exchange4media Chennai Bureau

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Telugu daily Andhra Jyothi has gone digital. Pressmart, an e-paper division of Hyderabad-based Bodhtree Consulting Ltd, has developed the e-paper.

exchange4media Chennai Bureau Apr 19, 2006 7:22 AM

Hollywood movies are here to stay in their dubbed Tamil versions. Vijay TV’s Hollywood slot, at 11 am on Sundays, saw ‘The Shadow’ (March 12), ‘Buffy the Vampire Slayer’ (March 19) and ‘The Hulk’ (March 26) do well on the TAM charts.

exchange4media Chennai Bureau Apr 10, 2006 6:40 AM

Sifymall.com, the online store on Sify.com, the consumer portal from Sify Ltd, has announced the launch of magazine subscriptions online at attractive prices.

exchange4media Chennai Bureau Apr 8, 2006 7:11 AM

Public Relations Council of India (PRCI), a registered national body of PR and communication professionals, has initiated the process for accreditation of PR professionals in India.

exchange4media Chennai Bureau Apr 8, 2006 7:01 AM

Cannes 2006 organisers have named the last two juries for the international advertising festival. The lone Indian in the Lions Direct jury is Rakhshin Patel, Senior Vice-President and General Manager, RMG Connect, India.

exchange4media Chennai Bureau Apr 8, 2006 7:00 AM

Bangalore-based VJ Media Works, publisher of ‘Point-of-Purchase’ (formerly ‘POP Today’), ‘Outdoor Advertising’ (formerly ‘Outdoor Today’), and ‘Visual Merchandising & Retail Design’ (VM & RD), has set itself up for slow and steady growth in the niche categories it addresses.

exchange4media Chennai Bureau Apr 6, 2006 8:07 AM

P&G’s Shiksha, a corporate social responsibility project initiated last year for education of underprivileged children, kicks off its second edition with the same set of media partners – Sony TV, MAA TV and Raj TV.

exchange4media Chennai Bureau Apr 4, 2006 8:23 AM

Kingfisher and CityInfo have come together to launch Kingfisher CityInfo Great Food Guide Bangalore 2006. CityInfo has been in the business of letting Bangaloreans know where to eat and drink for over 18 years, and this seems a logical transition into book publishing.

exchange4media Chennai Bureau Apr 4, 2006 8:22 AM

Vijay Chacko, former VP-South, Clea PR, started his own shop, Brand Wave Communications, in January 2006. Since then, the agency has managed to line up an impressive tally of clients in its first three months, including TVS Motor Company (South).

exchange4media Chennai Bureau Apr 3, 2006 8:19 AM

The Times of India group has launched its supplement, Education Times, as a free add-on with The Economic Times in Chennai, from April 1. The fortnightly follows the launch of Auto Mania. Soon to follow is ET Realty, which will also be a fortnightly circulated with The Economic Times.

exchange4media Chennai Bureau Apr 3, 2006 8:14 AM

News updates from The Hindu can now be accessed on mobile phones. The numbers to SMS for updates is 6397, and the service will be available in the first phase (beginning March 31, 2006) in Tamil Nadu.

exchange4media Chennai Bureau Mar 31, 2006 8:04 AM

Reckitt Benckiser on March 30 launched Surakshit Parivar, the Rs 5-crore campaign to create awareness on hygiene, in South India. The corporate social responsibility initiative cemented brand Dettol’s association with hygiene, and that was something Dettol would always stand for, said Chander Mohan Sethi, CMD, Reckitt Benckiser (India) Ltd.

exchange4media Chennai Bureau Mar 31, 2006 8:00 AM

Organisers of the Cannes Lions International Advertising Festival have announced the jury members for all competitions in 2006, except the Lions Direct and Radio Lions. Joining Prasoon Pandey and Preeti Vyas Gyanetti from India will be jurors Ashutosh Srivastava of GroupM, Bhupal Ramnathkar of Bates Enterprise and Pankaj Wadhwa of Kidstuff Promos & Events.

exchange4media Chennai Bureau Mar 31, 2006 7:54 AM

The Public Relations Consultants Association of India (PRCAI) has elected its new Managing Committee for 2006-07. Nandita Lakshmanan, CEO, The PRactice, has been elected the President for the coming year.

exchange4media Chennai Bureau Mar 30, 2006 9:38 AM

The successor to the Tamil version of ‘The Great Indian Laughter Challenge’ is following the original’s good run. The first two episodes of the show featuring winners from its predecessor have opened to healthy numbers.

exchange4media Chennai Bureau Mar 28, 2006 7:53 AM

Winners of the Big Bang Awards, the annual awards ceremony of the Advertising Club, Bangalore, were announced on March 24. Rediffusion Bangalore emerged ‘Agency of the Year’, followed closely by Orchard Bangalore. Air Deccan was ‘Client of the Year’.

exchange4media Chennai Bureau Mar 27, 2006 6:58 AM

The Outdoor Advertising Convention (OAC), the annual convention and awards forum for the outdoor advertising community in India, has been scheduled for June 9 and 10, 2006, in Mumbai.

exchange4media Chennai Bureau Mar 22, 2006 7:06 AM

Visage Media Services has announced the launch of the ‘Visage of India’ contest, targeted at the creative community encompassing art directors, visualisers, designers and graphic artists. The awards have been envisioned as an annual property, and will be given away by region in the three centres of Mumbai, Delhi and Bangalore.

exchange4media Chennai Bureau Mar 21, 2006 8:09 AM

Clickjobs.com, the jobs vertical from the Bharat Matrimony group, has announced the launch of HRmeet.com, an online platform aimed at bringing together the best HR minds through shared ideas, knowledge and best practices.

exchange4media Chennai Bureau Mar 18, 2006 9:15 AM

Buoyed by the successful launch of Brooke Bond Red Label Natural Care in North India, Brooke Bond 3 Roses Natural Care has been introduced in the Andhra Pradesh and Tamil Nadu markets. The brand will soon be extended to the Kerala market, and will co-exist with the Brooke Bond 3 Roses brand in all three markets.

exchange4media Chennai Bureau Mar 17, 2006 7:54 AM

Blow Plast Ltd, the marketing arm of luggage manufacturer VIP Industries, is looking to take the retail expansion route to accentuate growth. The company plans to open 60 to 65 exclusive outlets a year, over the next three years.

exchange4media Chennai Bureau Mar 17, 2006 7:53 AM

Palpap Ichinichi Software International Ltd has launched ‘TouchLive’, a personalised pre-paid calling card. With the new card, users will be able to communicate messages at a cost of Re 1 to people anywhere in India, in their own voice.

exchange4media Chennai Bureau Mar 15, 2006 8:26 AM

Even as media companies are discovering newer ways to reach audiences with their content, telcos are out to ensure that the hardware is in place. The most recent of such innovations is the launch of ‘Walky with FM’ by Tata Indicom.

exchange4media Chennai Bureau Mar 15, 2006 8:24 AM

Sandip Dang, COO, Fresh and Honest Café, has joined Avesta Good Earth Food Pvt Ltd, part of Avestha Gengraine Technologies as CEO, from March 8, 2006. He had joined the Sterling group in 2004 as COO of the Barista business.

exchange4media Chennai Bureau Mar 9, 2006 8:03 AM

Voltas Ltd has announced its multi-pronged strategy to a attain market share of 20 per cent in the domestic AC market. A Rs 20 crore advertising budget and Rs 6 crore retail expansion budget have been allocated for Voltas’ new range of window and split ACs. The communication will stress on ‘India ka dil, India ka AC’.

exchange4media Chennai Bureau Mar 8, 2006 8:25 AM

Bangalore-based SMS Impact Media has launched the first of its magazines, ‘South Movie Scenes’, focused on the film industry in the four South Indian states. The English monthly is priced at Rs 20 and hopes to increase its circulation from the present 10,000 copies to 50,000 in six months.

exchange4media Chennai Bureau Mar 8, 2006 8:16 AM

TBWA\India’s Chennai office has bagged the creative duties of the $200 million Watanamal Group of companies, and the creative and media duties of the Gold Mall from Real Value Promoters. Both accounts moved to the agency following multi-agency pitches, said sources.

exchange4media Chennai Bureau Mar 8, 2006 8:15 AM

The Chennai PR and Prime Point Foundation have launched a monthly online magazine catering to the public relations domain, Called ‘PResense’, the e-zine aims to bring corporates up-to-date on developments in the PR domain as well as address members through information, views and news.

exchange4media Chennai Bureau Mar 7, 2006 8:15 AM

Even as Raj TV goes about reviewing its creative approach to reach audiences, its is gearing up for a mega property stretching over 75 days on the theme – ‘75 years of Tamil Cinema’. The property will kick off in April end and will feature a film a day from the years gone by over 75 days.

exchange4media Chennai Bureau Mar 7, 2006 8:11 AM

Telugu channel Maa TV and Tamil channel Jaya TV have joined hands to bring ‘live’ to audiences of both languages, a cricket match from Sharjah. The day-night match between film stars from Tamil Nadu and Andhra Pradesh is scheduled for March 10, and follows a match played in Chennai between the two teams in February.

exchange4media Chennai Bureau Mar 7, 2006 8:11 AM