At Mountain Dew, we believe in leveraging the power of stories to create authentic consumer experiences, says Naseeb Puri, Director, Mountain Dew, PepsiCo India in an interview with Exchange4Media

Dolly Mahayan Mar 26, 2018 8:57 AM

Rishi Pratim Mukherjee finds his eternal peace at home on a typical weekend by reading his all time favourite books or simply switching off

Anam Khan Mar 24, 2018 8:58 AM

Prashant Puri, Co-Founder and CEO of AdLift, talks about his journey from being the company’s co-founder to an investor and also tells us how automation will soon take the top spot in every marketer's list

Anam Khan Mar 23, 2018 8:52 AM

Shikha Kapur, CMO- ‎Fox Star Studios, speaks on the evolution of digital marketing in the organisation

exchange4media Staff Mar 23, 2018 8:50 AM

Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, on their three-year association with IPL where they will promote their new model Tata Nexon

exchange4media Staff Mar 22, 2018 8:58 AM

Vikas Sharan, shares Regalix's vision and mission, and how the company has progressed over the years since its inception in 2004 with the ever-evolving technologies

Dolly Mahayan Mar 22, 2018 8:54 AM

Larraine Criss on the launch of MainAd's flagship proprietary technology, Logico by partnering with Google and how they are going to expand in and explore the Indian market

Anam Khan Mar 22, 2018 8:52 AM

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

Anam Khan Mar 17, 2018 8:59 AM

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

Sonam Saini Mar 16, 2018 8:57 AM

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Dolly Mahayan Mar 16, 2018 8:54 AM

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

Anam Khan Mar 15, 2018 8:53 AM

James Farrell, Content Head of Asia-Pacific in a free-wheeling chat with exchange4media talks about Amazon Prime Video's run in India, consumption patterns and the varying content strategy from country to country

Madhuwanti Saha Mar 13, 2018 9:00 AM

Himanshu Arya, Founder and CEO of Grapes Digital, spoke about how the organisation has evolved from being a software company to a premium digital marketing agency

Anam Khan Mar 9, 2018 8:13 AM

Nitin Gupta, Founder and CEO, Xapads Media, shared his views on how the market has been growing at a very fast pace and their game-plan to expand their global reach

Anam Khan Mar 7, 2018 6:24 PM

exchange4media chats with the new CEO who tells us about the brand’s long-term goals, agility approach and more

Misbaah Mansuri Mar 7, 2018 8:59 AM

Finding creative ways to advertise without interrupting the users is a tough challenge for mobile advertising says, Peng Xu, General Manager, Cheetah Mobile

Dolly Mahayan Mar 7, 2018 8:58 AM

Personalization is a bit over-hyped, the first target of brand should be frictionless engagement with consumers, says Krishnan Chatterjee, Head of Marketing, SAP India

Dolly Mahayan Mar 6, 2018 8:54 AM

Nachiket Pantvaidya, Group COO, Balaji Telefilms, shares the financial strategy for his movie business, how he plans to capitalize on India’s rapid digital growth and maintain TV leadership.

Madhuwanti Saha Mar 1, 2018 8:58 AM

Exchange4media caught up with George who shared his insight on the licensing industry, the reasons behind IPs not being able to leverage success on the merchandising front and more

Misbaah Mansuri Mar 1, 2018 8:56 AM

Subrat Kar, co-founder and CEO, talked about how Vidooly is going to get more penetration from the market in online video content in 2018

Anam Khan Mar 1, 2018 8:55 AM