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Aggarwal Senior will be joining Cadbury India as Category Director. She will be reporting to Manu Anand, President, India & South Asia at Mondelez International
Priyanka Mehra Dec 17, 2013 10:11 AM

Aggarwal Senior will be joining Cadbury India as Category Director. She will be reporting to Manu Anand, President, India & South Asia at Mondelez International
Priyanka Mehra Dec 17, 2013 9:09 AM

As Ogilvy India holds the first edition of its own awards 'Envies' today, having given the Abbys a miss, exchange4media explores if this is a growing trend and what impact it will have on the Abbys
Priyanka Mehra Dec 16, 2013 9:51 AM

With the stage set for Ogilvy India's 'Envies' in Mumbai today, jury members share how the judging experience has been as well as the format for the awards
Priyanka Mehra Dec 16, 2013 8:52 AM

The agency has bagged five new media mandates; they include Go Daddy, Cisco, Carat Lane, LifeCell and TimesPro
Priyanka Mehra Dec 16, 2013 7:50 AM

With more & more consumers now storing their vital information on online services, cloud-enabled products like our next-gen inkjet printers will be taken by the early adopters, says the SVP, Canon India
Priyanka Mehra Dec 14, 2013 10:23 AM

The Court found HUL's print ad to be disparaging Colgate Strong Teeth & restrained HUL from publishing the same. The Court also ordered modification of the TV ad
Priyanka Mehra Dec 13, 2013 8:05 AM

Nigam, the COO of VivaKi Partnerships, is currently serving his notice period, which ends on December 31, confirm industry insiders
Priyanka Mehra Dec 10, 2013 9:35 AM

Against the backdrop of Sharma's appointment as MD for Maxus South Asia, he talks at length about his approach & preparation for the new role, taking the leap of faith, focus areas and dreaming big...
Priyanka Mehra Dec 10, 2013 9:03 AM

Nigam, the COO of VivaKi Partnerships, is currently serving his notice period, which ends on December 31, confirm industry insiders
Priyanka Mehra Dec 10, 2013 7:42 AM

In year one, we have established new foundations; year two, we will have strategic & new creative leadership in the region, says David Mayo, CEO, Bates Asia
Priyanka Mehra Dec 7, 2013 8:47 AM

Ogilvy India is the incumbent agency for the well-known brand from Yum Restaurants umbrella
Priyanka Mehra Dec 6, 2013 9:30 AM

Ogilvy India is the incumbent agency for the well-known brand from Yum Restaurants umbrella
Priyanka Mehra Dec 6, 2013 7:56 AM

Against the backdrop of GSK asking agencies for a sign-on bonus to participate in its pitch, stakeholders say that it is unacceptable & agencies must unite to not let this thought-process mushroom
Priyanka Mehra Dec 5, 2013 8:38 AM

Nambiar, a writer with Leo Burnett Worldwide talks about his learnings from advtg, the 'Fab 4' of the industry he looks up to and his parents wanting him to be a 'good boy'
Priyanka Mehra Dec 4, 2013 9:22 AM

Nambiar, a writer with Leo Burnett Worldwide talks about his learnings from advtg, the 'Fab 4' of the industry he looks up to and his parents wanting him to be a 'good boy'
Priyanka Mehra Dec 4, 2013 7:59 AM

The President of GroupM Worldwide shares his thoughts on shifting media mindset, power of digital and India being a growth market, among other things...
Priyanka Mehra Dec 4, 2013 7:52 AM

Industry experts, talking about 'Building smart social media strategies' at CII Summit, explored both sides of the double-edged sword of social & debated how this medium can be best leveraged
Priyanka Mehra Dec 3, 2013 9:44 AM

Industry experts, talking about 'Building smart social media strategies' at CII Summit, explored both sides of the double-edged sword of social & debated how this medium can be best leveraged
Priyanka Mehra Dec 3, 2013 8:25 AM

Mehta is leaving due to personal reasons. Amar Goel will resume the role of CEO following Mehta's exit
Priyanka Mehra Dec 2, 2013 10:27 AM

The audience is in segments, therefore, the mktg mix includes ATL, BTL, on-ground activation, channel support, PR & social, shares Vivek Chandel, Executive Director, Marketing, Xerox India
Priyanka Mehra Dec 2, 2013 9:27 AM

The CEO of Bates Asia talks about the importance of collaboration, data and analytics, learnings from India for global advertising industry and much more...
Priyanka Mehra Dec 2, 2013 8:27 AM

Mehta is leaving due to personal reasons. Amar Goel will resume the role of CEO following Mehta's exit
Priyanka Mehra Dec 2, 2013 8:05 AM

For a while, TV news channels have regarded the internet with some suspicion, thinking 'is this going to put me out of business', says Jim Egan, CEO, BBC Global News
Priyanka Mehra Nov 30, 2013 8:41 AM

The Global CEO of Maxus talks about the evolution of media in the last 25 yrs, its shifting mindset and the increased focus on digital @exchange4media Conclave
Priyanka Mehra Nov 29, 2013 8:35 AM

The CEO of South Asia, JWT talks about being a full service agency, accountability in advtg, adopting a frugal approach in spends, 2014 plans and more...
Priyanka Mehra Nov 28, 2013 8:14 AM

The newly-appointed ACD of Grey Singapore talks about approaching advertising as an art form, winning metals at Cannes, getting paid for crazy ideas, and more...
Priyanka Mehra Nov 27, 2013 9:30 AM

The newly-appointed ACD of Grey Singapore talks about approaching advertising as an art form, winning metals at Cannes, getting paid for crazy ideas, and more...
Priyanka Mehra Nov 27, 2013 8:48 AM

The company has called for a multi-agency pitch, which is said to take place next week. The account size is estimated to be upwards of Rs 400 crore
Priyanka Mehra Nov 27, 2013 8:03 AM

The Global Managing Partner & Chairman of ZO APAC will look at the key trends that have shaped the last 25 yrs & its impact on the comm industry globally at the Conclave today
Priyanka Mehra Nov 25, 2013 9:06 AM