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Advertising Club Madras has some grand plans to celebrate its Golden Jubilee. This includes a two-day international convention – ‘Advertising Future Shock III’ – which will be held on January 21-22, 2007.
exchange4media Chennai Bureau Dec 13, 2006 8:38 AM
‘Super Singer’ is back on Vijay TV, and this time it’s for the little ones. Following on the footsteps of the highly popular ‘Sa Re Ga Ma Pa Li’l Champs’, the ‘Junior Super Singer’ will offer a platform for children in the 6-12 age group to showcase their singing talent.
exchange4media Chennai Bureau Dec 7, 2006 8:41 AM
O&M Chennai has a new Head in Prakash Dharmarajan. The appointment comes months after Krishna Mohan, who was President of O&M Chennai, took on the role of National Head of Training and Development with O&M India in August 2006. Prior to his new assignment, Dharmarajan was the Branch Head of Orchard, Chennai.
exchange4media Chennai Bureau Dec 1, 2006 8:50 AM
Triple Ess, Bangalore has completed a decade of operations and is in a celebratory mood. The agency that began with just two clients in 1996 today has an impressive client roster to boast of, including the likes of Ernst & Young, Maruti Udyog, Philips Electronics and STPI. The agency is also ranked among the top 100 in India.
exchange4media Chennai Bureau Nov 25, 2006 8:35 AM
Branding expert Prof Amitava Chattopadhyay will be conducting a one-day 'Thought Leadership Series' workshop on 'Building Strong Brands' in Bangalore on November 17.
exchange4media Chennai Bureau Nov 17, 2006 9:29 AM
Buoyed by the huge success of the ‘Kalaka Povathu Yaaru’ series, the Tamil version of ‘The Great Indian Laughter Challenge’, Vijay TV is all set for second season of ‘Kalakka Povathu Champions – Part II’ from December 8.
exchange4media Chennai Bureau Nov 16, 2006 7:29 AM
V S Rao has taken charge as General Manager of RK Swamy, Hyderabad. Rao was working as Associate Branch Director in Bangalore office prior to this elevation. The current head of Hyderabad, R Vishwa Mohan, has been moved to Mumbai to head the agency’s healthcare communication’s vertical Pharma Direction and associated division Hansa MedCell.
exchange4media Chennai Bureau Nov 16, 2006 7:27 AM
The trophies for the winners of the first edition of the Rural Marketing Works Case Studies Contest, conducted by RMAAI, would be given away in Mumbai on November 29. There will be a presentation of case studies on the lines of the Effies, and the event would also play host to a seminar on the day.
exchange4media Chennai Bureau Nov 14, 2006 9:34 AM
Close on the heels of the recent change in its frequency, Radio City 91.1 FM has revamped its programming in Chennai to cater to the crème de la crème. Actor Madhavan unveiled a fresh new Fixed Point Chart (FPC), which promises loads of innovative shows, interviews with stars, contests and prizes, and a lot more English music.
exchange4media Chennai Bureau Nov 10, 2006 8:31 AM
‘Makkal Arangam’, a new chat-debate show, will be premiering on Jaya TV from November 19. Popular actor-director Vishu, who was hosting ‘Arattai Arangam’ on Sun TV, will anchor the new show and would be traveling across Tamil Nadu with his team to organise the show. The show would be aired on Sundays at 11 am.
exchange4media Chennai Bureau Nov 9, 2006 8:50 AM
‘Jodi No 1’, the Tamil version of the successful reality show ‘Nach Baliye’, is climbing up the rating charts. The studio performance of the show aired on October 28 fetched Vijay TV a TVR of 13 (CS ABC 15+F; 8 pm to 9.30 pm, according to TAM data), positioning the show as one of the most favoured shows on Tamil television.
exchange4media Chennai Bureau Nov 7, 2006 9:32 AM
The four Southern states of Tamil Nadu, Andhra Pradesh, Karnataka and Kerala are celebrating their Golden Jubilees. To mark the occasion, CNN-IBN has launched a month long series, ‘Golden South’, from October 30. The series will showcase the formation of the four states, their cultural diversities, food habits, entertainment, and religion, among others.
exchange4media Chennai Bureau Nov 4, 2006 8:32 AM
In a bid to make shopping an exciting experience and accessible from across the globe, Fabmall.com, a leader in India’s ecommerce industry, has partnered with Malayala Manorama to launch their new online venture, www.manoramaemart.com.
exchange4media Chennai Bureau Nov 3, 2006 9:19 AM
Orchard, Bangalore has bagged the creative duties of Subhiksha, a Chennai-based supermarket and pharmacy retail chain. O&M is the incumbent agency, which was handling the creative duties of Subhiksha on a project basis. Media duties of the retail chain are currently being handled by an in-house team.
exchange4media Chennai Bureau Oct 27, 2006 9:08 AM
Raj Television Network has filed documents with market regulator SEBI for its IPO. The channel would be offering 3.568 million shares, Senior Vice-president, Raj TV, Sathya Prakash, said. The Tamil satellite channel is also looking at expanding its business and launching a new television channel.
exchange4media Chennai Bureau Oct 25, 2006 8:01 AM
Cashing in on the success of reality shows on various satellite channels, Southern Spice Music, a Chennai based multi-lingual music channel airing music and entertainment for the youth, is all set to launch ‘Reliance Mobile Launch Pad’, a talent hunt show to select the most melodious voice in Tamil Nadu.
exchange4media Chennai Bureau Oct 23, 2006 8:24 AM
Amrita TV’s ‘Super Star’, a voice hunt show, is laughing all the way up the rating charts. The reality show episode telecast on October 4 has topped the TAM charts with TVR of 15.65 (1 Million+, Age Group 15+ group) in the 8.30- 09.30 pm slot. The show, which is in its final stage, has been ranked as the No. 1 show in the Kerala market.
exchange4media Chennai Bureau Oct 23, 2006 8:23 AM
Following ‘Airtel Super Singer’ and ‘Hutch Kalakkapovathu Yaaru,’ the newly launched reality show, ‘Garnier Fructis Jodi No. 1’, has opened with an impressive 5.1 TVR in Chennai and 6.6 TVR among females.
exchange4media Chennai Bureau Oct 23, 2006 8:22 AM
At a time when all FM channels in Chennai are heavily relying on Tamil programming content to capture the market, Hello FM’s ‘Sundown on Sunday’, a three-hour programme in English aimed at the non-Tamil listeners, is already a hit.
exchange4media Chennai Bureau Oct 20, 2006 9:14 AM
Vijay TV is gearing up to celebrate Diwali with much fanfare. The channel has roped in some of the biggest stars from Kollywood and has lined up programmes that promise wholesome entertainment for viewers during the Festival of light.
exchange4media Chennai Bureau Oct 17, 2006 9:08 AM
Brand-Comm has recently added two more clients to its kitty. AMCO Batteries Ltd has entrusted Brand-Comm with the advertising and PR duties, while Hatsun Agro Product Ltd has appointed Brand-Comm as its PR consultancy.
exchange4media Chennai Bureau Oct 16, 2006 8:57 AM
Khushboo has been roped in as brand ambassador for Meera, the hair care brand from CavinKare. The actress will be endorsing the brand through a string of promotional activities planned by the company.
exchange4media Chennai Bureau Sep 30, 2006 7:48 AM
Zee Telugu has plans to spread some stardust to spruce up its festive offering. The channel has lined up several interesting programmes besides blockbusters such as ‘Adirindayya Chandram’, ‘Maha Nandi’ and ‘Pathala Bhairavudu’ as part of its Dussehra offering.
exchange4media Chennai Bureau Sep 23, 2006 8:31 AM
With increasing number of mobile users in India, mobile marketing is gaining momentum. In order to empower the marketing fraternity to meet the new challenges ahead, Brand Portrait Digital has joined hands with ActiveMedia Technology to create a unique and highly targeted communication platform.
exchange4media Chennai Bureau Sep 22, 2006 7:58 AM
Roy Joseph, COO, Radaan Mediaworks, has left the organisation. He had joined the Chennai-based production house a little over a year ago. He was VP-Operations at Zee News prior to joining Radaan. Details of his next assignment are not known.
exchange4media Chennai Bureau Sep 20, 2006 8:27 AM
The two-day IFRA India 2006 conference came to an end on September 14 in Chennai. The concluding day saw various speakers calling for a synergy between the print, mainly newspapers, and the new media like blogs and podcast to attract younger, Net-savvy non-readers.
exchange4media Chennai Bureau Sep 15, 2006 8:52 AM
IFRA India 2006, in its 14th year now, commenced in Chennai from Wednesday. The annual conference is organised by the Indian subsidiary of IFRA. Nearly 400 delegates from India, Pakistan, Bangladesh, Sri Lanka, Kuwait, Singapore, Japan, the US, Australia and Germany are taking part in the two-day conference.
exchange4media Chennai Bureau Sep 14, 2006 8:45 AM
Blog ‘Unconference’ may seem to be a strange term for a conference, but then nothing about blogging can be strictly called conventional. Chennai was recently host to the ‘Unconference’ that brought together over 250 bloggers from all over India as well as abroad.
exchange4media Chennai Bureau Sep 12, 2006 8:46 AM
The Rural Marketing Agencies Association of India (RMAAI) has launched a quarterly ‘Journal of Rural Marketing’. Though the inaugural issue is being distributed free of cost, subsequent issues can be subscribed to at Rs 500 for four issues.
exchange4media Chennai Bureau Sep 9, 2006 8:39 AM
Amritha TV, one of the leading Malayalam satellite channels, is gearing up to celebrate Onam with great fanfare. The channel, which has a market share of 6-7 per cent, has lined up special programmes for its viewers that will last for a week.
exchange4media Chennai Bureau Aug 22, 2006 8:46 AM
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