Account-Movement
Radius Infratel, an integrated telecom infrastructure company, has appointed IBD India, a division of Percept Hakuhodo, for creative and communication solutions.
L’amour Advertising, a Nagpur-based agency, has added three new accounts to its kitty in the last two months, including two Public Sector Units, following multi-agency pitches that saw the participation of various state and regional agencies.
Kaya Skin Clinic has appointed Salt Brand Solutions as its new creative partner. The development comes in the wake of a multi-agency pitch.
Post Taproot India working on the ICC World Cup campaign for Pepsi, the agency has now been officially appointed as the roster agency for PepsiCo’s beverage brands.
Close on the heels of appointing Saatchi & Saatchi as its creative AOR, OLX<br /> India has now brought on board ZenithOptimedia as its media partner. The<br /> business is valued in the range of Rs 10-12 crore.<br />
Adding more businesses to its kitty from Gitanjali Group’s stable, PerceptH has been assigned the duties of D’damas on a project basis. The win was not preceded by any pitch process. PerceptH has already conceptualised a campaign for the brand featuring Sonakshi Sinha.
AMD India has assigned its media business to ZenithOptimedia. The agency will help the brand launch its new products besides increasing presence in the regional space. ZO has also instituted company recognition awards called Shresht to reward its deserving candidates.
Sikka Group, a real estate firm based in Delhi-NCR, has appointed Ignite Mudra to handle its creative mandate. The business is pegged in the region of Rs 15-20 crore.
MPG India, a flagship brand of Havas Media, has been appointed the media AOR of real estate player Vaswani Group. The account size is worth upwards of Rs 10 crore.
Mindshare, the flagship media agency of GroupM, has won the media duties of NourishCo, a joint venture between PepsiCo and Tata Global Beverages. Dialogue Factory will lead this client relationship with Mindshare.
Starcom Worldwide has been appointed as media partner in India by BIBA Apparels. Starcom’s Delhi office will manage the account.
MPG India, the flagship brand of Havas Media, has retained the media business of telecom services provider MTS. MTS’ media spend is Rs 150 crore.
Department of Public Relations, Punjab Government, which had called for a 360-degree creative pitch in the month of April, is close to deciding its creative agencies. In the wake of Elections next year, the communications would aim at highlighting the efforts of government in the past few years.
Close on the heels of bagging CavinKare’s Chik and Spinz hair colour brand, the agency has added two more businesses to its kitty -- Corelle Kitchenware and Piramal Realty.
India Trade Promotion Organisation (ITPO), which had called for a creative and media pitch after a gap of two years, has added seven agencies to its roster. Spends are estimated to be to the tune of Rs 15 crores.
BBH (Bartle Bogle Hegarty) India has won two Diageo accounts – Johnnie Walker and Captain Morgan. The move makes BBH the official Agency of Record for three Diageo brands.
Following a multi-agency pitch, Small Industries Development Bank of India (SIDBI) has empanelled Rediffusion Y&R, Lowe Lintas, Network Advertising, AdFactors and Crayons.
Recently CavinKare (CK) has been reshuffling its roaster of agencies for its various category brands...
Following a multi-agency pitch, Lintas Media Group’s (LMG) Kolkata office has bagged Eveready Industries’ media mandate. The business is pegged upwards of Rs 20 crore.
ZenithOptimedia has been awarded the media rights of electronics major Toshiba. The win comes in the wake of a multi-agency pitch.
Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)
For more updates, be socially connected with us onInstagram, LinkedIn, Twitter, Facebook Youtube & Whatsapp
TOP STORIES
