Digital News
As per an investigation Facebook let Microsoft’s Bing to see the names of virtually all Facebook users’ friends without consent, and gave Netflix and Spotify the ability to read private messages
As part of the launch of Google News Initiative in March, YouTube committed $25 million funding to support the future of news
Airtel Digital TV customers can now watch The Q India’s content as part of their monthly DTH pack
By leveraging CleverTap’s Psychographic Segmentation feature, SonyLIV is able to process millions of data points across its entire user base to determine predominant interests of the audience
The app is a free tool for SMBs to start their digital journey through listings on Google and keep their business presence up-to-date on Google Search and Google Maps
Mobile phone brands dominate list of top 10 most engaging brands in India; Google India leads list of top 10 brands based on video views
The agency is present in multiple countries and enables brands to grow in a technology-driven world
Voice may not be a media product yet, but it has varied applications and offers brands a unique way to engage with consumers, say experts
The 360-degree marketing campaign, planned for ZEE5's latest original show, will be outdoor and digital heavy
Shah Rukh Khan starrer Zero has become the first Bollywood film to utilise Amazon Alexa, develop a Snapchat filter, and even create a Whatsapp sticker pack.
Google India released a Google-commissioned study from Accenture Interactive benchmarking over 110 Indian mobile websites across three verticals - financial services, retail and commerce, and travel
Android device users can select auto-rickshaw as their mode of transport on the app and view suggested routes, estimated time and fares based on the data shared by the Delhi Traffic Police
New Capgemini study looks at 400 global retailers who are implementing AI use cases
Guest Column: CEO & Founder, Yeelight, speaks about changes in business models of tech startups
VP, Marketing & Communications, South Asia, Mastercard, explains how they are getting Indians to make the behaviour change from cash to digital by educating the merchant too
The Caravan is an English long-form narrative journalism magazine from Delhi Press
Langoor and The Younion have invested to create a focussed offering for organizations who are trying to win in India - by means of traditional and digital marketing, using data
Guest Column: Nishant Singh Didawat, Business Head - Media, Social Kinnect tells us more about Google's new Shopping page and how it will change e-commerce game in India
OTT platforms are going all out to acquire customers by upping the content game and playing around with affordable pricing. So will the Indian OTT viewer mind paying?
The gap between the two channels is now at 1.3mn subscribers & PewDiePie is expected to hold the title of the most-subscribed channel until 2023
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