Account-Movement

Starcom Worldwide has bagged the media mandate of Linc Pen & Plastics, after a recently held multi-agency pitch

exchange4media Staff Apr 19, 2012 8:20 AM

Maxus was awarded TV and other media, except print, in 2010. Effective June 2012, print too would be in Maxus’ kitty

exchange4media Staff Apr 12, 2012 9:20 AM

H&R Block appoints Onads as its marketing and communications agency for its India launch, post a multi-agency pitch

exchange4media Staff Apr 11, 2012 8:39 AM

BBDO India has won the ATL and BTL creative duties of water heater brand, Racold Thermo following a multi agency pitch

Noor Fathima Warsia Apr 10, 2012 12:02 PM

Smart casual menswear brand ColorPlus has appointed KarishmaLintas, an IPG company and part of Lintas India Group, as its new creative AoR

exchange4media Staff Apr 5, 2012 8:16 AM

Fox Star Studios, as part of consolidating its media operations in the Indian market place, has appointed Aegis Media’s Vizeum India as its media AoR

exchange4media Staff Apr 5, 2012 8:16 AM

Sleepwell has appointed MPG India as its media AoR. The account will be handled from MPG’s Delhi office

Priyanka Nair Apr 4, 2012 9:05 AM

The association will help in optimising the ad space available on the website and bring about more value proposition for prospective customers

exchange4media Staff Apr 3, 2012 8:36 AM

Italian linen brand Frette has appointed Carat Media as its media AoR for India. The account will be handled from Carat’s Mumbai office

exchange4media Staff Apr 3, 2012 8:14 AM

Population Services International (PSI) has appointed Lodestar UM to handle media mandate for PSI initiatives ‘Freedom 5’ and ‘Project Axshya’ in a multi-agency pitch

Noor Fathima Warsia Mar 27, 2012 8:45 AM

Curry Nation has been awarded the advertising duties for Borosil's new product range; Borosil brand plans to invest Rs 6 to 7 crore in marketing this year

Priyanka Nair Mar 26, 2012 8:45 AM

BBH will conceptualise and execute the creative communication campaigns for all Skoda auto products and initiatives

exchange4media Staff Mar 23, 2012 1:14 PM

The move comes in the wake of a multi-agency global pitch. Sony Ericsson’s media spends in India are estimated to be in the vicinity of Rs 40-42 crore

Noor Fathima Warsia Mar 22, 2012 8:16 AM

Following a multi-agency pitch, LG Electronics has awarded the digital business of its entire product portfolio to Reprise Media

Arwa Sultanali Mar 21, 2012 9:30 AM

The company will also begin a creative agency hunt in April 2012. The account size is pegged in the vicinity of Rs 10-12 crore

Noor Fathima Warsia Mar 13, 2012 3:16 PM

The national campaign for Tatva nutritionally enhanced edible oils will be launched in a month’s time and will involve a mix of ATL and BTL activities

Shanta Saikia Mar 12, 2012 10:56 AM

Havas Media has won the media mandate for the global business of Air France following a competitive pitch with VivaKi in the second half of 2011

exchange4media Staff Mar 7, 2012 7:55 AM

The win comes on the back of a multi-agency pitch. Yatra.com is looking at an approximate marketing budget of Rs 30 crore for the year

exchange4media Staff Mar 6, 2012 8:55 AM

Havas Media has won the media mandate for the global business of Air France following a competitive pitch with VivaKi in the second half of 2011

exchange4media Staff Mar 6, 2012 4:33 AM

The win comes on the back of a multi-agency pitch. Yatra.com is looking at an approximate marketing budget of Rs 30 crore for the year

exchange4media Staff Mar 5, 2012 1:40 PM