Account-Movement

Vizeum has bagged the media duties of Amrutanjan’s Fruitnik, Amrutanjan Care and other planned new launches

exchange4media Staff Aug 28, 2012 7:45 PM

Fruitnik is the company’s foray into the beverage business through an acquisition and Amrutanjan Care is the company’s specialised centre for pain management

exchange4media Staff Aug 27, 2012 6:21 PM

Carat to handle the media duties to promote Ireland as a tourist, business and educational destination

exchange4media Staff Aug 23, 2012 8:31 PM

WGC was so far working with two media agencies. The account size is pegged at Rs 30-35 crore

Noor Fathima Warsia Aug 20, 2012 2:47 AM

The mandate is to devise a unique communication strategy to strengthen the brand imagery of UFX Channel in the Indian market

Deepa Balasubramanian Aug 16, 2012 8:18 PM

TapRoot’s winning streak continues. Soon after being added to Marico’s roster, the agency has won Karbonn Mobiles’ creative & mktg mandate

Noor Fathima Warsia Aug 13, 2012 8:22 PM

We pitched for one, but won two brands of Hamilton Houseware – Milton and Treo, says Prabha Prabhu, CEO, BMB India

exchange4media Staff Aug 10, 2012 6:37 PM

Prior to this, the biz was divided between ZO, DDB Mudra Max & Lodestar

Noor Fathima Warsia Aug 9, 2012 11:55 PM

Set Wet is part of Halite Personal Care, the demerged personal care business of Paras Pharma from Reckitt Benckiser

Noor Fathima Warsia Aug 9, 2012 10:53 PM

This win consolidates two of Madura Fashion & Lifestyle’s largest brands, Louis Philippe and Van Heusen, under the same roof

exchange4media Staff Aug 9, 2012 6:59 PM

We pitched for one, but won two brands of Hamilton Houseware – Milton and Treo, says Prabha Prabhu, CEO, BMB India

exchange4media Staff Aug 9, 2012 6:30 PM

Prior to this, the business was divided between ZenithOptimedia, DDB Mudra Max and Lodestar UM. The account size is said to be in the region of Rs 150-180 cr

Noor Fathima Warsia Aug 8, 2012 7:04 PM

Yang Communications, a Saints & Warriors company, has won the business on the back of a multi-agency pitch process

Saloni Surti Aug 7, 2012 8:33 PM

OMD India is on a winning streak – post Amrutanjan, the agency has now added the media duties of Zovi & Travel Trendz to its kitty

Noor Fathima Warsia Aug 7, 2012 8:04 PM

The development comes in the wake of a multi-agency pitch. The business is pegged at Rs 15 crore

Noor Fathima Warsia Aug 2, 2012 1:18 AM

In the wake of a multiagency pitch, Apollo Tyres has parked its Rs 35-40 crore media mandate with ZenithOptimedia

Noor Fathima Warsia Aug 1, 2012 7:19 PM

The mandate also includes Max India’s newest brand – Antara

exchange4media Staff Jul 31, 2012 7:58 PM

Maxus has begun work on the media duties of the feminine care account that recently appointed Anushka Sharma as brand ambassador

Noor Fathima Warsia Jul 31, 2012 12:48 AM

Sources informed that L&K has already begun work on the business and a campaign for the brand is expected shortly

exchange4media Staff Jul 30, 2012 9:58 PM

The mandate also includes Max India’s newest brand – Antara

exchange4media Staff Jul 30, 2012 7:49 PM