Date-wise News

It’s action time again at Leo Burnett. The agency has elevated two of its executives to take on the roles of Executive Creative Directors – Santosh Padhi, Creative Director and National Head of Art, and Nitesh Tiwari, also a Creative Director. Both Padhi and Tiwari will report to K V Sridhar, National Creative Director, Leo Burnett.

Noor Fathima Warsia Mar 28, 2006 5:42 PM

The Park Hotels, a part of the Apeejay Surendra Group, has appointed Vyas Giannetti Creative, New Delhi, as its ad agency. The account has been pegged at Rs 12 crore. The incumbent agency is Grey Worldwide.

exchange4media Staff Mar 28, 2006 9:54 AM

The government wants broadcasters to announce the maximum retail price of each channel before rolling out the conditional access system (CAS). This was stated at a meeting officials held today with stakeholders, including broadcasters and cable operators, on implementation of CAS, which is a system of delivering cable television signals through a set-top box.

exchange4media Staff Mar 28, 2006 7:54 AM

The successor to the Tamil version of ‘The Great Indian Laughter Challenge’ is following the original’s good run. The first two episodes of the show featuring winners from its predecessor have opened to healthy numbers.

exchange4media Chennai Bureau Mar 28, 2006 7:53 AM

Manoj Sharma has recently joined Impact, the sales function of the India Today Group as Director. He will be shouldering the responsibility of sales of the brand nationally. Sharma will be heading the advertising and sales function for the India Today mega brand.

exchange4media Staff Mar 28, 2006 7:52 AM

Relief activity for the October 2005 earthquake victims will get fresh impetus as India and Pakistan prepare to play a part fundraiser Friendship Series in Abu Dhabi in April. Following this announcement, BCCI also announced tenders for stadium ground rights for the series, which include all in-stadium branding and on air promotions.

exchange4media Mumbai Bureau Mar 28, 2006 7:51 AM

Lakme Fashion Week will see an impressive quality contingent of buyers and media from the international fashion world to complement the significant number of domestic delegates at one of India’s premier fashion event.

exchange4media Mumbai Bureau Mar 28, 2006 7:50 AM

ACNielsen India has bagged the prestigious nominations for best written papers at ESOMAR’s Asia Pacific conference. The conference, which has attracted over 150 participants from 38 countries, has received paper submissions across the Asia Pacific region.

Noor Fathima Warsia Mar 28, 2006 7:49 AM

Ogilvy & Mather India has announced two top leadership changes. S N Rane, COO, Ogilvy India & South Asia, has been appointed as Co-Executive Chairman of Ogilvy & Mather India. And Pratap Bose is the new CEO, Ogilvy & Mather India. Bose will take over from John Goodman, who is moving to head Ogilvy & Mather Japan in June.

exchange4media Staff Mar 28, 2006 7:48 AM

The Resident Editor of Hindustan Times, Mumbai edition, Avirook Sen, has decided to take on a bigger challenge. Sen is on his way to Mid-Day as Group Editor.

Noor Fathima Warsia Mar 28, 2006 7:47 AM

SaharaOne TV is going for an image makeover and the change commences from March 28, 2006 on the back of the TVS Cup with a new channel bug. After a week’s gap, the channel will unveil a completely new look. The phased change will be supported by a marketing campaign at every stage, finally leading to the launch of four new shows, beginning third week of April, 2006.

Noor Fathima Warsia Mar 28, 2006 7:46 AM

After a year’s break, Raymond is bringing ‘The Complete Man’ on the screen again. The multimedia campaign begins with a TVC, which breaks on March 28 and will be followed with print and outdoor campaigns. The TVC, designed by creative partner, RK Swamy BBDO, will be launched on the back of the India-England series on SaharaOne and DD1.

Noor Fathima Warsia Mar 28, 2006 7:45 AM

Rediffusion DYR, Delhi has won the creative duties for New Balance shoes. The size of the business is Rs 3 crore. New Balance shoes are a leading running and walking shoes brand based in Boston. The shoes brand are launching in the first week of May in India.

exchange4media Staff Mar 28, 2006 7:44 AM

Advertising Agencies Association of India (AAAI) has announced its GOAFEST plans. All advertising agencies are eligible to enter for the GOAFEST awards. The last date for receiving entries is April 11, 2006.

exchange4media Mumbai Bureau Mar 28, 2006 7:43 AM

Following unveiling its plans to launch a business magazine, ‘Outlook Business’, the Indian edition of international women’s magazine ‘Marie Claire’, and most recently, the facsimile edition of ‘Newsweek’, the Outlook group is now set to venture into the lifestyle space with the launch of its monthly magazine ‘Life & Style’ on April 10.

exchange4media Staff Mar 28, 2006 7:42 AM