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Digital News

Legg joins Ola from AdParlor, the New York-based global marketing technology company, where he was CEO for two years

exchange4media Staff Aug 14, 2018 8:56 AM

Experts discuss how the digitised world is moving towards a smart Industry 4.0 at the Akamai India Edge 2018 conference

Apeksha Mishra Aug 14, 2018 8:49 AM

Airtel has launched a special sarod rendition of India’s national anthem. The track is available on Wynk Music and Airtel TV

exchange4media Staff Aug 13, 2018 3:29 PM

Filmmaker Suparn S Varma and Anshu Patni have founded this new studio starting with Beardo brand

exchange4media Staff Aug 13, 2018 1:40 PM

Artemis Hospitals and WATConsult launch a campaign to highlight the importance of pledging organs

exchange4media Staff Aug 13, 2018 1:12 PM

Pawan Sarda, Group Head, Digital, Future Group, tells us all about the role that digital marketing plays in bringing consumers into stores

Venkata Susmita Biswas Aug 13, 2018 8:57 AM

The Malayalam GEC channel's digital platform, Mazhavil Digital Premiere First, will stream blockbuster movies on mazhavilmanorama.com before linear TV

exchange4media Staff Aug 9, 2018 11:32 AM

Ormax Media study has found that social media buzz on Facebook and YouTube together contributes to nearly 40% of the first day box office collection

exchange4media Staff Aug 9, 2018 9:00 AM

Digital industry has changed the way the news is disseminated. Experts at a recent event discussed how new technologies are reshaping the newsrooms

Apeksha Mishra Aug 9, 2018 8:51 AM

Republic PWA lets people interact with it like an app without the hassle of downloading it

exchange4media Staff Aug 7, 2018 5:19 PM

Comicstaan, which is comedy talent hunt show, debuted on July 13, 2018. In its second season, the show will hunt for India’s next big comic sensation from a fresh batch of up and coming comedians

exchange4media Staff Aug 6, 2018 2:58 PM

YouTube will soon introduce a subscription-based, ad-free version in India which will showcase Original content

Venkata Susmita Biswas Aug 6, 2018 9:00 AM

Campbell Brown, Head - News Partnerships, Facebook, spoke about reducing fake news and their participation with organizations to address news literacy in India at an event in Delhi

Apeksha Mishra Aug 6, 2018 8:55 AM

AppNexus and Amobee join zeotap’s existing list of key partners that includes Google Marketing Platform, The TradeDesk and Adform.

exchange4media Staff Aug 4, 2018 8:51 AM

It will be an adaptation of The Rise of Sivagami, a prequel novel to the 2015 film. Baahubali: Before the Beginning will have two seasons.

exchange4media Staff Aug 3, 2018 2:33 PM

The case in SC was disposed off after Attorney General KK Venugopal, on behalf of the government, informed the Apex court that the request for proposal for Social Media Communications Hub has been withdrawn

Nishant Saxena Aug 3, 2018 1:29 PM

GroupM acquired eight-year-old digitally-led creative agency The Glitch six months ago

Venkata Susmita Biswas Aug 3, 2018 8:59 AM

Snapchat recently launched several features in India to up its advertising game. We speak to experts to find out if the social media network can achieve its goal.

Apeksha Mishra Aug 3, 2018 8:52 AM

At The Ad Club's inaugural annual Digital Review: D-CODE, the overarching theme of the evening was the power of digital to scale up campaigns and bring real-world outcomes to clients.

exchange4media Staff Aug 2, 2018 2:44 PM

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