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BBC Motion Gallery, the motion clip sales arm of BBC Worldwide has re-launched its site at www.bbcmotiongallery.com, powered by Thought Equity Motion’s technology platform. Thought Equity Motion is a leader in digitising, delivering and monetising video content. The companies now cross-represent select international content sales.
exchange4media Mumbai Bureau Mar 27, 2010 9:14 AM
Amar Tidke has joined INX Media as Head of Programming, where he will be responsible for driving the creative and programming functions of Bollywood music channel 9XM. Prior to joining INX Media, Tidke was heading programming for Fever 104 FM in Mumbai.
exchange4media Mumbai Bureau Mar 27, 2010 9:12 AM
After a stint of nearly five years with Times Group, Sanjay Vasudeva has put in his papers as Assistant Vice President, Times Internet Ltd. When contacted, Vasudeva confirmed this development, but declined to comment on his next move. Nevertheless, it is learnt that he would continue in the digital space.
exchange4media Mumbai Bureau Mar 27, 2010 9:11 AM
Srinivasan K Swamy, Chairman, RK SWAMY HANSA Group, has been appointed the Chairman of Confederation of Asian Advertising Agency Associations (CAAAA) at its Annual General Meeting held in Mumbai on March 26, 2010. He will serve in this capacity for two years. Swamy takes over from outgoing Chairman Yutaka Narita. Prior to assuming this new role, Swamy was Vice Chairman of CAAAA.
exchange4media Mumbai Bureau Mar 27, 2010 8:28 AM
Madison Media has successfully retained the media duties of General Motors. The account is with Madison for the next three years. Industry sources have pegged the business to be in the vicinity of Rs 100 crore.
exchange4media Mumbai Bureau Mar 26, 2010 9:58 AM
The India International Sports Summit (IISS) 2010, an initiative of TransStadia, was held in Mumbai on March 25. The event discussed various issues on sporting infrastructure to create heroes for the upliftment of sports. It also highlighted the importance of investing in the grassroot level as that is where hidden talent lays.
exchange4media Mumbai Bureau Mar 26, 2010 9:55 AM
Big FM, the radio arm of Reliance Media World Ltd, has announced the elevation of Viplove Gupte to National Programming Head. Prior to this Gupte, has been part of the programming team at Big FM as Associate Vice President – Programming, since May 2008, and has been instrumental in shaping the on-air offerings from the radio station. He will report to Big FM CEO Tarun Katial.
exchange4media Mumbai Bureau Mar 25, 2010 9:48 AM
Consolidating its focus on strategic thinking, Lintas Media Group (LMG) has unveiled ‘The Collaborative’. This is LMG’s central team that focuses on development and application of knowledge and systems for next generation media planning. This arm will be headed by Premjeet Sodhi, President, and shall continue to drive competitive advantage by application of media sciences in all aspects of the business.
exchange4media Mumbai Bureau Mar 25, 2010 8:33 AM
The Walt Disney Company India has signed a multi-year agreement with Sun Distribution Services, a division of Sun Network Group, for its channel distribution. The deal, which comes into effect from April 1, 2010, will include channels such as Disney Channel, Disney XD and Hungama TV. Until now, these channels were a part of Star Den’s distribution network.
exchange4media Mumbai Bureau Mar 24, 2010 8:33 AM
The Indian Premier League (IPL) on March 21, 2010, unveiled the names of its two new official franchises for IPL 2011. Sahara Adventure Sports has won the Pune franchise for $370 million, while Rendezvous Sports World won the bid for Kochi franchise for $333 million.
exchange4media Mumbai Bureau Mar 23, 2010 9:55 AM
Games2win has recently announced the launch of Chimpoo.com, a virtual world for kids. This initiative is seen as the company’s bid to encourage the kids market. While the business model is subscription-based, Chimpoo.com is eying breakeven in approximately 11 months.
exchange4media Mumbai Bureau Mar 23, 2010 8:29 AM
Darshan Patel, who has been the co-promoter of Paras Pharma, has started a new entrepreneurial venture called the Vini Group. The Group will be based in Ahmedabad and will specialise in cosmetics, wellness and health science, and OTC products. Triton Communications has been roped in to handle the brand communication for the new venture.
exchange4media Mumbai Bureau Mar 23, 2010 8:28 AM
Shortlists for the Media Abbys were announced on March 18. This year, a total of 87 entries have been shortlisted, 10 more that the 77 shortlisted entries last year. In all, there are 14 categories this year. The Media Abbys will be held on April 9 during GoaFest 2010 at its new venue at Utorda Beach in South Goa.
exchange4media Mumbai Bureau Mar 22, 2010 8:34 AM
Along with managing his current role of VP and Network Head Sales, UTV Broadcasting, Nikhil Gandhi will now also be the Business Head of UTV Bindass. Heather Gupta, who was holding this position earlier, will now continue to be the Vice President, HR for the UTV Group.
exchange4media Mumbai Bureau Mar 20, 2010 8:45 AM
Following the exit of Chirag Shah (former National Sales Head), Zapak Digital Entertainment Ltd has now realigned its sales team with two key changes – Siddharth Kelkar and Vishwanath Shetty have been elevated as Regional Heads for New Markets (Pune, Ahmedabad and Kolkata) and the Mumbai region, respectively.
exchange4media Mumbai Bureau Mar 20, 2010 8:43 AM
The six regional channels of Zee – Zee Marathi, Zee Talkies, Zee Bangla, Zee Telugu, Zee Kannada and Zee Cinemalu – have de-merged from ZNL and have been merged with ZEEL. Channels such as Zee Tamil, Zee Punjabi, Zee News, Zee Business, Zee 24 Taas (Marathi), Zee 24 Gantalu and Zee News Uttar Pradesh will be retained in ZNL.
exchange4media Mumbai Bureau Mar 20, 2010 8:42 AM
The Advertising Standards Council of India (ASCI) has released its report for the period January 2010 on ads that were either withdrawn or modified. A total of eight ads had been brought under its scanner, of which two ads have been withdrawn, one has been modified, while five ads were not upheld by the Consumer Complaints Councils (CCC).
exchange4media Mumbai Bureau Mar 20, 2010 8:41 AM
According to TAM Sports from TAM Media Research, the first three matches of IPL3 played on March 11 and 12, 2010 received an average rating of 5.0 TVR, which is the same as last season. This is despite all the hype and hoopla over the ‘homecoming’ series.
exchange4media Mumbai Bureau Mar 19, 2010 8:35 AM
The FICCI-KPMG report released on the inaugural day of FICCI Frames 2010 paints an optimistic picture for the Indian Media and Entertainment (M&E) industry. According to the report, this industry is projected to grow at a compound annual growth rate (CAGR) of 13 per cent to reach a size of Rs 1,091 billion by 2014.
exchange4media Mumbai Bureau Mar 17, 2010 8:43 AM
For the second time Leo Burnett Mumbai has created a campaign for 103, a Mumbai Police helpline for crimes against women. The helpline is a collaborative effort between Mumbai Police and Akshara, an NGO working for women’s rights. The campaign is visible across various touchpoints, including all major traffic signal poles, bus panels, local trains and ticket counters, public places like colleges, hospitals, police stations, cinema halls, etc
exchange4media Mumbai Bureau Mar 16, 2010 10:31 AM
Facebook, one of the most popular social networking sites, has finally decided to start operations in India from an office in Hyderabad. The office will also have in-house advertising and developer supporter teams like its other global offices.
exchange4media Mumbai Bureau Mar 16, 2010 8:20 AM
In its 11th year, over 2,000 Indian and 800 foreign delegates are expected to attend FICCI Frames. Frames will also have a new Co-Chairman of the FICCI Entertainment Committee in Karan Johar. So, a lot is expected at the annual three-day media and entertainment event this year.
exchange4media Mumbai Bureau Mar 16, 2010 8:19 AM
IPL3 has been witnessing various marketing activities around it. Joining this bandwagon were Hindustan Times and Mid-Day, which brought out no less than eight full page ads on their front page, denoting the eight IPL teams for their editions on March 12, 2010, the day the tournament kicked off. The entire mass level print activity for HT was conceptualised by Maxus, while Ogilvy India is the creative agency for the print campaign.
exchange4media Mumbai Bureau Mar 15, 2010 8:29 AM
Domor Communication Consulting, in partnership with TNS, has kicked off a marketing effectiveness study, termed as ‘Consumer Response to Investment in Cricket’ (CRIC). CRIC is aimed at measuring the effectiveness of cricketing events largely for sponsors/advertisers who use these events as a marketing platform.
exchange4media Mumbai Bureau Mar 15, 2010 8:22 AM
Praneeth Reddy of Media Contacts and Zapak’s Eklavya Bhattacharya have their ‘digital quotient’ bang on as the team comprising the duo was declared winner of the Mumbai round of the inaugural ‘DQ, Will you Click’. The Digital Quiz, which was held on March 11, is an initiative of the exchange4media Group, and covered all aspects of the digital world – Internet, mobile, gaming, animation, and technology, among others.
exchange4media Mumbai Bureau Mar 12, 2010 8:07 AM
After an insightful keynote address by Smile Interactive’s Mahendra Swarup, Synovate India’s Paru Minocha took the stage to present the exchange4media-Synovate Digital Media Usage Study. This was followed by a presentation on mobile consumption trends by Kedar Sohoni of Informate.
exchange4media Mumbai Bureau Mar 12, 2010 8:06 AM
Digital experts like Arun Mehra of Zapak, Siddharth Rao of Webchutney, Tushar Vyas of Sure Waves, Sandeep Singh of Quasar, Sandip Tarkas of future Group and Microsoft India’s Neville Taraporevalla gave some interesting opinions on fixed based pricing model during a panel discussion on digital advertising at the Digital Media Conference 2010, held in Mumbai on March 11.
exchange4media Mumbai Bureau Mar 12, 2010 8:05 AM
Digital media is becoming a force to reckon with and shaking up traditional media like never before. Putting the spotlight on digital media, exchange4media organised the first ever Digital Media Conference in Mumbai on March 11. Delivering the keynote address, Smile Interactive’s Mahendra Swarup gave some key insights into where India stands today as far as digital media is concerned and the challenges and the road ahead.
exchange4media Mumbai Bureau Mar 12, 2010 8:04 AM
The first ever Indian Digital Media Awards (IDMA), an initiative of the exchange4media Group, were given away at a glittering ceremony in Mumbai on March 11. G2 Direct & Digital was adjudged the ‘Digital Agency of the Year, while Tata Tea was declared ‘Best Digital Advertiser of the Year’. In all, 23 Awards were given away in various categories.
exchange4media Mumbai Bureau Mar 12, 2010 8:03 AM
Karishma Initiative, a wholly-owned subsidiary of Lintas India Pvt Ltd, has entered into a partnership with digital marketing solutions company Media2Win. Through this partnership, the agency will further augment its focus on providing customised and holistic solutions to clients.
exchange4media Mumbai Bureau Mar 11, 2010 7:50 AM
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