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Hello FM, which has been aggressively promoting the brand by being part of most of the happenings in Chennai and going to town with hoardings at the regular intervals, is now treading an altogether different path. The channel is aggressively promoting FM as category and has put up hoardings at several premium locations.
exchange4media Chennai Bureau Mar 3, 2007 8:20 AM
‘Junior Super Singer’ is back on Vijay TV as a platform for children between the age group of six to 14 to showcase their talents. The winner will be awarded with a purse of Rs 5 lakh.
exchange4media Chennai Bureau Mar 2, 2007 9:03 AM
One of the most successful reality components on Amrita TV, ‘Super Star Junior’, will be reaching the climax phase this week. The grand finale would be shown live on Sunday, February 25 as three young finalists battle it out for the coveted prize.
exchange4media Chennai Bureau Feb 22, 2007 8:14 AM
The US-based Sony Pictures Imageworks has announced an equity investment in the renowned visual effects and animation studio FrameFlow, which has its production facility in Chennai.
exchange4media Chennai Bureau Feb 21, 2007 7:47 AM
In a sudden move, the management of Mysore Printers, which owns Deccan Herald and Kannada newspaper Prajavani, has appointed KN Tilak Kumar as Editor-in-Chief. Tilak Kumar succeeds his younger brother KN Shantha Kumar who was Editor since 2001.
exchange4media Chennai Bureau Feb 17, 2007 8:14 AM
The two-year-old Malayalam satellite channel Amrita TV has bagged four awards at the Annual TV Awards 2006 presented by the Union of German Malayali Association, Germany. At the same time, Film City magazine conferred seven awards on Amrita TV.
exchange4media Chennai Bureau Feb 16, 2007 8:15 AM
The first television campaign, a 150-seconder named ‘The old man and the sky’ from Air Deccan, has entered the Limca Book of Records as the longest running television campaign in the country.
exchange4media Chennai Bureau Feb 16, 2007 7:59 AM
To further bolster its successful forays into youth- centric programming, Zee Telugu is gearing up to launch Sa Ri Ga Ma Pa Little Champs and Campus Campus.
exchange4media Chennai Bureau Feb 13, 2007 8:41 AM
Raj Television Network is all set to enter the capital markets with an initial public offering of 35,68,250 equity shares at face value of Rs 10. The issue opens on February 14, and will close on February 23.
exchange4media Chennai Bureau Feb 13, 2007 8:40 AM
ClickJobs.com, part of the BharatMatrimony Group, has embarked on an aggressive marketing campaign to strengthen its brand equity among job seekers and employer community. The job portal has also earmarked a marketing budget of Rs 7 crore for the next three months.
exchange4media Chennai Bureau Feb 9, 2007 8:22 AM
Amrita Television has launched new international travel show 'Beautiful Earth' from February 4, which will be aired every Sunday between 12 pm and 12.30 pm. Each episode would be anchored by a celebrity selected from Amrita TV's global network.
exchange4media Chennai Bureau Feb 5, 2007 9:52 AM
In a bid to spruce up its weekend offerings, Zee Telugu is gearing up to launch a new debate show ‘Yudham’. The show, scheduled to air from February 4, between 5.30 pm and 6.30 pm on Sundays, will be hosted by R Shailesh Reddy, Assistant Editor, Zee News.
exchange4media Chennai Bureau Feb 2, 2007 8:45 AM
Hello FM, Malar Publications’ FM venture, is sparing no efforts to ensure greater brand visibility, instant recognition and high recall in a fast growing FM market in Chennai.
exchange4media Chennai Bureau Jan 31, 2007 8:43 AM
Following the success of the first and second editions of ‘Lollu Sabha’, a satire which re-enacts popular Tamil films and gives a comic twist to them, Vijay TV is gearing up to launch the third edition. The show is scheduled to air from February 2, between 9 pm and 10 pm on Fridays.
exchange4media Chennai Bureau Jan 30, 2007 8:42 AM
Chennai-based Brand Portrait Consulting has appointed Rajesh Ananthasubramanian as CEO for their operations in the US and Canada. Prior to joining Brand Portrait Consulting, he was CEO of India Plaza, an online Indian shopping portal.
exchange4media Chennai Bureau Jan 25, 2007 7:54 AM
Chennai-based Brand Portrait Consulting has appointed Rajesh Ananthasubramanian as CEO for their operations in the US and Canada. Prior to joining Brand Portrait Consulting, he was CEO of India Plaza, an online Indian shopping portal.
exchange4media Chennai Bureau Jan 24, 2007 4:26 PM
As part of its Golden Jubilee celebrations, a special commemorative volume tracing the history of Advertising Club Madras was released by Srinivasan K Swamy, MD, RK Swamy BBDO, while N Murali, MD, The Hindu, received the first copy.
exchange4media Chennai Bureau Jan 23, 2007 8:33 AM
After carrying out test runs for nearly two weeks, Aahaa FM 91.9, the radio venture of Kumudam Publications Pvt Ltd, hits the Chennai air waves today. Aahaa FM, which has been launched with the tag line ‘Climax of Entertainment’, promises loads of fun, laughter and entertainment.
exchange4media Chennai Bureau Jan 18, 2007 9:14 AM
Big FM Chennai recently launched a game show, ‘Adhirshtakshmi’, which gives housewives the opportunity to make money while sitting at home. The show, which is aired live between 10 am and 1 pm on weekdays, gives listeners a chance to win up to Rs 50,000 every week.
exchange4media Chennai Bureau Jan 10, 2007 8:54 AM
Radio One, the Mid-Day Multimedia and BBC Worldwide venture, is set for launch in Chennai on January 10 with the tagline ‘non-stop hits, non-stop mazaa’. The channel would play hit music as defined by the youth and focus on areas of interest of today’s youth. Chennai is the fourth launch for Radio One after Mumbai, Bangalore and Delhi.
exchange4media Chennai Bureau Jan 9, 2007 8:51 AM
Thinkpot Productions, a premier television commercial production house, has appointed K John Jacob as its Chief Creative Officer. Jacob moves from O&M, Bangalore, where he was Creative Director. At Thinkpot, Jacob will be responsible for enhancing the visual aspects of film making and coordinating its varied facets.
exchange4media Chennai Bureau Jan 9, 2007 8:49 AM
P Balasubramanian, former Division Head, Radio, WOC, has been appointed as Head of Programming with Radio Mirchi, Chennai. He replaces Ramesh S K, who quit the FM station in Chennai to join Hello FM.
exchange4media Chennai Bureau Jan 4, 2007 8:21 AM
Hello FM has made some key additions to its sales and marketing team recently. Charles, who was Associate Vice-President, Brand, has been promoted as Marketing Head of the FM station. Thyagraj has been brought in as Assistant Vice-President, West, while Senthil Kumar has been appointed as Associate Vice-President, South.
exchange4media Chennai Bureau Jan 2, 2007 8:43 AM
Following the success of theBond series on STAR Movies, Vijay TV is gearing up for a mega Bond series in Tamil. The channel has lined up an array of Bond movies to usher in New Year beginning with ‘Goldfinger’ on January 1, 2007, followed by ‘Diamonds Are Forever’, ‘Octopussy’, ‘The Living Daylights’ and ‘Die Another Day’ in January 2007.
exchange4media Chennai Bureau Dec 30, 2006 9:02 AM
Zee Telugu and Zee Kannada have lined up exciting fare for its viewers. The celebration at Zee Telugu will start at 7.30 pm on December 31 with the romantic blockbuster ‘Devdaasu’, Zee Kannada would air the hit movie ‘Julie’.
exchange4media Chennai Bureau Dec 30, 2006 8:59 AM
Amrita TV is gearing up to celebrate the New Year with much fanfare. The Malayalam satellite channel plans to keep its viewers glued to their TV sets with a three-hour long programme ‘Amrita Golden Moments’ starting from 9 pm on December 31 to usher in the New Year.
exchange4media Chennai Bureau Dec 29, 2006 9:20 AM
Following the success of ‘Garnier Fructis Jodi No 1’, Vijay TV is all set to launch another reality dance show from January 5. The new show, christened ‘Garnier Fructis Jodi No 1 – Challenge’, would provide one more opportunity to the eliminated reel life couples Bharat Kalyan-Shilpa, Rishi-Pooja and Deepak-Tharika to prove their mettle.
exchange4media Chennai Bureau Dec 29, 2006 9:16 AM
Raj Television Network Ltd has been witnessing a flurry of activities of late. After making some key appointments to ramp up its marketing team, the channel is now planning to invest nearly Rs 100 crore to strengthen its technological competence and archiving and digitising content assets.
exchange4media Chennai Bureau Dec 20, 2006 8:27 AM
Advertising Club Madras, as part of its Golden Jubilee celebrations, will be releasing an ‘Advertising Industry Directory’ in addition to its member directory. The directory, claimed to be a first of this kind, will be released in January 2007.
exchange4media Chennai Bureau Dec 16, 2006 7:58 AM
Following the success of ‘Super Star’, Amrita TV has now launched ‘Super Star Junior’ for aspirants in the 10-15 agegroup. The show, which was launched on December 11, will be on air Monday-Friday at the 8-9 pm slot.
exchange4media Chennai Bureau Dec 14, 2006 7:18 AM
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