jul 16, 2009 7:49 AM
In what is believed to be an attempt to consolidate its global media duties with one agency, Hyundai Motors has initiated the process of reviewing its media business. In India, the account is handled by ZenithOptimedia. It is understood that globally, Interpublic Group, Publicis Groupe and Omnicom are participating in the pitch.
Noor Fathima Warsia Jul 16, 2009 7:47 AM
President of India Pratibha Patil will be inaugurating the annual congress and forum of the World Association of Newspapers (WAN) and the World Editors Forum (WEF), to be held in Hyderabad from November 30 to December 3, 2009. This was shared by Hormusji Cama, President, INS, and Chairman, Bombay Samachar.
Noor Fathima Warsia Jul 15, 2009 9:04 AM
The second panel discussion of the Indian Newspaper Congress 2009 focussed on the business aspect of the newspaper domain. The experts in the session discussed on the present dynamics of the business. The conversation also debated on how the newspaper houses had to focus on new markets and new media to be able to attract new audiences.
Noor Fathima Warsia Jul 13, 2009 8:43 AM
The first panel discussion at the Indian Newspaper Congress 2009 was a future-looking session that tabled the possibilities of growth in the new age, where various kinds of emerging mediums are both competing and collaborating with print. Moderator Starcom MediaVest Group’s Ravi Kiran kicked off the discussions by asking what publications should do to attract and hold on to the attention of the digital natives.
Noor Fathima Warsia Jul 13, 2009 8:42 AM
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