PR Watch News
Rahul Mehta moves from Corporate Voice | Weber Shandwick, where he was the Delhi Branch Head
Globally, the growth has been flat at 2%-3%. Digital media is emerging as the hottest vertical for 2013, says MSLGroup
The agency will aim to create a brand aura for Bighdey Nawab amongst food lovers and generate brand recall
Public Relations can be the nimble and sure-footed ally to help companies negotiate in a shifting landscape, says Vivek Rana of The PRactice
The agency’s mandate will be in the areas of campaign management, corporate reputation, brand marketing and digital, among others
Percept Profile has planned and implemented an integrated communication campaign to promote Italy as a tourist destination in India
The IT services firm has had a 12-year relationship with The Practice. Along with other agencies, The Practice will also be pitching for the business
With this, Edelman India forays into the experiential marketing space. Cream Events will continue to trade and operate as an independent brand
Well-conceived PR strategies & an infusion of fresh blood is changing the face of Indian jewellery business, says Gitanjali Group’s Suprit Karkera
The agency has bagged the public relations mandate for Adlabs Imagica, a new entertainment theme park by Adlabs Entertainment
This win comes close on the heels of the Royal Selangor account. Carat Fresh to help create the right positioning of Diaped for its TG
The agency to assist luxury Malaysian brand Royal Selangor in establishing a stronghold in the Indian luxury customer base
LinHealth Communications, the healthcare solutions agency of Lowe Lintas & Partners, will now operate in strategic partnership with ICC Lowe as ICC Lowe LinHealth in India
In the past, ‘work hard’ was the mantra. Now it is ‘work smart’. Gen-next professionals have to be very clear about the top few priorities in their lives and commit their time and resources to the most important things first. You have to decide what is right for you and what is wrong.
Goodwill of consumers cannot be taken for granted, caution industry gurus, as they share the mantras for successful reputation management
Companies will have to integrate social media within their internal structure and start interacting with consumers in a much more comprehensive way. That’s what we call Social CRM. Speed is of essence and so is transparency.
Experts suggest that PR today needs to work along with clients on original ideas. In a digital world, demand irrelevance is unacceptable
This is the 2nd consecutive year that MSLGroup India is supporting World Economic Forum on India. It will be held in NCR from Nov 6-8
The move is in line with MSLGroup’s expanded India growth strategy to negotiate the complex communication dynamics in the country
Carat Fresh Integrated will handle all of Siyaram Silk Mills’ brands, including Siyaram’s, Royal Linen, Oxemberg, Mistair and others
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